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Shopping Target Black Friday sales is always a good idea, especially since it can be done online from the comfort of home. In 2022, we helped you score some of the best early Target Black Friday deals as soon as they dropped. And once their Black Friday ad came out, we outlined all the best savings Target had to offer. You can count on us to do it all again in 2023.

During Black Friday, Target and other top retailers like Amazon and Walmart constantly change their prices to compete with each other. Amazon’s prices changed to match Target’s about an hour after the Target deals went live. And according to the Target price match policy, they will match their competitors’ prices, even on Black Friday.

We’re here to teach you everything you need to know to shop Target’s Black Friday deals in 2023, including how to navigate their multiple sale ads, how to find deals that are only available online, how to get an extra 5% off with a RedCard, when they do price matching and more. Plus, details about the epic Target gift card sale. And if you need to know Target’s return policy after your shopping frenzy, we’ve got you covered there, too.

For updates as soon as deals go live, download the Krazy Coupon Lady app. You can also text BLACKFRIDAY to 57299 and receive real-time text alerts when Black Friday deals go live.


1. Target’s Black Friday ad dropped at 12:15 a.m. CT on November 18, 2022.

A Target Black Friday 2022 advertisement on a table with a Target bag, gift cards, and gift bows

In 2020 and 2021, the Target Black Friday ad was released on a Monday, two weeks before Thanksgiving. In 2022, the Target ad decided to be a little frisky and not drop till a week before Thanksgiving, on Nov. 18. We love seeing the Target Black Friday sale details early so we know exactly what we’re shopping for.

In prior years, Target offered two sales, Ad #1 included week-long deals, and ad #2 included Target’s Black Friday 3-Day Sale. In 2022, Target only issued one ad but with deals that lasted the full week and some deals that only lasted the 3-days of Black Friday weekend.

Related: Want Black Friday discounts before November? Check out Target Deal Days, their 3-day sale that happens each July and October.


2. Will Target be closed on Thanksgiving 2023?

The storefront of a Target.

Target wasn’t open for Thanksgiving 2022 after they announced in 2021 that all Target stores will remain closed on Thanksgiving permanently. The year 2020 changed a lot of the norms for companies, and many stuck with those new norms into 2021. In 2020, Target closed stores on Thanksgiving for the first time due to the coronavirus. Prior to 2020, Target would open at 5 p.m. on Thanksgiving Day.


3. What time does Target open on Black Friday?

Two women in the checkout lane at Target, taking things out of their shopping cart to put on the conveyer belt.

On Black Friday, Target opened its doors at 7 a.m. From Thanksgiving until Christmas, we saw Target extend their opening hours, with some locations staying open all the way till midnight.


4. Get a head start on shopping with daily and weekly deals from Target.

Leading up to Black Friday, Target offered weekly Black Friday deals and daily Deal of the Day offers. Plus, many of the Target Deal Days sales continued to be available through October. You’d think the Target Black Friday sale already started with the deals they’re throwing at us all November long.


5. All the same Target Black Friday deals were available online.

A person's hand pulling a box of airpods out of a Target delivery box.

Everything that was on sale in stores was also on sale at Target.com, so no need to bother going into the store if you don’t want to. Most stores offer their best Black Friday deals online as well, and Target follows suit. Deals were available online and in the app at midnight CT on Thanksgiving.

In 2020 and 2021, Target doorbusters were available online. No more waiting in line for hours and hours to get the best deals. Target did offer a giant teddy bear for $10 which was the only “Special Purchase” (code for “Doorbuster”) deal that required going into the store.

Rather than braving the crowds, you could stay in your pj’s and choose from the following options to receive your Target.com Black Friday order:


6. Get a RedCard for an extra 5% off Target Black Friday sales and coupons.

A Target RedCard being held next to a credit card reader at Target checkout.

R.I.P. Target Black Friday early access deals for RedCard holders. In years prior to 2020, Target offered early and smokin’ hot Black Friday prices to RedCard holders. If you were quick, you could get access to cheap Nintendo products, uber-cheap Beats, and more.

No longer. But RedCard savings are still with us, and when you consider the brands that normally don’t offer steep discounts (like Apple), a 5% savings at the register comes in handy. (Keep reading for more about how to save on Apple at Target.)

Sign up for a RedCard right now and learn more ways Target RedCard is worth your time.



7. Or sign up for Target Circle to get 1% back on all your Black Friday purchases.

A sign at a Target checkout lane of the Target dog with a flag advertising Target Circle.

Target Circle is a free loyalty program that gives you 1% back on most items, which you can then spend on future purchases.

The only bummer is that you can’t get both the 5% back from Target RedCard and the 1% back from Target Circle — it’s one or the other. My vote is to use the RedCard savings, but if you’re not able to go that way, definitely sign up for the free Target Circle.


8. Save big on Apple with a Target gift card promotion.

A person's hand holding up three Apple gift cards in front of a Target shopping cart.

In 2021, the Target gift card promotion offered a free $15 Target gift card when you bought $100 in Apple gift cards. When you combined this deal with your Target RedCard savings, you could score 19% savings on Apple gift cards — that’s a lot! It’s like paying $81 to get $100 at Apple.

Here’s how it worked out:

$81.00 $100.00 (19% Off)
Spend $100 on Apple gift cards, receive $15 Target gift card
Pay $96.00, receive $15 Target gift card

TIP: You can only spend $1,000 in one transaction with your RedCard. So when you’re going for that 5% discount on an iPhone and an iPad, separate it into two transactions.


9. The Target gift card sale will save you 10% after Black Friday.

Three Target gift cards held in a person's hand in front of the wall of gift cards at Target.

“I hate Target gift cards,” said no one ever.

In 2022, Target offered 10% off store gift cards for two days only (Dec. 3 – 4). When you bought any Target gift card for $10 – $500, you kept 10% in your pocket. That’s like getting a $100 Target gift card for only $90.

This Target gift card sale was an exclusive Target Circle offer. You could purchase them in stores or online.

TIP: Buy as many gift cards as your budget allows, and use them for Target holiday shopping and for your Target trips throughout the year.


10. Focus on Target deals for Beats, Graco, pajamas, makeup, and holiday trees.

A woman standing at the Beats by Dre display, testing some headphones in the electronics section at Target.

If you’re planning to shop Target Black Friday or Target Cyber Monday, make sure you grab our best Target Black Friday deals.

These are some of the best deals we saw in 2022:

Beats headphones

Year after year, Target has proven to be the go-to place for Beats headphones, offering at least $100 off in 2020 and 2021. Target again in 2022 brought the noise with the Beats deals. Shoppers were able to score Beats headphones for over 50% off their usual price.

See all Beats deals.

Nintendo Switch

As with most gaming systems, these will be the same price at all big retailers. However, when you shop at Target and pay with your RedCard, you’ll save an extra 5%, making it a better price than the other stores — except for Kohl’s, which gives you Kohl’s Cash. Nintendo Switch can sell out quickly if it’s a special edition, so if you see it at Target, use your RedCard and buy it.

In 2022, the Nintendo Switch and Mario Kart console bundle was as low as $284.99. We also saw Nintendo games as low as $18.99.

See all Nintendo deals.

Apple Watch

Like Nintendo Switch bundles, Apple Watches are the same price everywhere. But, you could find deals on prior models. Target offered deals on the newest model of Apple Watch and also low prices on older model Apple Watches. Don’t forget, you can get that extra 5% savings at Target with a RedCard.

See all Apple deals.

Coffee makers

Be on the lookout for the hottest deals on Mr. Coffee, Nespresso, Keurig, and more at Target for up to 50% off. For example, you could get a Mr. Coffee 4-in-1 coffee maker for as low as $56.99, regularly $119.99. Or you might have scored a Keurig for only $47.49.

See all coffee maker deals.

Family Christmas pajamas

For Target Black Friday, holiday matching pajama tees and pants in all sizes were on sale for $5, regularly priced up to $10.

See all pajama deals.



11. Skip Target Black Friday deals on vacuums, Fitbit, and small kitchen appliances.

A woman crouching next to the Fitbit display at Target and looking into the case.

Listen, as much as it pains me to say it, Target isn’t always the best place to shop for everything. Here are the items you might want to skip at Target this holiday season:

Small kitchen appliances

Macy’s had these for as low as $7.99 after a rebate.

See all kitchen appliance deals.

Fitbit watches

Kohl’s usually has the same sale prices as Target, plus the addition of Kohl’s Cash, for a total price about $10 lower than Target’s.

See all Fitbit deals.


Once again, Kohl’s will have similar prices but will sweeten the deals with pockets full of Kohl’s Cash.

See all vacuum deals.

Want the tips to save at Kohl’s on Black Friday?


12. Use the Target Circle coupon for 25% off one toy.

Two women standing next to a Target shopping cart, holding some toys and smiling.

For the past three years, Target has offered a 25% off one toy Target Circle offer to get a headstart on your shopping. In 2022, the coupon was valid Oct 17 – Nov. 12. You could save 25% on almost any* toy at Target, both online and in stores. The best way to use this coupon is to stack it with sales to make the most of it. The coupon could only be used once per account.

Plan to see it again in 2023.

TIP: If you’re shopping for Target toys in person, make sure you walk the whole store, as toys are on display everywhere. Holiday- and Black Friday-exclusive toys will be on aisle endcaps.

See all the available toy deals.


13. Target offers Black Friday price matching.

A person's hand holding an iPhone displaying the Shop Savvy app in front of a Ninja Foodi on a shelf at Target.

Typically, all price matching and adjusting are turned off during Target Black Friday. But in 2021, holiday price matching was allowed from Oct. 10 – Dec. 24. And this repeated again in 2022. On top of that, Target offered price matching with any competitor for 14 days after your purchase, even during Black Friday.

This is huge. The top retailers like Target, Amazon, and Walmart are already trying to match each other’s prices during Black Friday, so you may not see big differences in prices to start. For this reason, look to price match smaller retailers, too.

If you’re shopping in stores, you can ask for an adjustment to match a competitor’s price. Most stores will let you price match right at the register, but for big price differences, you may need to go to customer service. Larger price differences require supervisor approval. For online purchases, call Guest Services at (800) 591-3869 to get the price difference credited back.

We’ve got everything you need to know about the Target price matching policy.

TIP: Use the Amazon app to compare Target’s price against Amazon’s. (Use the ShopSavvy app to compare Target against other retailers.)


14. Yay for Target Black Friday price adjusting, but prices didn’t really drop.

A person showing a phone and a receipt to an employee for a price adjustment at the Target guest service counter.

While price matching is great, Target’s price adjustment policy isn’t all that useful during Black Friday. Deals that showed up in later weeks of the sale either had the same price as before, or the sale was actually worse. And prices didn’t really seem to drop in December. My advice? Just buy the item when you first see a price you can live with, and hope for a price drop — but don’t expect one.

Starting in November, deals will begin to roll out. At the start of November 2021, Target offered a KitchenAid Professional 5-Quart Stand Mixer for $219.99 (regularly $429.99). This was $20 cheaper than the sale price available during Cyber Monday.


15. Buy Target deals when you can save 50%, but aim for more like 60%.

A person's hands placing a Vtech baby monitor and a book into a Target shopping cart filled with other items.

Expect to save about 50% on retail prices on these items and brands during Target Black Friday:

  • Beats
  • Google Home
  • HP
  • Instax
  • Select Nintendo games
  • Games and puzzles
  • Black + Decker
  • Select Disney toys
  • Select LOL Surprise toys
  • Select luggage
  • Graco car seats
  • VTech baby monitors
  • Select women’s sweaters
  • Kids’ & women’s boots
  • Men’s, women’s, and kids’ puffer coats
  • Family pajama sets
  • Throw blankets
  • Rubbermaid & Pyrex
  • KitchenAid
  • Air fryers
  • Keurig
  • Select small kitchen appliances
  • Holiday decor


16. Don’t miss Target’s Cyber Monday (Sunday) sale.

A person sitting on a bed with a laptop displaying the Target website's page for electronic watches.

The 2022 Target Cyber Monday deals began on November 28 at 3 am ET and lasted through Monday. We tend to see major savings on Crock-Pots, home goods, fitness gear, and electronics. Between Black Friday and Cyber Monday, I am normally fully done with my gift shopping!

These are the Best Target Cyber Monday Deals for 2021:

Sunday – Monday

  • Up to 60% off video games for Nintendo, Xbox, or PlayStation
  • Up to 50% off headphones from Bose, Beats, and more
  • Up to 50% off select home furniture
  • Up to 40% off select bedding and bath
  • Up to $60 off Apple Watch and AirPods
  • 30% off select apparel and accessories
  • Up to 25% off TVs from LG, Samsung, Vizio, and more

Monday Only

  • Up to 25% off select beauty
  • Up to 25% off select vitamins and nutrition items, vaporizers, humidifiers, and essential oils/diffusers
  • Extra 15% off small appliances



17. The Target Toy Book arrived on Oct. 17.

The Target Toy Book ad for 25% off a toy or kid's book being held in a Target toy aisle.

The Target toy catalog should show up in your mailbox in October. If you don’t find one in the mail, these toy books are available in stores. Find them at the front of the store by Guest Services as well as throughout the aisles.

Target’s Top Toys list highlighted exclusives and collaborations with toy companies like Disney, LOL Surprise, PAW Patrol, and Barbie.

Target, Amazon, and Walmart are all battling for your money when it comes to toys, so it’s a perfect opportunity to use the Target Black Friday price matching policy in your favor for any non-exclusive toys. That, along with your Circle offer for 25% off toys and 5% off with your RedCard, will get you a lower price on toys than Walmart or Amazon can offer.


18. Use Target’s Buy Now Pay Later options to pay off your gifts before the holidays.

A Fall Sezzle ad for Target saying "buy now. pay later.

Whether you shop online or in stores, you can purchase your Target gifts and pay later using either Affirm or Sezzle. But we don’t recommend Affirm, as they can charge fees of up to 30% of the purchase price.

Sezzle decides your purchase limit based on your history with them, doesn’t run a credit check, doesn’t charge fees, and splits your total into four payments over six weeks: 25% the day of, then 25% every two weeks until it’s paid off. There’s no fee if you pay it off on time. You can also get a Sezzle Card that you can use at any retailer, as it’s like a Visa but not a credit card.


19. Finally, don’t forget to hit up Target’s after-Christmas clearance for 70% – 90% off.

A box of Christmas cookie cutters being held up next to a Target clearance sign for 70% off on a shelf with more Christmas decor.

Target clearance has some of the best clearance deals out there. The day after Christmas, head straight for Target to save 70% on toys, baby items, and all Target-owned brands. I recommend the Target makeup beauty sets, which you can take out of the holiday packaging and gift throughout the year. The sales get better the farther away from the holidays you get, like up to 90% off, but by then everything is pretty picked over, so don’t wait too long.

Good luck and happy shopping!

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