Sunday Coupon Insert Schedule 2025

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Whether you’re a new couponer or an OG, you'll want to check out the Sunday coupon insert schedule. Almost every Sunday, the newspaper will include coupon booklets, also known as “freestanding inserts.” But on holiday weekends, typically no coupon inserts are issued. So knowing which week has what coupons (or no coupons) will keep you from buying unnecessary newspapers.

There are many ways to get free Sunday newspapers or your Sunday paper subscription for cheap. You can also check your local Dollar Tree; they often carry the Sunday newspaper for only $1.25. Walmart carries the Sunday paper all week, but the sticker price is at least $2. Keep in mind that there may be limits on how many you can buy.

Download The Krazy Coupon Lady app or text DEALS to 57299 and be the first to know about the hottest deals each day.

SmartSource, Save, and Unilever Super Saver coupon inserts come out on a regular basis.

SmartSource (SS), Save (formerly RetailMeNot Everyday and Red Plum), and, less often, Unilever Super Saver are the different inserts that come out on a regular basis, although the number of inserts issued each week varies.

The Unilever coupon insert has offers for select Unilever brands, like Axe, Degree, Dove, Ben & Jerry's, and Seventh Generation. And the SmartSource and Save inserts feature a variety of brands, with coupons for groceries, personal care products, cleaning supplies, and more.

The P&G coupon insert was officially gone, but now it's back for 2025.

In 2023 the popular P&G coupon insert ended its distribution. Their last coupon booklet was on Jan. 1, 2023. But it appears to be back for 2025! The P&G coupon insert contains offers for P&G brands like Pampers, Tide, Charmin, and Gillette, just to name a few.

KCL TIP: We use couponing abbreviations throughout The Krazy Coupon Lady website (like SS for SmartSource). And we have a list of the top couponing definitions and abbreviations so you don't get confused.

Look for our weekly Sunday Coupon Preview every Saturday morning.

Want more specific coupon details? We publish a Sunday coupon preview each Saturday morning, with more details about which specific coupons will be coming out in that weekend's newspaper.

Sunday Coupon Insert Schedule for 2025

For years, we could get a full-year preview of upcoming coupon inserts, but in 2025, we no longer have a complete list.

Here’s what we do know about the 2025 Sunday coupon insert schedule so far. Honestly, there's not a lot of info yet, but we'll update this post weekly as we receive new information.

(All dates subject to change.)