Jenna McMahon | 

Target Toy Clearance Alert! Grab Your Favorite Toys at 50% Off!

The Krazy Coupon Lady is an ad-supported service. Many offers on our site contain affiliate links, and we may earn a small commission if you make a purchase using them. Some posts are sponsored by the maker of the product, and we receive a fee for the post. Learn More.

The Semi-Annual Target Toy Sale (aka the Target Toy Clearance) is hands down one of the best times to stock up on toys. It happens once in late December and again in mid-June. The cool thing about the December sale is that it runs along Target Christmas Clearance, where you’ll save up to 90% on holiday decor.

After Christmas, Target clears out all their leftover holiday inventory to make room for new stuff. The result is rock-bottom Target clearance prices on toys — up to 70% off in stores for a four-to-six-week period. This is what we call the Target Toy Clearance, and it’s rare to find better toy deals at Target outside of this twice-a-year sale.

I’m talking about deep discounts on brands like Nerf, Barbie, LOL Surprise, Disney, VTech, Lego, Fisher-Price.

Here’s everything to know about the Target Toy Sale happening now, including the best deals we’ve spotted and tips for shopping smarter during the big Target event.

Download The Krazy Coupon Lady app to keep all the latest and greatest Target deals at your fingertips.

Target Semi-Annual Toy Sale is a twice-a-year, monthlong toy clearance event.

Two times a year, Target clears out their excess toy inventory with their Semi-Annual Target Toy Sale — also known as the Target Toy Clearance. During this sale, shoppers can expect significant discounts of up to 70% on a wide range of toys, including popular brands like Nerf, Barbie, and LEGO. 

Best Clearance Deals Happening Now

Pokémon Select Toxtricity Action Figure
In-Store Deal
As low as$9.49$19.99(53% off)

Barbie Fashionista Doll
In-Store Deal
As low as$5.22$10.99(53% off)
What to buy

Fisher Price Food Truck
In-Store Deal
As low as$7.12$14.99(53% off)

Fisher Price Boombox
In-Store Deal
As low as$11.87$24.99(53% off)
VTech CoComelon Treehouse Track Set
In-Store Deal
As low as$11.87$24.99(53% off)

Minnie Mouse Playset
In-Store Deal
As low as$26.59$39.99(34% off)

Disney Princess Storytime Belle's Castle
In-Store Deal
As low as$17.95$26.99(33% off)

Barbie Main-Pedi Spa
In-Store Deal
As low as$19.94$29.99(34% off)
What to buy

Paw Patrol Air Craft Carrier HQ
In-Store Deal
As low as$57.47$85.99(33% off)
What to buy

Paw Patrol Marshall Jungle Vehicle
In-Store Deal
As low as$19.94$29.99(34% off)
VTech Gaming Chair
In-Store Deal
As low as$29.92$44.99(33% off)
What to buy
Fisher-Price Tractor
In-Store Deal
As low as$33.24$49.99(34% off)
LeapFrog LeapTab Touch
In-Store Deal
As low as$16.62$24.99(33% off)
What to buy

Magna-Tiles Dinos
In-Store Deal
As low as$33.24$49.99(34% off)
What to buy
Magna-Tiles Dino World XL
In-Store Deal
As low as$86.44$129.99(34% off)
What to buy

KCL confirms the next Target Semi-Annual Toy Sale started on Wednesday, June 12, 2024.


Target hasn’t officially announced the next date for their Semi-Annual Toy Sale, but as of Wednesday, June 12, 2024 we are spotting toys on clearance up to 50% off. Like most Target clearance events, there’s no exact end date, but count on the sale happening four to six weeks.

How do we make our prediction?

In 2023, Target held their summer toy sale starting on Tuesday, June 20, 2023. Although Target has bounced around June and July in previous years to start their Semi-Annual Toy Sale, we think they’ll settle into a similar pattern as last year, starting on the third Tuesday of the month.

1. The winter Target Toy Sale started on Dec. 27, 2023.

Target semi annual toy sale dates 2023 - 2024
  • Summer sale

    • 50% off - June 20, 2023

    • 70% off - June 24, 2023

  • Winter sale

    • 50% off - December 27, 2023

    • 70% off - January 12, 2023

Just like in past years, the Target Toy Sale started two days after Christmas, on Dec. 27, 2023. Toy deals started at 50% off but will reach up to 70% off by early-to-mid January. In the past, we've found toys for up to 90% off during this sale. But now, all the clearance toys that don't sell at 70% get shipped off to Target salvage stores.

Related: Expert Target Toy Sale Tips to Help You Save (With or Without a Coupon)

2. Discounts and toy selections vary greatly by store location.

During the last winter toy sale at Target, I called 10 stores across the U.S. to ask about their clearance selections. After gathering their responses, one thing was clear — not all Target Toy Sales are created equal.

Here's how different things were across stores in top U.S. cities:

  • Atlanta: Clearance was 50% – 70% off, and the shelves were full. The employee we spoke to specifically said, "Come buy it all!"

  • Salt Lake City: Clearance was located on the back wall, and prices were marked on the tags. There was no additional signage at the store.

  • Los Angeles: There were no percentage signs hanging in the stores, but toys were individually marked as much as 50% off.

  • Orlando: Inventory was high, and toys were discounted at 30% off at the time. The discount would go up to 50% off on that Sunday.

  • Chicago: Discounts were 30% – 50% off at the time. Inventory was high.

  • New York: Discounts were 30% off at the time. Inventory was high.

  • Dallas: No store discount signage and toys were individually marked as much as 50% off.

  • Austin: Discounts were between 20% – 70%, and shelves were still pretty full.

  • Seattle: Shelves were still pretty full, and discounts were only at 30%.

  • Phoenix: Discounts were at up to 50% off at the time and were set to be marked as much as 70% off on that Friday or Saturday.

TIP: If you can, stop by multiple Target store locations near you to maximize your selection (and potential savings).

3. Shop in-store for the best toy deals, but check online prices as you browse.

A person standing in the toy aisle at Target, scanning a clearance toy's barcode with the Target app.

I've been studying the Target Toy Sale for years, and one thing I've learned is that the best deals are always in stores.

Your Target app won't show you the current in-store clearance selection (and prices), even if you have your default store selected. So you really have to shop in person to see what's available and score the best deals.

With that said, you will find some online prices that are better than they are in stores. So to cover all your bases, use the barcode scanner in your Target app to look up toy prices as you shop in-store. The app will show you the current online price for that item, so you can see which gets you the best deal.

4. Aim to save on top brands — I've found Disney, CoComelon, FAO Schwarz, and more toys for 70% off.

During the Target Toy Sale, you won't just find toys from no-name brands that no one wanted for Christmas. You'll literally score toys that made it onto Target's Top Toy List but for 50% - 70% off regular prices.

Related: How to Score Rare Target Edition Toys When They're Almost Never In Stock

5. Use the in-store price scanner to check for even lower clearance prices.

A person standing next to a Target shopping cart, scanning a LEGO classic toy at the price check scanner inside of Target.

Sometimes, Target clearance prices are even lower than marked. So what you see on the yellow tag may not be the actual price. But all it takes is a quick barcode scan to see what an item really costs.

Bring your clearance toys over to one of the in-store price scanners (every 10 - 15 aisles) to check their current prices. You may uncover a clearance price that's even lower than you thought!

6. Pay with your Target Circle Card to save an extra 5% on clearance toys.

If you don't pay with your Target Circle Card, you're missing out on savings. As you shop the Target Toy Sale this summer, don't forget to use your Circle Card for an extra 5% off clearance prices. This is an easy way to save more than 70% during the sale.

TIP: Add your Circle Card to your Target app for an easy way to pay. When you check out in store, scan your app barcode to pay and save 5% automatically. You won't even have to open your wallet!

7. Spend your free gift cards from Target Black Friday to save even more on toys.

A woman pushing a target shopping cart filled with toys and holding two target gift cards in her right hand

If you shop for as many Target Black Friday deals as I do, you're sure to have free Target gift cards leftover after Christmas.

Target slaps free gift card offers onto some of their best Black Friday sellers. These gift cards are valued anywhere from $10 to $75, depending on the item you purchase. The pricier the item, the higher the gift card amount will be.

In 2023, Target had free gift card offers on gaming consoles, TVs, vacuums, and more during Black Friday.

TIP: You can also shop the Target Gift Card Sale from Dec. 2 - 3 to save 10% on the face value of Target gift cards. Spend them during the Target Toy Sale to scoop bigger savings on already low prices.

8. You can return clearance toys to Target within 90 days of your purchase.

Clearance toys fall under the standard Target return policy rules, meaning you have 90 days to return them for a full refund (or 120 days if you're a Circle Card holder). The only items you won't be able to return are products that have been salvaged or discontinued.

In most cases, Target will accept returns without a receipt, as long as they can back up your purchase another way. Without a receipt, Target can also look up your purchase through your Target Circle account, credit card number, or order confirmation emails.

9. Follow KCL on social media to see what we find.

Our deal hunters take KCL's social accounts right into the store with them, so you can follow along to see all the Target clearance treasures we scoop up during the toy sale.

We'll post our top picks on Instagram, TikTok, and Facebook as we find them!

Get our best deals on the go

By entering my phone number, I want to receive promotional messages from The Krazy Coupon Lady. Message frequency varies. Text STOP to 57299 to end or text HELP for help. Msg & data rates may apply. View Terms & Privacy.