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Already love Target home brands Opalhouse, Hearth & Hand by Magnolia and Project 62? Get ready for a new one!

Target just announced a new home brand: Made by Design.

The new, sleek line oozes simplicity with high-quality pieces at super affordable prices. Most of the items are under $30.00. The clean lines and versatility make this new brand very functional–we are so excited!

There’s a self-straining pot for pasta and more. All of the towels have convenient loops for hanging on bathroom door hooks. We’ve heard that the new tap lamps have a touch sensor higher on the lamp base to deter kids from getting into mischief. Most of the dinnerware pieces and glassware items are durable and stackable, yet fancy enough for entertaining.

Look for Made by Design starting June 23rd both in stores and at

Prices range from $1.00 to $260.00 for bedding, bath accessories, storage solutions, kitchen tools and furniture, with most items less than $30.00.