I was reluctant to become a KCL for a surprisingly long time. This was because I had some misconceptions about what it means to be a "couponer." Due to some past personal health issues as well as deep feelings about maintaining good planetary stewardship, I jumped on board the all-natural, organic bandwagon before there was a bandwagon. Growing up, however, most of the coupons I saw were for conventional and often not very healthy or sustainable foods or products. So somehow I made the assumption I could not use coupons and still lead an organic/sustainable way of life too. Since becoming part of the KCL community, I have been surprised again and again by how achievable it really is to live by my sustainable values, cater to my unique health needs, and still save money through couponing. It really is possible—and this short post will show you how.

Why it will work

When you want to eat organic food, buy sustainable household goods, and still save money, what you basically want to do is buy expensive stuff for cheaper prices. This is the whole essence of "couponing" in a nutshell. As Joanie and Heather state in their new ebook, 10 Days to Become a Krazy Coupon Lady, "a bargain isn't a bargain unless it's something you need." So here, what you need is a steady supply of coupons for the organic and sustainable items and brands you use regularly. This is absolutely possible to achieve!

1. Build your staples list

There are a couple different ways to do this depending on how particular you need to be.

  • Option A: If you only buy certain brands of organic or sustainable items, then list out those brands.
  • Option B: If you can be flexible with brands but you have a specific list of the items you need, then list out those items.

2. Visit the manufacturer websites

Now that you have an idea of which items you tend to purchase again and again, it’s time to scope out manufacturer websites to see what kinds of coupons you can score.

Here’s an example:

  • Barlean’s brand: Perhaps you use Barlean's brand fish oil for yourself and your family. So you navigate to http://www.barleans.com. You discover a) you can request a free sample by just filling out a form, and b) you can subscribe to the Barlean’s e-newsletter and get free coupons and special offers (home page of the site – right-hand side).

Now you can do the same with each organic or sustainable brand name on which you want to save money.

3. Visit the Krazy Coupon Lady website

Now it’s time to head on over to KCL to see what other types of deals and coupons you can score.

Taking the Barlean’s example again, let's visit the KCL Coupons page.

Here’s what to do:

  • Click on "B" to search.
  • Scroll down until you see "Barlean’s."
  • You will see a number of offers (on the day I did this, I found five different Barlean’s coupons!)
  • Print out the ones you want and head to the store!

4. Stay connected to your local organic and sustainable retailers

Another great way to score organic and sustainable coupons is to stay in touch with your favorite local organic and sustainable grocers and stores. There are a number of ways to do this.

Taking the Barlean’s example once more, let's say you typically buy Barlean’s at Whole Foods.

Here’s what to do:

  • Visit the Whole Foods website and select your local store.
  • Now you can see the sales flyers and events for that store (you can change your store to see events and flyers at other stores)
  • Navigate to The Whole Deal to review deals and coupons chain-wide.
  • Sign up for Whole Foods' e-newsletter (lower right-hand side – enter your email address).

Repeat this process for every retailer you like to shop with.

5. Grab your copy of the KCL eBook or visit the KCL website to get organized

Now that you have ensured the flow of organic and sustainable coupons, it’s time to organize for couponing success.

There are two great ways to do this:

Now just pick the method that works best for you. Then clip/print/download/save the coupons you plan to use and head to the store!

How to Save Money and the Planet Through Couponing!