Our Ad Match Guarantee

We’re committed to providing low prices every day. On everything. So if you find a lower advertised price on an identical product, tell us and we’ll match it. Right at the register.

We gladly match the price in the following types of ads:*

• Buy one, get one free ads with a specified price
  • Example: Buy one for $2.49, get one free (BOGO)
• Competitors’ ads that feature a specific item for a specified price at a specific retailer
  • Example: $2.99
• Preferred shopping card advertised prices for specific item
  • that are in a printed ad and require a competitor’s shopping card for the discount to apply

This means that they will match sale prices, but not prices “after Rewards” (e.g. Extra Bucks, Register Rewards, Up+ Rewards)

• For fresh produce and meat items
  • when the price is offered in the same unit type (lb. for lb.; each for each)

*The following are guidelines and limitations:

• We will match any local competitor’s advertised price.
• We do not require customers to have the ad with them to honor a competitor’s ad.

You will no longer need the full ad when you price match, but you will want to write out a list of the store, the sale time span, and the product specifications. You may only price match with current sales.

• Items purchased must be identical to the ad (size, quantity, brand, flavor, color, etc.)

We DO NOT match the price in the following types of competitor ads:

• Items that require a separate purchase to get the ad price
  • example: “Buy [item A] to get [item B] for $C”
• Items with no actual price that require a purchase to get free product
  • example: “Buy both [items A & B] to get [item C] for free”
• Items that require a purchase to get a competitors’ gift card
  • example: “Buy [item A] to get a $B gift card
• Buy one, get one free (BOGO) ads with no actual price given
• Going out of business or closeout prices
• Percentage off
  • example: “All mascara, 40% off”
• Competitors’ private label price promotions

This means that you cannot match a store generic product for a Walmart generic product. Price matched products must have all the same identifiers.

We do not honor:

• Ads when the actual price for items cannot be determined.
• Internet pricing
• Misprinted ad prices of other retailers
• Competitor ads from outside of the store’s local trade territory

Trade territories are often within the same city, county, or a [X] mile radius, so check with your local Walmart if you have questions.