Yes, the Ulta sales calendar is robust, with an “event” happening just about every month. But if you’re looking to replenish shampoo, conditioner, and styling products, it’s time to circle the Ulta Gorgeous Hair event on your calendar. We predict the next one will kick off on May 12, 2024 (more on why below).
The sale happens twice a year, typically in May and then again in October, offering 50% off rotating daily deals on all things hair-related. That could mean shampoo, conditioner, hairspray, even hair supplements. And just like the Ulta Semi-Annual Beauty Event, “beauty steals” are here one day, replaced the next.
If you aren’t already an Ulta Beauty Rewards member, now is the time to get in on that action. You’ll earn 1 point for every $1 spent on Ulta purchases. And during a sale like Ulta Gorgeous Hair, those purchases can really add up.
We’re digging into the details of the sale, but text HACKS to 57299 to get smart shopping tips delivered to your phone. And download The Krazy Coupon lady app for the latest deals and sales at your fingertips.
Ulta Gorgeous Hair is a twice-a-year, three-week-long event with rotating 50% off deals.
The Ulta Gorgeous Hair Event is a semi-annual sale that occurs in May and October, lasting for three weeks each time. During this event, customers can enjoy up to 50% off on various hair care products and styling tools from brands like Redken, Living Proof, and Pureology.
The deals switch out daily, so if you want the discount, you’ll have to act quickly. Ulta also tends to roll out surprise beauty steals and limits purchases to four items per deal, with exclusions on liter-size products unless specified otherwise. The sale is both in-store and online.
KCL predicts the next Ulta Gorgeous Hair event will begin May 12, 2024.
Ulta hasn’t officially announced the next date for their Gorgeous Hair event, but based on what they've done in recent years, we here at KCL predict that it’ll take place between Sunday, May 12, and Sunday, June 2, 2024.
How do we make our prediction?
The Ulta Gorgeous Hair event historically starts the second Sunday of May, and runs for three weeks. So, based on that data, we come to our May 12-June 2 prediction. (The fall sale, for reference, also runs three weeks, and starts on the first Sunday in October.)
Here are the recent start dates for the spring sale, whic h inform our prediction:
Sunday, May 14, 2023
Sunday, May 8, 2022
Sunday, May 9, 2021
Sunday, May 10, 2020
Sunday, May 12, 2019
Here are the recent start dates for the fall sale:
Sunday, Oct. 1, 2023
Sunday, Oct. 2, 2022
Sunday, Oct. 3, 2021
Sunday, Oct. 10, 2020
Sunday, Oct. 6, 2019
Best Deals From Ulta's Gorgeous Hair Event
While we anxiously await the deals coming to us in May 2024, here are some of the greatest hits from previous Ulta Gorgeous Hair Events to give you an idea of what could be in store.
It's a 10 Silk Express Miracle Silk Smoothing Balm, $11 (reg. $22)
DevaCurl Ultra Defining Gel Strong Hold No-Crunch Styler, $16 (reg. $32)
L'Ange Le Volume Elevé 2-in-1 Titanium Brush Dryer, $49.50 (reg. $90)
Kitsch Satin Pillowcases, $9.50 (reg. $19)
Fekkai Brilliant Gloss Glass Hair Anti-Frizz Serum, $15 (reg. $30)
Secrets to Shopping the Sale
Make a great sale even better by using these tips to maximize your savings.
Use Ulta Beauty Rewards points to purchase daily deals.
Yes, you can use rewards points to buy the daily Beauty Steals during the Ulta Gorgeous Hair Event. So if you have enough points to apply, use 'em. It's really one of the best Ulta savings hacks. Here's how the points system works:
100 points = $3 off
250 = $8 off
500 = $17.50 off
750 = $30 off
1000 = $50 0ff
2000 = $125 off
Note: You cannot apply Ulta coupons to their daily Beauty Steals during sales events, but your rewards points are in play.
Points multiplier promotions during the Ulta Gorgeous Hair event are a great time to rack up more rewards quickly.
While we do recommend using Ulta Rewards points on purchases, there is one exception. If there's a points multiplier promotion happening during the sale, go ahead and save those rewards so that you can get the maximum number of rewards points available to you. Points multiplier promotions are when a store offers 2x, 3x, 4x, and even 5x the amount of points per $1 spent than they normally do. So a $10 purchase could translate to 20, 30, 40, or 50 points, instead of just 10.
Spend $35 on your purchase during the event to get free shipping, otherwise choose store pickup (which is free).
It's not like Ulta never offers free shipping. They do. But typically you'll have to meet the $35 spend required to get it for online purchases. However, if you have an Ulta close by and your items are in stock there, choose in-store or curbside pickup to dodge shipping fees. Store and curbside pickup is absolutely free.
Note: Typically during these sales Ulta Rewards Platinum and Diamond members get free shipping, no minimum, on all daily beauty steals. Once in a blue moon Ulta will also offer this for all Rewards members, not just the top two tiers.
Combine sale purchases with free gift offers.
Often during the Ulta Gorgeous Hair Event, or any Ulta sale for that matter, there's a free gift offer attached to one of the brands involved in a daily Beauty Steal. For example, it could be spend $30 on dpHue products, get a free travel-size shampoo. Who turns down an extra little something if they're spending money on the brand (at a discount) anyway?
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