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Ulta’s biggest sale of the year is the 21 Days of Beauty event. But did you know that Ulta 21 Days of Beauty actually happens twice a year?! The 3-week sale typically happens at the end of August and lasts through September, and then it arrives again in the middle of March through April.

The 21 Days of Beauty sale features some of their best deals on beauty, skincare, and makeup products. The deals are only available for 24 hours — or while supplies last. Ulta 21 Days of Beauty Fall 2022 deals are offering some products and brands that have never been featured before. You’ll see deals on brands like MAC Cosmetics, Smashbox, Too Faced, Tarte, Urban Decay, and many more. Plus, Diamond & Platinum members will get free shipping with any beauty steal purchase.

So when is this year’s sale? And what beauty deals can you score? Let’s get into it the deets.


When is Ulta 21 Days of Beauty?

A person's hand holding the Ulta 21 Days of Beauty advertisement book for the fall sale.

Ulta 21 Days of Beauty Fall 2022 sale will happen Aug. 28 – Sept. 17, 2022. The Ulta 21 Days of Beauty Spring sale will likely happen March 12 – April 1, 2023.

Some deals are available in store, while other deals are online-only. The exclusivity doesn’t end there, though. Certain items are only made available to members of the Ulta rewards program at the Diamond or Platinum levels.

With Ulta popping up in Target stores now, you’ll also be able to grab these deals on your Target run. And in 2021, Sephora matched Ulta’s half-price products — plus they offered free shipping and made Diamond/Platinum member exclusives available to everyone.

As we eagerly await the release of the fresh lineup for Ulta 21 Days of Beauty Fall 2022 edition, here are the deals we scored last year.

Want to shop now? We have all the Ulta sale hacks you need to know to save the big bucks. And be sure to download the KCL app to receive year-round updates for the best Ulta coupons and sales.


Ulta 21 Days of Beauty Fall 2022 Deals – Week 1:

hand holding tube of tarte shape tape concealer in ulta

Here are all the deals during Week 1 — Aug. 28 – Sept. 3, 2022:

Aug. 28:

Aug. 29:

Aug. 30:

Aug. 31:

Sept. 1:

Sept. 2:

Sept. 3:



Ulta 21 Days of Beauty Fall 2022 Deals – Week 2:

stila waterproof eye liner

Here are all the deals during Week 2 — Sept. 4 – 10, 2022:

Sept. 4:

Sept. 5:

Sept. 6:

Sept. 7:

Sept. 8:

Sept. 9:

Sept. 10:



Ulta 21 Days of Beauty Fall 2022 Deals – Week 3:

hand holding Clinique High Impact Mascara in ulta

Here are all the deals during Week 3 — Sept. 11 – 17, 2022:

Sept. 11:

Sept. 12:

Sept. 13:

Sept. 14:

Sept. 15:

Sept. 16:

Sept. 17:

Ulta 21 Days of Beauty Starts Aug. 28 — And We Have the Deals