The JCPenney Black Friday 2025 sale is a classic one, and it keeps up some of the in-store-only traditions that many other retailers' Black Friday sales have abandoned. It also offers some of the best JCPenney deals of the year on towels, boots, jewelry, and small appliances.
JCPenney just announced some of their Black Friday plans (including the in-store giveaways they'll offer this year). We're still waiting on an official Black Friday sale date announcement, but we predict JCPenney's Black Friday sale will start on Nov. 21, just like last year.
Here are the most important dates you need to know for 2025:
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Nov. 8: The Golden Tote returns. Make a purchase of at least $25 in stores, and you'll get the Golden Tote bag, that contains a coupon book with savings for the next eight weeks.
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Nov. 10: Daily Deals start. From Monday through Thursday every week through Nov. 20, a new set of limited-time deals will drop daily and be available for 24 hours only.
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(Predicted) Nov. 21: This is when we think the JCPenney Black Friday sale will start, although the date hasn't been announced yet. But JCPenney has confirmed that there will be giveaways in stores only on Black Friday throughout the day.

What KCL Experts Think You Should Know
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Here's when to shop: JCPenney usually kicks off its Black Friday sale the Friday before Thanksgiving, giving you a whole week to shop. Last year, the sale ran 10 days (up from seven the year before) and ended the Sunday after Thanksgiving.
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Use the KCL app: Download the free KCL app to set Deal Planner alerts so you never miss a price drop or hot deal.
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JCPenney opens super early on Black Friday: In fact, it's always one of the first stores to open (5 a.m. last year).
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JCPenney has special in-store-only giveaways: These will happen on Black Friday only at 5 a.m., 9 a.m., 1 p.m., and 5 p.m. Last year, the giveaways included the famous JCP snow globe (it's Snoopy-themed this. year), a $500 coupon, and a free Cuisinart mixer.
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JCPenney Black Friday is iconic and old school: It technically covers a 10-day span from the Friday before Thanksgiving through the Sunday after it.
Tips on How to Make Your Deal Shopping a Success
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Shopping Options: Deals are online and in stores, but the giveaways are in stores only on Black Friday itself.
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Doorbusters: JCPenney doesn't do doorbuster deals usually, but you can consider the snow globe a doorbuster. They give it away in stores only, and it's in limited supply.
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Store Policies:
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Price Matching: One of the last remaining Black Friday price match holdouts, JCPenney’s price match policy guarantees the lowest price on an item, if you find it for less at another retailer, even during Black Friday. JCPenney boasts a “365-days a year” price matching guarantee. Just bring proof of the competitor’s price. An ad or a mobile screen should work as long as a JCPenney associate can verify it. This means if you find an identical item for less at another retailer — Target, Kohl’s, etc. — JCPenney will give you the lower price.
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Extended Holiday Returns: JCPenney gives you extra time to return holiday purchases. Anything purchased Oct. 1 or later can be returned (with original or gift receipt) through Jan. 31.
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Discounted Shipping: Shipping, which is normally free on orders of $75 or more, is usually free on orders of $49 and up during the Black Friday sale.
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Cyber Monday: JCPenney's Cyber Monday sale usually runs for two or three days. The Cyber Monday sale isn't necessarily better than Black Friday, it's just different. JCPenney's Cyber Monday sale is heavy on clothing and beauty deals, and there's usually an online code for an extra discount (30% in previous years). So our advice is to shop JCPenney Black Friday and snap up any deals you see on products you need. Then, with the pressure off, shop clothing on Cyber Monday if you didn't get the chance during Black Friday.
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Top Deals From Last Year:
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Kids' Boots, as low as $9.99
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Name-Brand Jumbo Shampoo, as low as $19.99
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Women's Boots, as low as $19.99
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