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What do you do with your old toys? Rather than throw them away or drop them off at a thrift store (where they also may be thrown away), Mattel wants you to send the toys to them.

The toymakers have introduced a new recycling program called Mattel PlayBack, which gives old toys new life. (Toy Story 5 plot, anyone?)

Here’s what you need to know:


Mattel PlayBack accepts Barbie, Matchbox, and Mega toys.

Mattel is trying to be more sustainable, and since they know exactly the materials that are in their own toys, they’re accepting old Barbie, Matchbox, and Mega toys with the PlayBack program.

Eventually, they want to accept all Mattel toys. Non-Mattel toys aren’t part of the program.


Put the used toys in a box and slap on a free shipping label.

Visit the PlayBack website, enter some brief info about you and the toys you’re shipping, and print out a free shipping label (sent to your email).

Grab any box from around the house, put the toys inside, and tape the shipping label onto the box.

Then, either mail your package at the post office, drop it in a U.S. mail collection box, leave it for your letter carrier, or schedule a free carrier pickup at usps.com.


You don’t have to clean up the toys before sending them.

They really DO want your well-used, well-loved old toys. Mattel wants to reuse the toy materials in new toys, but if that’s not possible they’ll turn the toys into other plastic products or convert them from waste to energy. (Make sure to take out any batteries, though.)

Note: If your toys are in “like new” condition, Mattel encourages you to re-gift them or donate them to a thrift store.


They won’t pay you anything for your old toys.

It does save you a trip to the thrift store, though — which wouldn’t have paid you, anyway.

But if you want to take a crack at selling your toys, online marketplaces such as eBay, Facebook Marketplace, and Craigslist, and resellers like Kid to Kid are a great place to start.

Mattel Wants Your Used Barbie Dolls & Matchbox Cars