Christa Geraghty | 

National Cookie Day 2024: Freebies & Discounts We Expect To See Next Year

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Not to be confused with the more specific National Chocolate Chip Cookie Day on Aug. 4, National Cookie Day is a celebration of all cookies every Dec. 4. During the holiday season, restaurants and businesses roll out fresh deals to mark the occasion. So what can you expect for National Cookie Day 2024? Check out all the deals we expect to see next year based on those we saw in 2023.

(If you’re looking for other ways to celebrate or get into the holiday cookie spirit, we’ve got some drool-worthy holiday cookies anyone can make.)


National Cookie Day is always on Dec. 4

National Cookie Day is celebrated every year on Dec. 4, and in 2024, this food holiday takes place on a Wednesday. Although Cookie Monster first conceived of the holiday on Sesame Street, the Blue Chip Cookie Company first decided to officially celebrate National Cookie Day on Dec. 4, 1987.


National Cookie Day Deals 2023

Cheryl’s Cookies: Shoppers can celebrate National Cookie Day with savings of up to $50 through today.

In 2023, you could save up to $50 during National Cookie Day weekend when you ordered online at and used the promo code HNCD during checkout. The discounts were $20 off orders of $60 or more, $30 off orders of $80+, and $50 off orders of $150 or more.


Circle K: Enjoy a free cookie on National Cookie Day when you order with a Circle K app coupon.

Participating Circle K locations offered customers a free cookie with a coupon found in the Circle K app for National Cookie Day in 2023. This offer was only valid on Fresh Food Fast cookies. One coupon per customer, and you could only use the coupon once. To redeem the coupon, the in-app counter had to be counting down with the current time and date.


Deux: Grab spoonable cookie dough for 25% off.

At, you could save 25% on their products, including spoonable Cookie Dough. Plus you could get free shipping when you order 3+ full-size items on National Cookie Day.


Elevation Burger: Score a free freshly-baked cookie with any purchase through National Cookie Day.

When you bought any sub during National Cookie Day weekend online at or in-store, and you could grab a free cookie with promo code COOKIEDAY.


Fatburger: Get a free cookie with any purchase through Dec. 4.

In 2023, you could pick up a free cookie with any in-store or online purchase at today. You had to use the promo code COOKIEDAY during checkout.


Insomnia Cookies: Get a FREE classic cookie today (no purchase necessary).

someone eating a cookie from Insomnia Cookies near a box of more cookies

When you showed the Insomnia app or ordered online with an in-app delivery on, Dec. 4, 2023, you got a FREE Classic Cookie (no purchase was required). You’ll also could also grab a $1 Deluxe cookie in-store.

They also had a BOGO 12 packs and BOGO 6 packs deal online and in the app, in-store through Dec. 4.


Jimmy Johns: Rewards members can grab a free Chocolate Chip, Oatmeal Raisin, or Chocolate Peppermint Cookie.

On National Cookie Day in 2023, Freaky Fast rewards members could grab a free Chocolate Chip, Oatmeal Raisin, or Chocolate Peppermint cookie with a purchase. Limit one per account. Offer was valid in shop, online at, or in the app.


Johnny Rockets: Celebrate National Cookie Day with a free cookie through Dec. 4, 2023.

Participating Johnny Rockets locations offered a free cookie with any in-store purchase. No promo code was needed.


Lenny & Larry’s: Shoppers get 20% off online orders with promo code today, National Cookie Day.

person holding lenny and larry cookies in front of other lenny and larry cookies

When you used the promo code COOKIEGALORE during checkout online at, you could save 20% on your order in 2023. This deal was valid for online orders on National Cookie Day.


Penn Station East Coast Subs: Get a free Cookie Bite with any sub purchase today, Dec. 4.

On National Cookie Day in 2023, Penn Station East Coast Subs offered a free cookie bite with the purchase of any sub. Offer was valid for online and in-store orders.


Potbelly: Enjoy a free cookie with the purchase of any entree on National Cookie Day.

a person holding a cookie in front of their potbelly meal

On National Cookie Day, Monday, December 4, 2023, Potbelly treated all fans to a free cookie with the purchase of any entree, which included sandwiches, whole salads, bowls of soup, or Pick-your-Pair.

The cookie credit was valid online only when you used the exclusive promo code COOKIE on and the Potbelly App at all Potbelly locations.

You could select from an assortment of Potbelly cookies, including the Oatmeal Chocolate Chip Cookie, Sugar Cookie, Chocolate Brownie Cookie, or the Dream Bar, and the limited-time S’mores Cookie and Apple Caramel Cookie.


Real Cookie Co: Save 20% on online orders between Dec. 4 – 10.

From Monday, Dec. 4, through Sunday, Dec. 10, 2023, you can save 20% on online cookie orders at when you use the promo code CookieWeek2023 during checkout.


Subway: Grab a footlong chocolate chip cookie with the purchase of a footlong sub on National Cookie Day.

If you visited one of the Subway locations listed below from 1 p.m. to 6 p.m. local time today, on National Cookie Day in 2023, you could get a free footlong cookie with the purchase of a footlong sub.

  • Chicago: 604 S Wabash Ave., Suite D, Chicago, IL 60605
  • Dallas: 1222 Commerce Street, Suite 150, Dallas, TX 75202
  • Miami: 2795 Collins Ave., Miami Beach, FL 33140
  • New York City: 545 8 Ave., New York, NY 10018

For a limited time, Subway MVP Rewards members could also take advantage of a bonus reward and get a free cookie with the purchase of a six-inch or footlong sub.

Don’t live near one of these locations for the free National Cookie Day offer? Good news, the footlong cookie will become a permanent menu item in 2024. Of course, it won’t be free.


Every day can be National Cookie Day with KCL cookie deals.

We’re constantly watching for cookie deals and share Nabisco coupons (Oreo, Chips Ahoy), Udi’s coupons, and Mrs. Fields coupons so you can celebrate National Cookie Day whenever you want without paying full price.

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