Katie Searcy | 

Black Friday Power Wheels Deals: Plan To Save 30% - 60% Next Year

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Dropping $250+ on a powered ride-on toy for my kid just feels painful. But with Black Friday Power Wheels deals, I’m aiming to pay less than that just by strategically shopping the Black Friday sales at Amazon, Target, Walmart, and even Sam’s Club. The sale prices usually extend through Cyber Monday, too.

But first, if you’re unfamiliar with the Power Wheels brand of Fisher-Price toys (and why they’re so expensive), you should know that these are battery-operated toys — usually powered by a 12V or 24V rechargeable battery. They often look like real vehicles, sometimes being near-exact replicas of actual cars. The fanciest models even come with real-life features like an FM radio.

Those features come at a high cost, so we like to keep an eye on all the best toy deals during Black Friday and Cyber Monday. As long as you’re not too picky about buying the official “Power Wheels” brand, you can find cheaper options of off-brand models, which I’ve included below.

Text SAVE to 57299 and receive real-time text alerts about the best Black Friday deals of the season.


1. Aim to save at least 30% with Black Friday Power Wheels deals in November (but the savings can go up to 60%).

I closely tracked the best ride-on deals during the last Black Friday sale and found that saving at least 20% – 30% on a Power Wheels ride-on toy isn’t all that difficult. But your savings will often go even higher — up to a whopping 63% off — if you shop for the off-brands of ride-on toys (like Huffy, Yamaha, or Hetoy).

TIP: Sam’s Club had the overall lowest price for a 12V Power Wheels Jeep ride-on toy during Black Friday 2023 — just $219.98 (reg. $298.98) from Nov. 1 – 22.


Best Black Friday Power Wheels deals we saw in 2023:

Academy Sports & Outdoors


Bed Bath & Beyond

Sam’s Club




2. Pay as low as $19.99 for ride-on planes, trains, and toddler cars during Black Friday.

a display of ride-on toys for $99 at Walmart

Planes, trains, motorcycles, and smaller 6V vehicles (like ATVs) are generally the cheapest since there are fewer materials involved. During the 2023 Black Friday sale, we were tracking tons of options under $100.


Best Black Friday Power Wheels deals under $100 from 2023:





3. Tractors are a little pricey, but check Home Depot Black Friday deals to save around 11%.

Surprisingly, Home Depot had a really competitive price on a Power Wheels tractor during Black Friday in 2023 — even cheaper than the John Deere Power Wheels toy on Amazon. Check it out:


4. Costco had adult bumper cars for under $200, plus kids’ bumper cars under $100 during Black Friday.

Costco ride-on toy deals for 12V bumper car.

We spotted these ride-on bumper cars at Costco that have a weight limit of up to 175 pounds for the extra-large model — which pretty much makes them adult Power Wheels.

These prices were available in Costco stores until Nov. 26, 2023:


5. Amazon had a rare deal on a Barbie Jeep for Black Friday — $174.99 (regularly $250)

One of the top-searched models of Power Wheels Jeep ride-on toys in 2023 was the Barbie Jeep Wrangler. But we didn’t see a price drop on it until Nov. 23! Here’s the deal we found during Black Friday 2023:


6. Walmart and Amazon had the lowest prices for the Power Wheels Dune Racer (under $200).

power wheels stocked at walmart

Walmart had the lowest price during Black Friday on a Power Wheels Dune Racer, but only in the green color. If you wanted another color option, Amazon was your best bet, where they went on sale for $199.99.

TIP: If you see a higher price at your Walmart store compared to the price listed on Walmart.com, be sure to ask for a Walmart price match. The item will need to be sold and shipped by Walmart (not a third-party Walmart Marketplace seller).



7. Opt for 6V ride-on toys (instead of 12V or 24V models) for instant upfront savings.

disney princess and spiderman ride on vehicles

Ride-on toys are generally classified by the size of their rechargeable battery, which can be 6-volt, 12-volt, or 24-volt. Most ride-on toys are 12V, meaning they’re powered by a 12-volt rechargeable battery (included, and also replaceable). But many ride-on toys are 6V — making them cheaper right off the bat.

Here are the major differences when it comes to speed and cost.

  • 6V: Usually tops out at about 2.5 mph
  • 12V: Speeds of 2.5 – 5 mph and can run on low-cut grass
  • 24V: Speeds of 3 – 8 mph and can run on grass and gravel

TIP: Walmart and Amazon are often neck-and-neck for the lowest prices on a replacement 12V battery for Power Wheels ride-on toys — currently $68.49 on Walmart.com and $68.49 on Amazon.


8. Kohl’s sweetens their ride-on toy deals with 5% Rewards and $50 Kohl’s Cash offers.

A person standing near Kohl's checkout, showing off her Kohl's Cash

Black Friday Power Wheels deals at Kohl’s aren’t usually eligible for any Kohl’s coupons, but you can earn about $50 – $60 in bonus Kohl’s Cash with ride-on toy deals. Then you can turn around and spend that earned Kohl’s Cash during Cyber Monday. It’s not quite the same as upfront savings, but if you’re a dedicated Kohl’s shopper, the extra Cash can be worth it.

For every $50 you spent in store, online, or in the Kohl’s app from Nov. 23 – 24, 2023, you earned $15 in Kohl’s Cash that was redeemable Nov. 25 – Dec. 6, 2023. That’s $5 more than you usually earn with a $50 purchase.

Here’s how that looked on a deal on the Power Wheels Retro Jeep Wrangler ride-on toy during Black Friday:

TIP: Kohl’s Black Friday deals went live on Sunday, Nov. 19, and lasted until Nov. 24, 2023.


10. Don’t pay shipping fees when you order ride-on toys — ever.

A pile of Amazon boxes and envelopes on the porch

The one good thing about shopping for big-ticket items like ride-on toys? You have a good chance of meeting the minimum threshold to get free shipping no matter where you shop.

Here’s a recap of the free shipping minimums at the major stores we’ve covered so far:

  • Target: Free shipping with RedCard or on orders of $35 or more.
  • Kohl’s: Free shipping on orders of $25 or more during their Black Friday sales (Kohl’s regular free shipping minimum is $49+).
  • Amazon: Free shipping for Prime members, or on orders of $25+ or $35+ for non-Prime members.
  • Walmart: Free shipping with Walmart+ or on orders of $35 or more.


11. Read the fine print when shopping from third-party sellers on Amazon, Target, or Walmart.

a person looking at amazons a to z guarantee on their iphone

Always read the fine print to see if an item you’re buying is sold and shipped by the retailer — or if it’s from a third-party seller. While third-party marketplace items on Amazon, Target, and Walmart may offer a good deal, they often come with a shorter return policy window and different price protections.

When buying from Amazon third-party sellers, we always recommend you check the seller’s shop score and read reviews. Try to only go with deals that say “fulfilled by Amazon,” as you’ll be covered by the Amazon return policy.

Walmart third-party sellers will have shorter return windows (usually 30 days compared to the normal 90 days). Same with Target third-party sellers.


12. Shop in early November to get 25% off a ride-on toy with the Target Toy Coupon.

a person holding a target toy catalog next to a target cart

If you shopped early Target Black Friday deals, you could take advantage of the Target Toy Coupon, which was available to clip in your Target Circle account through Nov. 18, 2023. The coupon was good for one use only, but the savings could really add up if you used the coupon on a $200+ ride-on toy.

Even if the price dropped closer to Black Friday, the Target price match policy covered all Black Friday purchases you made between Oct. 22 – Dec. 24, 2023. So if the Target price dropped on or before Dec. 24, you could ask for a price adjustment and Target would give you the lower price.


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