With coupons including transaction restrictions on the rise, this is important to understand. Procter and Gamble coupons are now notorious for stating “Limit of 4 Like Coupons per household per day,” with many other manufacturers following their lead. Variations include “Limit One Coupon Per Customer Per Day” or “Limit One Offer Per Transaction,” which can be found on Target Web Coupons or high value/rare coupons.
So what does it mean for you?
When a coupon limits the number of LIKE or OFFER PER coupons you may use in the same shopping trip, and you have more than the stated limit of the same coupon, you will not be able to use them all in one transaction or shopping trip. You may only use the maximum listed, and then you can use the remainder on your next shopping trip.
When you have a variety of coupons, such as $0.50 off Crest, $1.00 off Oral B, and $2.00 off Tampax, and all of those coupons have the limit of 4 LIKE coupons per household per day, you may use 4 of each of the coupons per day. In this example, you could use 12 coupons total (four of each), since you are redeeming three different coupons.
The reasoning behind the restrictions is to let everyone in on the deal and hopefully cut down on low stock and empty shelves or restricting the number of high-value coupons that may be redeemed at once. In some cases, cashiers or managers may allow you to use more than the stated limit if they are busy, have long lines, or would like to limit the number of transactions per customer. Do take note that if you use more than the stated limit number, coupons may or may not go through (i.e. the value of the extra coupons won’t be taken off) once the limit is reached.