Alana Vandagriff | 

How to Shop Ulta Beauty at Target and Double Up on Rewards Points

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If you thought Starbucks in Target was great… I’ve got one better. How about Ulta at Target? Next, they need to rent rooms and I’m moving in.

A hundred Target Ulta stores are now open in twenty states. These stores-within-a-store bring over 50 new Ulta Prestige brands alongside Target’s existing products.

Ulta and Target are planning to have more than 250 locations by the end of 2022, with the eventual goal of 800 total.

Before getting into the juicy details, make sure you download the KCL app so you won’t miss a single one of our Target or Ulta deals. Looking for Target’s return policy, info on Target’s price match policy, or the best Target coupons? We’re here to help you make the most out of your next trip to Target.


Link your free Target and Ulta accounts to earn Target Circle and Ultamate Rewards points at once.

a target and ulta rewards flyer on shelf of ulta inside target

When you link your Target Circle account with your Ultamate Rewards account, you’ll automatically earn your standard 1% back from Target Circle, plus points on your Ulta Beauty purchases from Target.

After linking accounts, just use your phone number at Target checkout or shop online using your linked Target account. You’ll receive both Circle and Ulta benefits automatically.

Ultamate Rewards members will earn one point for every $1 spent.

    • Platinum members earn 1.25 points for every $1 (25% more).
    • Diamond members earn 1.5 points (50% more).

The downside? You can’t earn Ultamate Rewards bonus points at Target — like the 2X Birthday bonus points and Ultamate Rewards Credit Card 2X points.


Get Target sale prices on the same high-quality products from Ulta.

a person touching a sales tag on shelf inside ulta store in target store

Ulta Beauty items are eligible for Circle Offers and other promos unless stated otherwise. And if your local Target doesn’t have an Ulta section, check and shop the deals online.

You can also find Target Circle Offers for prestige Ulta brands in the Target app. So far this year, we’ve seen 40% off Morphe, 30% off Clinique, and 50% off Florence brands at Ulta Target locations with Circle.

You can also redeem your Circle rewards on your Ulta purchases at Target.


Earn another 5% off Ulta products when you pay with your RedCard.

Your Target RedCard is gonna save you 5% back on everything you buy at Target, including Ulta products. And remember how RedCard gets you free 2-day shipping on orders over $35? Well, now you see why it doesn’t even matter if your local Target has an Ulta section or not. beauty deals are about to get real good.


You can’t redeem Ultamate Rewards points or Ulta gift cards at Target.

An ulta gift card with the word "Love" on the front held in a store.

Although you can earn the points on your Ulta purchases, you can’t use those points on future Target purchases. You’ll have to shop Ulta or for that. In my mind, this isn’t a big deal. It’s best to let your points accrue over a long period anyway.

Let your points accrue and they’ll be worth more.

  • 100 points equals $3.00 (each point worth $0.03)
  • 250 points equals $8.00 (each point worth $0.032)
  • 500 points equals $17.50 (each point worth $0.035)
  • 750 points (each point worth $0.04)
  • 1000 points equals $50 (each point worth $0.05)

But watch out for expiring Ulta points. Ultamate Rewards expire at the end of the quarter one year after the date they were earned. So if you buy in April 2022, those points will expire at the end of the quarter (May 31st) in the year after your purchase (2023).

If you get in the habit of redeeming all your points once per year, you’ll never have to worry about expired points. And if you’re a Platinum or Diamond member, Ulta points don’t expire at all as long as you maintain your Platinum or Diamond member status.

Read all our tips and tricks for shopping Ulta in our Ulta Sale Hacks.

Got an Ulta gift card? Can’t use that either. Ulta Beauty gift cards don’t work online or in stores at Target.


Ulta coupons don’t work at Target.

An ulta employee scanning a mobile coupon at checkout.

The single biggest bummer is that you can’t use any Ulta coupons at Target. This includes the beloved $3 off $15 Ulta coupon.

While Ulta coupons aren’t a thing, Circle Offers are. We’ve even seen deals like up to 50% off Ulta Beauty items for Circle members in the past.



So far, Target and Ulta prices are identical, but Target will match a lower price if they’re not.

a target hand basket being held in front of ulta sign in the ulta section inside target

Don’t stress about overpaying if you’re shopping at an Ulta in Target. My price comparisons have all come back with exact matches.

When Ulta sale events like 21 Days of Beauty or Gorgeous Hair, Target matches those prices too. (Ulta, of course, has a larger selection of inventory.)

Ulta is one of the online competitors that Target price matches, so even if Target doesn’t run the same sales someday, you’ll still be able to get even Ulta’s best deals at Target.


Ulta-in-Target items can only be returned at Target.

woman standing in returns line with bag and receipt

Honestly, I like the Target return policy just as much as Ulta’s return policy, so this bit of news doesn’t bother me one bit.

The policy here is straightforward: if you purchase an Ulta beauty product at Target, you can’t go to a regular Ulta to return it.

If the purchase was made in store, you have to return it back at a physical Target location. If the purchase came from, you can return in store or ship it back.


Buy up to $500 in Target gift cards in December when they’re 10% off.

target gift cards on a display

Every year in December, Target sells their own gift cards for 10% off. The sale only lasts two days and you can only buy $500 in gift card per account.

Save your pennies and gobble up as many gift cards as you can afford in December and it’ll be like you’re saving an extra 10% on Ulta Beauty products all year long.

The best part about Target gift cards is you can load them to your account, which makes them impossible to lose!

Is there an Ulta in Target coming near you? Check out the full store list and let the KCL community know in the comments.

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