Preparing to shop Black Friday sales 2023 (aka the biggest shopping event of the year) doesn’t have to involve mental gymnastics. That’s what we’re here for, keeping track of when all the Black Friday sales start. But whether you plan to shop in stores or online (or both), the key to getting the best Black Friday deals is to have your schedule in order.
Because our team at The Krazy Coupon Lady always has your back, we’re laying out your schedule for all the top Black Friday sales in 2023, including when the sales are predicted to start online and in stores. Plus, we like to look at the cream of the crop in terms of Black Friday deals. So be sure to bookmark this page, download the free Krazy Coupon Lady mobile app, and stay tuned as we keep updating this list!
Keep in mind:
- At most stores, the deals are the same online and in person.
- Online Black Friday sales almost always begin first.
- Store hours listed below are for the majority of locations, but check your local stores for the most accurate hours.
- These dates are early estimates based on previous sale patterns.
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When will Black Friday sales start? Here’s our 2023 schedule & predictions:
This is when all of the best Black Friday sales start at your favorite stores this year. As of Nov. 17, many stores are locked in and confirmed for 2023. We’re still waiting on just a few to confirm, but for the most part, this is what you can expect!
When is Black Friday 2023?
Black Friday will happen on Nov. 24, 2023, but you’re going to start seeing Black Friday deals on the Sunday before Thanksgiving or online on Thanksgiving Day.
The official shopping holiday always falls on the Friday after Thanksgiving, but the exact date is different every year. Here are the Black Friday dates from the last five years:
- 2023: Friday, Nov. 24
- 2022: Friday, Nov. 25
- 2021: Friday, Nov. 26
- 2020: Friday, Nov. 27
- 2019: Friday, Nov. 29
What to expect for Black Friday 2023
Sales are starting early this year — maybe earlier than ever.
We’ve already seen early access sales from JCPenney, Kohl’s, Best Buy, and Lowe’s. More and more retailers started releasing early Black Friday deals at the beginning of November (like Walmart on Nov. 8!), and you can expect a steady flow of deals for the rest of the month.
Check out these early Black Friday sales you can’t miss in 2023.
Walmart, Amazon, and Target will compete for the lowest prices.
These top three retailers love to battle for the best deals on popular products (think: Apple Airpods, Beats headphones, the Nintendo Switch, and more). KCL will compare prices at these stores throughout the holiday season (check out our handy Black Friday cheat sheet!), so look out for price drops and further markdowns leading up to Black Friday and even the week after.
Download the free KCL mobile app and “favorite” Walmart, Amazon, and Target to see an updated feed of the latest deals.
Loyalty and rewards members will get extra perks.
In 2023, retailers will likely offer exclusive savings for loyalty and rewards members just to ensure you do your shopping with them (and not competitors). These programs aren’t hard to find — almost every major retailer has their own loyalty program these days. They’re usually free to join, and you’ll get rewarded for the purchases you make. You may even score some extra Black Friday perks that non-members won’t get.
Be sure to sign up for rewards programs at your favorite stores in advance (like, now) so you’re ready to reap the benefits. You can expect offers like free gifts with purchase, free shipping, and early access to Black Friday deals. If you’re wondering which programs stand out in the crowd, we rounded up the best store loyalty programs that help you save money.
And now, here are all the dates we know (or predict) for Black Friday 2023.
Amazon’s Black Friday Sale Schedule
We already saw some early Black Friday deals on Amazon start at the beginning of November. However, their official Black Friday sale started Nov. 17 and will run all the way through their cyber deals on Nov. 27.
The Real Deal Amazon Black Friday Sale (Confirmed)
Nov. 17 – 27: Black Friday Sale, Online Only
Bath & Body Works Black Friday Sales
The Bath & Body Works Black Friday sale is the same every year. For 2023, expect buy three, get three deals on body care and candles from Nov. 20 – 24.
Bath & Body Works stores are closed on Thanksgiving, but otherwise, their Black Friday deals are available online and in stores the entire week.
Bath & Body Works Black Friday 2023 Sale Schedule (Predicted)
Nov. 20 – 22: Early Black Friday Sale, Online & In Stores
Nov. 23: Black Friday Sale, Online Only
Nov. 24: Black Friday Sale, Online & In Stores
Nov. 25 – 27: Big Weekend Event, Online & In Stores
Bath & Body Works Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 6 a.m.
Best Buy Black Friday Sales
Best Buy typically runs an early Black Friday sale at the end of October, and the deals are usually JUST as good as the ones in November. True to form, Best Buy offered Early Access deals to their My Best Buy Plus and My Best Buy Total paid members on Oct. 27 – 29, 2023. The early deals were then open to all Best Buy shoppers on Oct. 30, 2023, and are still going.
The official Best Buy Black Friday sale started on Nov. 17, with deals ending on Saturday, Nov. 25. And then you can shop their Cyber Monday deals from Sunday, Nov. 26 through Cyber Monday, Nov. 27, 2023.
Best Buy Black Friday 2023 Sale Schedule (Confirmed)
Oct. 27: Early Black Friday Deals for paid members, Online & In Stores
Oct. 30: Early Black Friday Deals for everyone, Online & In Stores
Nov. 17 – 25: Black Friday Sale, Online & In Stores
Nov. 26 – 27: Cyber Week Deals, Online & In Stores
Best Buy Black Friday Store Hours
Thanksgiving Hours: Closed
Black Friday Hours: Doors open at 5 a.m.
Costco Black Friday Sales
Costco’s Black Friday ad was the first one we saw this year. Their Holiday Savings event began on Oct. 30, 2023, and has four waves (with each “wave” having different deals) running Oct. 30 – Nov. 27. Here’s the breakdown:
Costco Black Friday 2023 Sale Schedule (Confirmed)
Oct. 30 – Nov. 12: Pre-Black Friday; warehouse and online deals
Nov. 13 – 27: Black Friday; warehouse and online deals
Nov. 23: Thanksgiving Day; online-only deals
Nov. 24 – 27: Black Friday and Costco Cyber Monday; warehouse and online deals
Costco Black Friday Store Hours
Thanksgiving Hours: Closed
Black Friday Hours: Doors open at 9 a.m.
CVS Black Friday Sales
Unlike many stores, CVS will likely be open on Thanksgiving Day. Then, from Nov. 19 – 25, 2023, we expect that you will be able to shop CVS Black Friday deals online and in stores.
CVS usually has normal store hours on Black Friday, so doors don’t open until 8 a.m. But online deals are available sooner — usually starting at midnight ET.
CVS Black Friday 2023 Sale Schedule (Predicted)
Nov. 19 – 25: Black Friday Sale, Online & In Stores
Black Friday Store Hours
Thanksgiving: Doors open at 8 a.m.
Black Friday: Doors open at 8 a.m.
Dick’s Sporting Goods Black Friday Sales
Dick’s Sporting Goods announced the dates of their Black Friday sale, which runs Nov. 19 – 25, 2023. We’ll see the first deals hit Sunday, Nov. 19, and those will run through the entire week until Nov. 25. There will be additional deals dropping on Nov. 23 that will run through Nov. 25.
The same in-store Black Friday deals are typically available online (even doorbusters) at DicksSportingGoods.com, so there’s no need to stray from your sofa.
Dick’s Black Friday 2023 Sale Schedule (Confirmed)
Nov. 19 – 25: Black Friday Sale, Online & In Stores
Dick’s Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 5 a.m.
Home Depot Black Friday Sales
Ever since 2020, Home Depot Black Friday deals have been available from early November through the end of the month. And 2023 is no exception. They kicked off early Black Friday deals on Nov. 2, lasting through Nov. 22, both online and in stores. Then, their main Black Friday event begins on Thanksgiving Day with online deals dropping first. Shop in-store and online on Black Friday at 6 a.m. local time. The Home Depot Black Friday ad officially (finally) dropped on Wednesday, Nov. 22.
Home Depot Black Friday 2023 Sale Schedule (Confirmed)
Nov. 2 – 22: Early Black Friday Sale, Online & In Stores
Nov. 23: Black Friday Sale, Online Only
Nov. 24 – Nov. 29: Black Friday Sale, Online & In Stores
Home Depot Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 6 a.m.
JCPenney Black Friday Sales
The JCPenney Black Friday sale kicked off on Friday, Nov. 17, and will run through Saturday, Nov. 25, 2023. This gives you an opportunity to shop their biggest sale of the year for a full week. Early Black Friday deals ran from Nov. 3 – 5, 2023.
JCPenney Black Friday 2023 Sale Schedule (Confirmed)
Nov. 3 – 5: Early Black Friday Deals; three-day online-only event
Nov. 17 – 25: Black Friday Sale; online and in store
JCPenney Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 5 a.m.
Kohl’s Black Friday Sales
The official Kohl’s Black Friday sale kicks off on Sunday, Nov. 19, 2023, and runs through Nov. 24, 2023. They also had early Black Friday deals that started on Nov. 3 and lasted through Nov. 9.
Kohl’s Black Friday 2023 Sale Schedule (Confirmed)
Nov 3 – 9: Early Black Friday Deals, Online & In Stores
Nov. 19 – 24: Black Friday Sale begins, Online & In Stores
Kohl’s Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 5 a.m.
Lowe’s Black Friday Sales
Lowe’s Black Friday sale has become their longest-running sale of the year with multiple events spanning a few weeks. Based on prior years’ dates and the current weekly ad on their site, we fully expect the 2023 Lowe’s Black Friday sale to start on Thursday, Nov. 23 (Thanksgiving Day) and wrap up on Wednesday, Nov. 29. But, early Black Friday deals kicked off on Thursday, Oct. 26. New deals drop each week until Black Friday.
Lowe’s Black Friday 2023 Sale Schedule (Confirmed. . . ish)
Oct. 26: Early Black Friday Sale, Online & In Stores
Nov. 23: Official Black Friday Sale begins, Online Only
Nov. 24 – 30: Black Friday Sale, Online & In Stores
Lowe’s Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 6 a.m.
Macy’s Black Friday Sales
In 2023, early access to Macy’s Black Friday started Nov. 10 and will run through Nov. 19. Then, as they often do, they’ll drop another round of (official) Black Friday deals that are shoppable from Nov. 19 – 25, 2023.
Macy’s Black Friday 2023 Sale Schedule (Confirmed)
Nov. 8 – 18: Macy’s Black Friday Early Access
Nov. 19 – 25: Black Friday Sale, Online & In Stores
Macy’s Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 6 a.m.
Nordstrom Black Friday Sales
Aside from Nordstrom’s Anniversary Sale in July, Nordstrom Black Friday is the most-loved sales event of the year for Nordy shoppers. We think it’s safe to expect the 2023 deals to begin on the Monday of Thanksgiving week, Nov. 20, 2023. Black Friday deals will likely turn into Cyber Monday deals on Saturday, Nov. 25. We expect those deals to extend through Nov. 28, 2023.
Nordstrom Black Friday 2023 Sale Schedule (Predicted)
Nov. 19 – 25: Black Friday Sale, Online & In Stores
Nordstrom Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 8 a.m.
Old Navy Black Friday Sales
Old Navy keeps it pretty old school when it comes to their Black Friday sale. Expect deals (and the Black Friday ad) to drop online on Thanksgiving, Thursday, Nov. 23, 2023. Some stores may be open later in the day on Thanksgiving, but you can expect to shop at 5 a.m. local time on Black Friday.
However, you can also expect deals like 50% off the entire store and site-wide Black Friday deals all week, leading right into their “Saturday Steal” and Cyber Monday sales.
Old Navy Black Friday 2023 Sale Schedule (Confirmed)
Nov. 23: Black Friday Sale, Online Only
Nov. 24 – 27: Black Friday Sale, Online & In Stores
Old Navy Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 5 a.m.
Sam’s Club Black Friday Sales
We’ve confirmed that this year’s Sam’s Club Black Friday sale will happen Nov. 23 – 26, 2023. The first day of the sale is always on Thanksgiving Day, but since Sam’s Club is closed on Thanksgiving, the deals will be online only. They reopen on Black Friday for in-store shopping, with deals continuing until Sunday, Nov. 26.
They held one weekend of early Sam’s Club Black Friday doorbuster deals from Nov. 3 – 5, 2023.
Sam’s Club Black Friday 2023 Sale Schedule (Confirmed)
Nov. 3 – 5: Early Black Friday Sale, Online Only
Nov. 23: Black Friday Sale, Online Only
Nov. 24 – 26: Black Friday Sale, Online & In Stores
Sam’s Club Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 8 a.m. for Sam’s Club Plus Members, 10 a.m. for all Members
Target Black Friday Sales
The official Target Black Friday Sale starts on Sunday, Nov. 19, 2023. And the deals will end on Nov. 25, 2023, just as we predicted! This year, we’re seeing a four-part Black Friday sale, with new deals added every week on Sundays.
All the same in-store deals at Target are also available online for Black Friday.
Target Black Friday 2023 Sale Schedule (Confirmed)
Oct. 29 – Nov. 4: Early Black Friday Sale, Online & In Stores
Nov. 5 – 11: Early Black Friday Sale, Online & In Stores
Nov. 12 – 18: Early Black Friday Sale, Online & In Stores
Nov. 19 – 25: Black Friday Sale, Online & In Stores
Target Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 7 a.m.
Ulta Black Friday Sales
The Ulta Black Friday 2023 sale will kick off on Saturday, Nov. 18, at 9 p.m. ET online, similar to how it went last year. The deals run through Saturday, Nov. 25, 2023. We strongly recommend hopping online early as everything (including free gifts with purchase) is going to be “while supplies last.” Online and in-store deals are expected to be the same for Ulta’s Black Friday event.
Ulta Black Friday 2023 Sale Schedule (Confirmed)
Nov. 18: Black Friday Sale, Online Only starting at 8 p.m. CT
Nov. 19 – 25: Black Friday Sale, Online & In Stores
Ulta Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 6 a.m.
Victoria’s Secret Black Friday Sales
Based on previous years’ sales, we predict the Victoria’s Secret Black Friday and PINK Black Friday deals will officially start online the day before Thanksgiving — on Wednesday, Nov. 22. 2023.
But if you’re a cardmember or Victoria’s Secret Pink Rewards member, you’ll likely be able to start shopping a day earlier on Tuesday, Nov. 21, 2023. We also predict there will be multiple coupons and free perks through the Victoria’s Secret Pink app.
Victoria’s Secret Black Friday 2023 Sale Schedule (Predicted)
Nov. 16 – 20: Pre-Black Friday, Online & In Stores
Nov. 21: Black Friday Sale, Exclusive Access for App Users
Nov. 22 – 26: Black Friday Sale, Online & In Stores
Victoria’s Secret Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 6 a.m.
Walmart Black Friday Sales
Just as predicted, the Walmart Black Friday 2023 ad dropped on Nov. 1, 2023. The first wave of Walmart Black Friday deals started on Nov. 8. Walmart Plus Members were able to shop online deals at 12 p.m. ET, and then deals opened to all shoppers at 3 p.m. ET. In-store deals started on Nov. 10 in the first wave of the sale.
The second phase of the Walmart Black Friday sale starts on Nov. 22, 2023. Walmart Plus Members get access to online deals at 12 p.m. ET and all shoppers are welcome at 3 p.m. ET. The final wave of in-store deals starts at Walmart on Nov. 24, 2023.
Walmart Black Friday 2023 Sale Schedule (Confirmed)
Nov. 8: Event 1; Online Deals Start Nov. 8, In-Store Deals Start Nov. 10
Nov. 22: Event 2; Online Deals Start Nov. 22, In-Store Deals Start Nov. 24
Walmart Black Friday Store Hours
Thanksgiving: Closed
Black Friday: Doors open at 6 a.m. local time
Shop Black Friday 2023 like a boss
Black Friday 101
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- Unexpected Places to Find Black Friday Deals
- How To Get the Best Black Friday Deals Without Leaving Home
What To Buy
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