Don’t miss a great deal on Colgate toothpaste, today only at Safeway! This toothpaste is regularly $2.49 but is on sale for $0.99. Use a $0.50 manufacturer coupon to pay just $0.49!The Doubl'r is a regional coupon located in the weekly Safeway ad. It allows doubling of up to four newspaper coupons with a value up to $0.50 each. If you receive the Safeway Doubl'r in your area or if your store doubles coupons, this toothpaste will be free!