Today only, shop the Ulta Gorgeous Hair Event online and get 50% off select items from brands such as Living Proof, Drybar, Alterna, Blondme, and Pravana.

Ultamate Members, shop the Gorgeous Hair Event and earn rewards. Platinum and Diamond members, get free shipping with a $10 beauty steals purchase. All shoppers will receive free shipping on orders of $35 or more. Store pickup might be available depending on local inventory.

Wanna text? I’ll send you a couple of the hottest deals each day — just send me a text at +1 (208) 266-4466.

Buy 1 Living Proof Restore Perfecting Spray, 8 oz (reg. $29) $14.50, sale price through May 16
Free store pickup or free shipping on orders of $35+
Final Price: $14.50

Buy 1 Drybar The 3-Day Bender Digital Curling Iron (reg. $145) $72.50, sale price through May 16
Free store pickup or free shipping on orders of $35+
Final Price: $72.50

Buy 1 Alterna My Hair My Canvas Styling (reg. $26-$29) $13-$14.50, sale price through May 16
Online only
Free store pickup or free shipping on orders of $35+
Final Price: as low as $13

Buy 1 Blondme Shampoo, Conditioner & Masks (reg. $20-$53) $10-$26.50, sale price through May 16
Online only
Free store pickup or free shipping on orders of $35+
Final Price: as low as $10

Buy 1 Pravana Intense Therapy and Color Protect Shampoo & Conditioner (reg. $19.99) $9.99, sale price through May 16
Online only
Free store pickup or free shipping on orders of $35+
Final Price: $9.99

shop more ulta deals