Joanie Demer | 

How I Shop for Free at Victoria's Secret with Secret Rewards Cards

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People never believe me when I tell them I can shop for free at Victoria’s Secret a couple times per year. So today, I’m breaking down my strategy for you all. The 29-day Secret Rewards earning period is starting this week, so listen up and try not to get confused like Heather.



Victoria’s Secret is giving away Secret Rewards cards worth $10, $20, $50, $100 or $500 dollars.


You’ve got roughly the entire month of March to earn these cards. Then, you can redeem one per day during April. Victoria’s Secret runs the promotion to get you shopping more, and it works.


Secret Rewards Rules state ‘no purchase is required’ to receive a reward card.


If you shop in-store or online during this time period, you’ll receive one Secret Reward Card for every purchase (minimum $10—check out current 2/$10 sale on body mists and lotions). However, the Victoria Secret Secret Reward Rules state that you can also request a reward card via mail without making a purchase.


You can request one Secret Rewards Card per household per day between February 25-March 28.


There is a limit of one request per person/household/email address per day. This will be validated by postmark date, which means no Sunday submissions.


Mail daily requests with self-addressed stamped envelope.

victorias secret mail in request

  1. Hand write your full name, address, date of birth and valid email address (make sure to use the one associated with your PINK Nation for early submissions) on a 4 x 6 piece of paper.
  2. Include legibly handwritten, self-addressed, stamped envelope with return postage and a return address.
  3. Seal in outer #10 envelope (required) with proper postage and mail to Victoria’s Secret Secret Reward Promotion, P.O. Box 139024, Dallas, TX 75313.
  4. Once your fully completed eligible mail-in entry is received, you will be sent one Secret Reward Card via postal mail in approximately fifteen business days.


You have 29 days to earn and 31 days to redeem.


To maximize your rewards, use the calendar above and send one request for every day with a blue dot. There are 29 eligible days to postmark your letters. Then you’ll have 31 shopping days to redeem your secret rewards in-store or online.

Pink Nation members get one early shopping day on Sunday, February 21st. To submit this early request, the postmark will be 2/22/16 since mail doesn’t go out via USPS on Sundays. Pink Nation is free to join. Just make sure that the email address you submit on your Secret Rewards entry form is the same email you use to sign up for Pink Nation.

Tip: even if you don’t think you’ll redeem all 29 Secret reward cards, it’s a good idea to request all of them to increase your chances of getting a higher-value card.


Enter secret code ONLINE beginning 3/29 to discover reward value before heading to store.

Screen Shot 2016-02-20 at 7.26.26 AM

You can determine the value of your Secret Reward Card as of 12:01 AM PT on March 29, 2016 by presenting the Secret Reward Card at a participating store, entering the Secret Reward Card number and PIN online or calling Victoria’s Secret toll-free at 888-550-7465.


Your odds of winning big are better than you might expect.


$500 Secret Reward Cards. Odds of winning are 1: 1,405.
$100 Secret Reward Cards. Odds of winning are 1: 345.
$50 Secret Reward Cards. Odds of winning are 1: 187.
$20 Secret Reward Cards. Odds of winning are 1: 111.
$10 Secret Reward Cards. Odds of winning are 1: 1.

See official rules.



Some highlights from the fine print.


Vermont residents may omit return postage.
You must be 18 years or older to enter in most states.
You must be 19 years old to enter in Alabama and Nebraska.
You must be 21 years old to enter in Mississippi.

See all the fine print and official rules.


My tips for mailing in your requests.

victorias secret number six envelope copy

This year’s Secret Reward card measures 3.75″x 5.25″, making it too large to fit in a standard #6 3/4 envelope.



Your best bet is to grab #9 envelopes for the self-addressed inner-envelopes and place them inside the required #10 outer envelope. Amazon Prime members can pick up both in time to start the mailing train on Feb 25.  Buy #9 envelope 3.875″ x 8.875″.  Buy #10 envelope 4.125″ x 9.5″


how to address victorias secret rewards

I only had #10 envelopes and #6 3/4 envelopes at my house, so I folded a #10 envelope inside my outer #10 envelope and was able to seal everything in just fine.

By following the submission calendar above, you’ll end up with a guaranteed minimum of $290 in Victoria’s Secret gift cards (in $10 increments). Last fall I bought an obscene amount of clearance bras and underwear for literally nada! Get your envelopes ready and you’ll be shopping for free at Victoria’s Secret this April!


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