If you’re new to JCPenney Power Penney Deals, it’s a weeklong event (generally four or five days) that offers hundreds of deals under $20 (and some under $5). We last saw it in April, and we expect it back in August.
During this sale, we usually find a variety of JCPenney deals, with the lowest price on towels, kids' shirts, and curtains. So it's a good time to stock up on home essentials or clothing.
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JCPenney Power Penney Days are a 2- to 3-times-a-year event with hundreds of deals under $20.
Typically in the spring, summer, and fall every year, JCPenney Power Penney Days puts hundreds of items on sale at various price points under $20. We also find items like towels and small home items for less than $5.
During the sale, you can use JCPenney rewards to make the prices even lower.
KCL predicts the next Power Penney Deals event will be Aug. 13 - 16.
We expect the sale will keep to the same timing as last year and run in mid-August (Thursday to Sunday, like last time). Here are the most recent dates of JCP's Power Penney Days:
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April 27 - May 3, 2026
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Aug. 14 - 17, 2025
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May 1 - 4, 2025
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Oct. 10 - 14, 2024
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Aug. 22 - 25, 2024
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April 10 - 14, 2024
Tips for Shopping Power Penney Days
Aim to save at least 60% during JCPenney Power Penney Days.
The sale advertises up to 60% off, but we sometimes find items for 75% off or more. So consider 60% off the minimum discount you want. For example, during the last JCPenney Power Penney Days sale, we found kids' shoes for as low as $6 a pair (75% off). We also spotted diamond or gemstone jewelry up for grabs at 80% off.
You can't use coupons during the sale, but sometimes there's a 20% off coupon available for non-sale items.
Unlike so many other sales (both at JCPenney and other retailers), there are no stackable coupons that can be used during this sale. JCP considers the deals to be good enough on their own. However, JCPenney sometimes offers a coupon during the sale that can be used on non-sale items (20% off for the summer 2025 sale).
However, you can apply a $10 JCPenney Reward to your purchase to bring your total even lower.
While there may not be any coupons involved in this sale, there’s still a way to bring your total down. If you’re a JCPenney Rewards member and have a $10 JCPenney Reward, use it, particularly if that reward is set to expire.
KCL TIP: You can redeem up to 10 $10 Rewards in one transaction at JCPenney, assuming it doesn't exceed the purchase amount.
Use your JCP Rewards account to earn points on purchases during this sale.
If you’re a JCPenney credit card holder, you’ll earn 1 point for every $1 spent on your purchase. However, if you’re a JCP Rewards member without a card (the loyalty program is free to join), then you’ll earn 1 point for every $2 spent.
Here’s a breakdown of the rewards perks:
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1 point for every $2 spent
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$10 reward for every 200 points earned
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Ability to earn and redeem Rewards points on JCPenney Beauty and Salon purchases
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Birthday gift each year ($10 reward)
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One-time $10 off coupon when you sign up
Don’t confuse the sale with the JCPenney Power of a Penny coupon, which last happened in July 2023.
JCPenney’s Power of a Penny coupon is a promo we haven't seen in a while. It last happened July 24, 2023. Customers who signed up for the free JCPenney rewards program by July 22 (or rewards members who opted in to receive the coupon on July 22) got a digital coupon for $24.99 off any $25 purchase.
That meant your $25 shopping cart only cost you a penny. We haven't seen a coupon of this kind from JCPenney since then.
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