Not to be confused with the more specific National Chocolate Chip Cookie Day on Aug. 4, National Cookie Day is a celebration of all cookies every Dec. 4. During the holiday season, restaurants and businesses roll out fresh deals to mark the occasion.
So what will you find on National Cookie Day 2026? Here are all the deals from Insomnia Cookies, Crumbl, and more that we expect on Dec. 4, based on the offers we saw during the last event.
Be sure to visit this page as the holiday nears because we'll share National Cookie Day deals as soon as they drop.
Offers, prices, savings, and local participation may vary.
National Cookie Day is an annual event when restaurants have free and cheap cookie deals.
On National Cookie Day, various restaurants and cookie shops offer cookie deals and freebies to mark the occasion. These deals commonly include free cookies with purchases, discounts on cookie-related products, and special promotions like BOGO free offers. Popular chains participating in National Cookie Day deals include Cheryl’s Cookies, Insomnia Cookies, Subway, among others.
National Cookie Day happens every year on Dec. 4.
The Blue Chip Cookie Company first decided to officially celebrate National Cookie Day on Dec. 4, 1987, and it’s been observed on that date ever since. In 2026, National Cookie Day is happening on a Friday.
Predicted National Cookie Day Deals 2025
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Cheryl's Cookies: Celebrate National Cookie Day in 2026 with a discount on select gifts at Cheryl's Cookies.
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Crumbl: We predict Crumbl will offer a free cookie when you purchase a six-pack on National Cookie Day.
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Gopuff: On National Cookie Day 2026, look for a discount at Gopuff.
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Great American Cookies: This year, Great American Cookies Rewards members can anticipate a FREE Regular Original Chocolate Chip or Sugar Cookie on Dec. 4.
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Houston TX Hot Chicken: Watch for BOGO cookies at Houston TX Hot Chicken on National Cookie Day 2026.
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Insomnia Cookies: The first 100 rewards members who visit their local participating Insomnia Cookies on National Cookie Day will likely receive a free Snowball Classic cookie that is filled with buttercream.
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Jimmy John's: Look for a Holiday Magic Cookie at Jimmy John's when you make an online or in-app purchase on National Cookie Day.
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Milk Bar: On National Cookie Day 2026, Milk Bar will likely offer a free Eggnog English Toffee Cookie to the first 50 - 100 guests at select locations in the New York, Los Angeles, and Washington D.C.
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Nestle Toll House: We predict Nestle Toll House will give away Cookie Taco kits online. The kit includes a Nestle Toll House Chocolate Chip Cookie Dough roll, semi-sweet chocolate chips, a gift card, and a taco stand.
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Panera Bread: This year, MyPanera Rewards members can look forward to an exclusive National Cookie Day BOGO deal on cookies (Chocolate Chippers, Candy Cookies, Oatmeal with Berries, and Mitten Cookies) at Panera Bread.
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Pepperidge Farm: We anticipate Pepperidge Farm will celebrate the holidays and National Cookie Day with a promotion for free cookie grams.
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Tiff's Treats: This National Cookie Day, watch for Tiff's Treats to offer a sitewide discount when you enter a promo code at checkout.
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