JCPenney's Power Penney Days 2025: When to Expect the Next One

If you’re new to JCPenney Power Penney Days, it’s a long weekend event (generally four or five days) and offers hundreds of deals under $20. It happens twice a year, usually in the spring and the fall with some exceptions. And it's back now until May 4.

This year, find apparel priced as low as $4, kitchen appliances under $20, $4 towels, and more. Want to see more? Check out all the JCPenney deals we've found.

Download The Krazy Coupon Lady app or text HACKS to 57299 for the latest money-saving tips, deals, and coupons.

JCPenney Power Penney Days is a twice-a-year, 4-day event with hundreds of deals under $20.

Typically in October and April every year, JCPenney Power Penney Days puts hundreds of items on sale at various price points under $20. During the long weekend sale, you can stack JCPenney rewards to make the prices even lower.

JCPenney Power Penney Days runs May 1 - 4, 2025.

This year, JCPenney is sticking with the typical 4-day sale, but it's a little later than its usual April timing. JCPenney moved its Mystery Sale later this year too, and it's done the same for Power Penney Days.

Aim to save at least 60% during JCPenney Power Penney Days.

someone shopping at JCPenney with a cart

You don’t want to shop for something if you can't save at least 60%. For example, during the last JCPenney Power Penney Days sale, we found Home Expressions Bath Towels (regularly $14) on sale for $5 each — a 64.3% savings.

Women’s boots were $25 during the sale, regularly priced at $65, which was a 61.5% savings. And some items were marked down even more. For example, we saw diamond or gemstone jewelry up for grabs at 80% off.

No coupons are needed for the JCPenney Power Penney Days sale.

Unlike so many other sales (both at JCPenney and other retailers), there are no stackable coupons to be used during this sale. JCP considers the deals to be good enough on their own.

However, you can apply a $10 JCPenney Reward to your purchase to bring your total even lower.

While there may not be any coupons involved in this sale, there’s still a way to bring that total down. If you’re a JCPenney Rewards member and have a $10 JCPenney Reward in your hot little hands, use it. Particularly if that reward is set to expire.

KCL TIP: You can redeem up to 10 of those $10 Rewards in one transaction at JCPenney, assuming it doesn't exceed the purchase amount.

Use your JCP Rewards account to earn points on purchases during this sale.

If you’re a JCPenney credit card holder, you’ll earn 1 point for every $1 spent on your purchase. However, if you’re a JCP Rewards member without a card (the loyalty program is free to join), then you’ll earn 1 point for every $2 spent.

Here’s a breakdown of their rewards perks:

Earn 1 point for every $2 spent.
A $10 reward for every 200 points earned.
Access to Bonus Events to earn $10 rewards on $50 purchases.
Ability to earn and redeem Rewards points on JCPenney Beauty and Salon purchases.
Birthday gift each year.
A one-time 30% off coupon when you sign up.

Don’t confuse the sale with the JCPenney Power of a Penny coupon, which last happened in July 2023.

JCPenney’s Power of a Penny coupon began for rewards members on July 24, 2023. Customers who signed up for the free JCPenney rewards program by July 22 (or rewards members who opted in to receive the coupon on July 22) got a digital coupon for $24.99 off any $25 purchase.

That meant your $25 shopping cart only cost you a penny. We haven't seen a coupon of this kind from JCPenney since then.