Look for the next Southwest Week of Wow to start on Jan. 6, 2026. You can expect flights for as low as $39 (one way) deals on vacation packages and car rentals. Plus you can earn Rapid Rewards points on hotel stays and cruises when you book during the Week of Wow.
No question, Southwest is known for their unassigned seating (which is changing this year), Wanna Get Away flights, and their Companion Passes. But they also have a Low Fare Calendar that will help you find the cheapest flights. Be sure to sign up for Southwest Rapid Rewards so you can take full advantage of the following Wow deals.
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The Southwest Week of Wow is a weeklong, twice-a-year sale, with deals on flights, car rentals, vacations, hotels, and cruises.
The Southwest Week of Wow sale lasts a week, with flight deals only lasting a couple of days. Although the specific deals may change year to year, the savings are always on flights, car rentals, hotel stays, vacation packages, and cruises.
KCL predicts the next Southwest Week of Wow will start on Jan. 6, 2026.
Southwest has their Week of Wow sale each January and at the end of September/beginning of October. We predict the next Southwest Week of Wow will take place from Jan. 6 - 8, 2026.
Sign up for Rapid Rewards to get the most out of the Southwest Week of Wow deals.
Before you book your $39 flight, rent a car, or shop for cruises, sign up for Southwest's Rapid Rewards. It's free to join, and you'll earn points when you fly. You won't have to worry about blackout dates, and your points never expire.
Book one-way flights for as low as $39 when you book during the Week of Wow.
During the Week of Wow you can anticipate select flights for as low as $39 one way . This deal is typically valid on domestic U.S. and U.S. travel to/from Hawaii, San Juan, Puerto Rico, and international during a specified time frame. A 21-day advance purchase will likely be required.
Here's a look at Southwest flights that are often priced at $39 (one-way) as part of the Week of Wow (and throughout the year).
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Chicago (Midway), IL to/from St. Louis, MO
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Fort Lauderdale to/from Orlando, FL
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Atlanta, GA to/from Nashville, TN
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Phoenix, AZ to/from El Paso, TX
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Denver, CO to/from Salt Lake City, UT
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San Diego, CA to/from San Jose, CA
Travel days vary based on your destination.
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Mondays, Tuesdays, Wednesdays, Thursdays for continental U.S. travel.
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Sundays, Mondays, Tuesdays, and Wednesdays for continental U.S. travel to Hawaii and international.
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Tuesdays, Wednesdays, Thursdays, and Fridays for travel to the continental U.S. from Hawaii and international.
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Mondays, Tuesdays, Wednesdays, and Thursdays for travel to/from San Juan, Puerto Rico, and Tuesdays and Wednesdays for interisland Hawaii.
Blackout Dates
Whether you plan on booking a domestic or international flight during the Week of Wow, be prepared for blackout dates.
Save up to 30% on base rates at Budget and earn bonus Rapid Rewards points.
During the winter Southwest Week of Wow sale you can expect up to 30% off Budget car rental rates AND the chance to earn bonus Rapid Rewards points.
You'll earn 600 Rapid Rewards base points on your Week of Wow car rental. Plus, rent for 3 - 6 days and earn 1,200 points, or rent for seven days or longer and earn 2,400 points.
Save up to $500 when you bundle a flight and hotel stay.
Southwest's Week of Wow is a great time to save up to $250 on domestic vacation packages and up to $500 on a international vacation package.
Book a hotel and earn additional Rapid Rewards points.
You can earn an additional Rapid Rewards points when you book a hotel during the Week of Wow. Or if you want to book your hotel stay with Rapid Rewards points, you can do so during the Week of Wow and get a 5,000 Rapid Rewards points discount on your reservation when paid in full with points.
Earn bonus Rapid Rewards points for every $1 spent on Southwest Cruises.
When you book your Southwest Cruise during the Week of Wow event, you'll have the chance to earn one bonus Rapid Rewards point for every $1 spent, for a total of two points per $1 spent on Southwest cruise packages. Here are a few itineraries that are available for this promotion.
Expect cruises such as these to earn you 2X points when you book during the next Week of Wow.
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MSC Cruises 3-night Bahamas, $264 or $88/night (reg. $541) — 49% savings
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Celebrity Cruises 7-night Bahamas & Florida, $338 or $48/night (reg. $757) — 55% savings
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Royal Caribbean Cruises 7-night Western Caribbean & Perfect Day, $1,467 or $210/night (reg. $4,053) — 64% savings
Ports for Southwest Cruises:
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Baltimore, MD
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Boston, MA
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Galveston, TX
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Los Angeles, CA
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New York, NY
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Port Canaveral, FL
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San Diego, CA
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San Juan, Puerto Rico
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Seattle, WA
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Tampa, FL
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