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There will never be a year when deviled eggs aren't on my Thanksgiving table. But I want a Thanksgiving that doesn't break my budget, so my strategy is simple: go store brand on almost every ingredient, and keep Hellmann's® in the cart for the one I won't compromise on.
Nobody notices the store brand eggs or the store brand hot cocoa. The mayo is a different story, because I'd absolutely hear about it if I skimped there. With a $2 off digital coupon on Hellmann's® through Nov. 18, I don't need to think twice.
My Thanksgiving Grocery Run
I'm keeping my Thanksgiving grocery run simple: eggs, a boxed stuffing, something warm to drink, and enough mayo for leftover turkey sandwiches. Almost everything is store brand, and Hellmann's® is the one name brand I'm splurging on.
What I Picked Up
The Deviled Eggs:
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Store brand cage-free large eggs, 18 ct.
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Hellmann's® Mayonnaise, 20-oz. squeeze bottle
The Sides:
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Store brand turkey stuffing mix, 6 oz.
Drinks:
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Store brand hot cocoa, 8 ct.
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Store brand apple cider, 1 gallon
How the Deal Works
Clip the new $2 mobile coupon for Hellmann's® or Best Foods® mayonnaise, valid at retailers nationwide through Nov. 18. Hellmann's® is the brand on the East Coast, and Best Foods® is the brand on the West Coast, and the coupon works on either. Clip it to your account at your favorite retailer to redeem it, then check your store for additional discounts you can use with it. Pricing varies by location.
Hellmann's®: The One Ingredient I Won't Swap
Every year we make turkey sandwiches with Thanksgiving leftovers, and Hellmann's® makes a world of difference. It comes in a 20 oz squeeze bottle in Real, Light, and Olive Oil, so there's a version for everyone at the table.
With a $2 off digital manufacturer coupon right now, it's a no-brainer. If you're on the West Coast, look for Best Foods®, which the same coupon covers. Find where to buy Hellmann's® or Best Foods® near you.
Store Brand: Where I Skip the Name Brand
The goal is to save on the ingredients nobody will taste or notice, so the budget goes toward the dishes people actually talk about. These are the four swaps I made.
Eggs: Nobody Notices the Swap
An 18-count carton of store brand cage-free large eggs is just over $2. The name-brand free-range eggs I compared them to are $10. Nobody at my table notices the difference.
Stuffing: Same Boxed Shortcut, Lower Price
The name brand 6 oz turkey stuffing mix is around $3. The store brand 6 oz box is around $1. Nobody at my table notices the difference here either.
Hot Cocoa: The Movie Night Upgrade for Less
The name-brand hot cocoa is $4, and the store brand 8-count is $3, so you save a dollar. We made it for our holiday movie night, and I haven't heard a single complaint.
Apple Cider: Almost Half the Price
A gallon of name-brand apple cider is $8. The store brand gallon is almost half that, so you can choose which one goes in the glass.
Quick Tips
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Clip the coupon first. Clip the $2 Hellmann's® or Best Foods® coupon in your retailer's app before you check out. It runs through Nov. 18.
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Check for extra discounts. Your store may have additional discounts that can stack with the coupon. Prices vary by location.
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Compare unit prices. Check the unit price on the shelf tag, not just the sticker price, when you're deciding between a name brand and a store brand.
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Splurge where it counts. Save the name brand for the ingredient your family would notice, and go store brand on the rest.
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