Stephanie Nelson | 

The Amazon Holiday Gift Guide Is Here!

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You can’t browse the aisles for gifts at Amazon the way you could at a brick-and-mortar store, but Amazon is giving you a ton of curated holiday gift guides — the next best thing.

In preparation for a busy holiday shopping season, Amazon has some product lists they want to show you, and a cool way for you to communicate gift ideas for your household.

Download the KCL app to find out when the best Black Friday and holiday gifts show up.


Create a Holiday Gift List (registry) so your loved ones know what to buy.

Amazon holiday gift list

An Amazon Holiday Gift List is like a registry for Christmas presents. The cool part is that you can add items for everyone in your household on one list. I can think of a lot of uses for this, but one comes to mind immediately: Out of town relatives who typically ask what you or your kids want for Christmas. This way, they don’t have to ask!

Here’s how it works:

  • Add your name, select the day you plan to open presents, where gifts should be shipped, and opt for your list to be public, shareable, or private.
  • Create a “gift tag” for everyone in your household. These serve as each person’s specific lists.
  • Shop Amazon and when you find something you want to add to a list, tap the “Add to Registry & Gifting” dropdown on the right side, below the “add to cart” option. Select the correct gift list from the options. Rinse and repeat

Amazon tracks who bought what from the list so thank-you notes are easy to whip up after the holidays.

Start a Holiday Gift List right now.


Sort Amazon gift guides by “Deals” so you only see what’s on sale.

Each one of these Amazon gift guides is packed with gifts, but they’ve got plenty of ways for you to narrow down your search. They offer plenty of subcategories, plus the ability to filter by price range, and — most importantly — a checkbox that you click to show Amazon deals only.

Here’s what’s available:


Check the Home Holiday Guide for deals on Amazon vacuums and small appliances.

Amazon Home Holiday Gift Guide screenshot.

Amazon’s Home Holiday Guide shows that Amazon’s betting floor care and appliances are going to be hot this year, particularly smart appliances.

Subcategories: Home Office, Guest Room Prep, Organization and Cleaning, Kids’ Room, Crafts and Hobbies, Homemade and Personalized, Pets, Home Improvement

Featured deals:


Use the Electronics Gift Guide to find deals on Amazon electronics like wireless earbuds.

Amazon Electronics Holiday Gift Guide screenshot.

Look out. Based on Amazon’s Electronics Gift Guide, they think wireless audio — headphones, speaker, earbuds — will be huge this holiday season.

Subcategories: Tech Deals, Tech on the Go, Content Creation, Home Office, Home Entertainment, Fitness Tech, Amazon Renewed, Gaming, Laptops and Tablets, Computer Accessories, Tech for Kids, Smart Home, Amazon Launchpad, Under $100, Audio

Featured deals:



Use the Holiday Toy List to look for deals on Amazon Toys for kids.

Amazon Holiday Toy Guide for Kids screenshot.

Amazon’s Holiday Toy List showcases loads of toy deals, and I highlighted the Top 50 toys on Amazon’s Toy List so you can see even more deals.

Subcategories: Action Figures, Dolls and Plush, Kids’ Rooms, Play Vehicles, Preschool Toys, Sports and Outdoors, Tech for Kids, and Video Games

Featured deals:


Look through the Fashion Gift Guide for deals on Amazon clothes for men, women, and kids.

Amazon Holiday Fashion Gift Guide screenshot.

You’re not going to see a lot of formalwear or professional clothing in Amazon’s Fashion Gift Guide. But you can find comfy clothes and loungewear galore.

Subcategories: Luxe Lounge Sets, Soft Sweaters, Cozy Socks, Snuggly Robes, Best Fuzzy Foot Forward, Everyday Watches, and a TON of other categories.

Featured deals:



Check out the Beauty Gift Guide for deals on Amazon beauty products like skin care and nail polish.

Amazon Beauty Gift Guide screenshot.

From hair care to makeup to fragrance, Amazon’s Beauty Gift Guide has a ton of beauty products.

Subcategories: Makeup, Skin Care, Hair Care, Personal Care, Fragrance, Premium Beauty, Deals on Gifts, Gift Sets

Featured deals:


Find deals on Amazon sports equipment in the Sports and Outdoors Gift Guide.

Amazon Sports and Outdoor Holiday Gift Guide screenshot.

This is a new category in 2021, so look through the Amazon Sports and Outdoors Gift Guide for deals on everything from fitness to organized sports equipment.

Subcategories: Game Room, Outdoor Games, Fitness Equipment, Ride Shop, Connected Fitness, Outdoor Recreation, Apparel, Gifts Under $50, Gifts Under $100, Gifts Over $100

Featured Deals:


Shop black-owned and women-owned businesses on Amazon using the Small Businesses Gift Guide.

Amazon Small Business Gift Guide screenshot.

The Small Businesses Gift Guide highlights products made and sold by small businesses throughout the U.S.

Subcategories: Black-owned, Women-owned, Family-owned, Military Family-owned

Featured deals:



Shop Amazon’s Best Sellers using the Customer’s Most Loved Gifts Guide.

Amazon Holiday Customer Most Loved Gifts screenshot.

Amazon’s Customer’s Most Loved Gifts encompasses literally everything, even hyper-personalized categories like: For the Host, or For the Homebody.

Featured deals:


Shop the Stocking Stuffers Under $10 Gift Guide to save money while filling stockings.

Amazon Holiday Stocking Stuffer Gift Guide screenshot.

Amazon’s Stocking Stuffers for Under $10 Gift Guide is one subcategory for Stocking Stuffers. It’s a special list for tiny toys and gadgets that’ll fit in the stockings. Here are a few examples, all of which cost less than $10.

Featured deals:


If all else fails, shop the Amazon Gift Card Guide!

Amazon Holiday Gift Card Guide screenshot.

Don’t know what to get? Gift cards can solve all. Choose a retailer or an Amazon gift card.

Browse the Amazon Gift Card Guide to pick from a bunch of different looks, designs, and delivery methods for these gift cards, including: Mail, eGift, Animated, Print at Home, Christmas, Hanukkah, and Kwanzaa.

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