When Amazon bought Whole Foods and announced earlier this year that customers would see lower prices on everyday items, I was interested, to say the least.
I mean, could this really mean no more “Whole Paycheck?” What kinds of discount would I see? Would it even be noticeable?
I headed to our local Whole Foods to see what the price differences were, and here’s what I found:
1. Organic rotisserie chicken is up to $5 cheaper.
Non-GMO Fed Rotisserie chicken
- Before: Whole $10.99; Half $6.49
- After: Whole $7.99; Half; $4.99
Savings: $1.50-$3.00
Organic Rotisserie Chicken
- Before: Whole $14.99; Half $7.99
- After: Whole $9.99; Half $5.99
Savings: $2.00-$5.00
2. Organic apples are now $1.00 per pound cheaper.
Organic Gala Apples
- Before: $2.99/lb
- After: $1.99/lb
Savings: $1.00/lb
Organic Fuji Apples
- Before: $2.99/lb
- After: $1.99/lb
Savings: $1.00/lb
3. Hass Avocados (4-count) are $1.00 cheaper.
4-count Hass Avocados
- Before: $5.99 each
- After: $4.99 each
Savings: $1.00 each
4. Almond Butter is $1.00 cheaper.
Creamy/Crunchy Almond Butter
- Before: $7.99/jar
- After: $6.99/jar
Savings: $1.00
5. Select steak cuts are now $4.00 cheaper than before.
Bone-In Rib-Eye Steak
- Before: $16.99/lb
- After: $12.99/lb
Savings: $4.00/lb
New York Strip Steak
- Before: $17.99/lb
- After: $13.99/lb
Savings: $4.00/lb
Boneless Rib-Eye Steak
- Before: $17.99/lb
- After: $13.99/lb
Savings: $4.00/lb
6. Tomatoes on the vine are $1.00 per pound cheaper.
Tomato on the Vine
- Before: $2.99/lb
- After: $1.99/lb
Savings: $1.00/lb
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7. Organic kale and spinach assorted salads are $0.50 cheaper per package.
Organic Assorted Salads (5 oz)
- Before: $3.99/package
- After: $3.49/package
Savings: $0.50
8. Organic milk is $1.00 cheaper.
365 Everyday Value Organic 2% Milk (Whole Milk and Non-Fat Milk)
- Before: Gallon $6.99; Half Gallon $4.99
- After: Gallon $5.99; Half Gallon $3.99
Savings: $1.00
9. Tilapia fillets are $3.00 per pound cheaper.
Fresh & Farm Raised Tilapia Fillet
- Before: $10.99/lb
- After: $7.99/lb
Savings: $3.00/lb
10. Whole trade bananas are now $0.20 cheaper.
Whole Trade Bananas
- Before: $0.69/lb
- After: $0.49/lb
Savings: $0.20/lb
Whole Trade Organic Bananas
- Before: $0.89/lb
- After: $0.69/lb
Savings: $0.20/lb
11. Almond Milk is now $1.00 cheaper.
365 Everyday Value Organic Vanilla (Unsweetened & Original) Almond Milk
- Before: $3.99
- After: $2.99
Savings: $1.00
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12. Organic whole fryer chickens are $1.00 per pound cheaper.
365 Everyday Value Organic Whole Fryer Chicken
- Before: $3.99/lb
- After: $2.99/lb
Savings: $1.00/lb
13. Salmon is now $2.00 per pound cheaper.
Fresh & Farm Raised Norwegian Salmon Fillet
- Before: $11.99/lb
- After: $9.99/lb
Savings: $2.00/lb
Fresh & Farm Raised Atlantic Center Cut Salmon Portion
- Before: $6.99 each
- After: $4.99 each
Savings: $2.00 each
14. Organic butter is now $0.50 cheaper.
365 Everyday Value is the Whole Foods store brand. I saw a dip in many of these prices.
365 Organic Butter (Salted & Unsalted)
- Before: $4.99/lb
- After: $4.49/lb
Savings: $0.50
15. Organic Eggs are $0.40 cheaper.
365 Everyday Value Large (and white) Brown Grade A Eggs 12 ct.
- Before: $3.39
- After: $2.99
Savings: $0.40
365 Everyday Value Organic Omega-3 Large Brown Grade A Eggs 12 ct.
- Before: $4.39
- After: $3.99
Savings: $0.40
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