Every woman wants gorgeous, jaw-dropping hair, and you might be surprised by how much they’re willing to pay to get it. According to a Tresemme survey, the average woman will spend an astounding $50,000 on her hair during her life! The study is broken down into more specific categories that provide a better idea of what each woman spends on her locks:

  • An average of $160 is spent on shampoo and conditioner each year
  • Styling products account for approximately $120 spent annually
  • Average annual amount of haircuts is $520 per person
  • Women who color their hair spend an additional $330 per year

Sometimes, women are led to believe that purchasing expensive hair care products will magically improve just about every aspect of their hair. And while some of the more expensive products work extremely well, look closer and you will see the majority of them use the same exact ingredients as their more economical counterparts. Here are several well-known, expensive hair care products and their more wallet-friendly equivalents:


Instead of: Matrix Total Results Repair Shampoo, 10.1 oz for $21.97

Try: L'Oreal Advanced Haircare Total Repair 5 Restoring Shampoo, 12.6 fl oz for $4.99

Many women opt for a repair shampoo that helps rebuild strength lost from too much coloring or too many styling treatments. Both of these shampoo options advertise Ceramide as their main ingredient to help repair hair, but L'Oreal's is larger and a quarter of the price. With a similar formula, how does four bottles for the price of one sound?

Instead of: AG Hair Cosmetics Colour Savour Sulfate-free Shampoo, 8 fl oz for $20

Try: Infusium 23 Color Defender Shampoo, 16 fl oz for $6.99

Afraid to shampoo your hair after a visit to the colorist for fear of stripping off that gorgeous hue? Have no fear with Infusium's Color Defender Shampoo. While both of these products offer a color-preserving and sulfate-free formula, you get twice the amount of Infusium's product for a third of the price.



Instead of: Nexxus Humectress Conditioner, Deep Hydrating Treatment 5.5 fl oz, $14

Try: Aussie 3 Minute Miracle Moist Deeeeep Conditioner 8 fl oz, $3.99

Aussie's Deeeeep Conditioner is a top seller at most drugstores because it adds texture and softness and smells great. Compare it to Nexxus and you will see the first six ingredients, which are considered by scientists to be the "most important," are exactly the same! Plus, with Aussie, you get 2.5 more ounces for a quarter of the price of Nexxus.

Instead of: Joico K-Pak Reconstruct Daily Conditioner 10.1 fl oz, $14.94

Try: Neutrogena Clean Replenish Conditioner 10.1 fl oz, $4.99

This Neutrogena daily conditioner hydrates without leaving build-up, making it a perfect option for those who wash their hair every day. In addition to its smoothing properties, it’s gentle and smells great. Plus, you can get three for the price of one Joico Conditioner.


Leave-in treatments

Instead of: DermOrganic Leave-In Treatment 4 fl oz, $27

Try: Aveeno Active Naturals Nourish + Condition Leave-In Treatment 5.2 fl oz, $6.99

When a deep conditioner isn't enough to nourish your hair completely, give your locks an added boost with a moisturizing leave-in treatment that also uses natural ingredients. While both of these products tout their nourishing and reparative qualities, Aveeno's brand is larger and a quarter of the price. Infused with wheat complex to help build up weak tresses, Aveeno smooths, softens and improves texture.

Instead of: Redken Extreme Anti-Snap Leave-In Treatment 8.5 fl oz, $18.19

Try: Infusium 23 Leave-In Treatment 16 fl oz, $6.99

If you have stressed and seriously damaged hair, you should look for a leave-in treatment that is made with a blend of protein complexes, amino acids and vitamins to help rebuild. While both of these products contain heavy-duty protein formulas and both are considered top sellers at many drugstores, Infusium wins out with a bottle that’s twice the size and half the price.

Splurge vs. Steal: Hair Care Product Dupes