Target is bringing back free in-store events in 2026, and these aren’t just casual drop-ins. You’ll find free skincare samples, bag giveaways, kids' activities, and even limited-edition collectibles. Some events last just four hours and happen at every store, while others are touring the country, stopping at only one store per state. Since most of these events are completely free and operate on a first come, first served basis, supplies can disappear fast. You don’t need a Target Circle account to participate.
If you’re into stretching your weekend budget without spending a dime, these events are worth it. While you’re out couponing at Target , they’re an easy way to score freebies while you’re already shopping.
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What KCL Experts Think You Should Know
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Most Target store events are totally free and don’t require a purchase. You just show up during the event.
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Supplies are limited, and once they’re gone, they’re gone.
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Many events run for a tight 4-hour window.
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Limits are typically one per guest.
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Some events happen at all stores, while others are at select locations only.
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Brand-sponsored events often have the best freebies.
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The first guests sometimes score bonus items.
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For example, February’s skincare event includes a free bag giveaway, and select Lego events in March are giving the first 50 guests a commemorative coin.
Upcoming Free In-Store Events at Target
Refresh Your Routine Store Event — Feb. 28
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When: Feb. 28
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Time: Noon - 4 p.m.
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Where: All Target stores
Target is hosting a free soothing skincare event on Feb. 28 from noon - 4 p.m. at all stores. The event will include samples of products like Goodfellow & Co face lotion and feature a free bag giveaway, while supplies last, limit one per guest. No purchase is required.
Events like this often include mini sizes or deluxe samples from featured brands. Arrive early if you can since beauty events are some of the first to run out of freebies.
Lego Smart Play Plus Giveaways — March 1
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When: March 1
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Time: Noon - 4 p.m.
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Where: Select Target stores (see if your store is on the list)
The Lego Smart Play Plus Giveaways is a one-day event on Sunday, March 1, from noon - 4 p.m. at select stores only. Guests can participate in Lego Smart Play activities and score giveaways. You may receive the following items:
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Free stickers
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Store giveaways
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A commemorative coin for the first 50 guests
The limit is one per guest, while supplies last, at participating stores only.
If you want the commemorative coin, you’ll need to show up early. Once the first 50 guests are there, that bonus item will be gone.
Lego Smart Play Adventures Tour — March 1 - May 3
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When: Sundays, March 1 - May 3
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Time: 10 a.m. - 5 p.m.
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Where: Select Target stores (see list below)
The Lego Smart Play Adventures experience is touring select Target stores this spring. You can test all-new Lego Smart Play technology, participate in hands-on building activities, and score giveaways. Plus, get a free Lego Bantha make-and-take set.
Tour Stops:
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March 1 — Atlanta, GA (N. Druid Hills)
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March 8 — Orlando, FL (Millenia)
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March 15 — Houston, TX (S. Main)
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March 22 — Los Angeles, CA
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March 29 — Edina, MN
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April 12 — Chicago, IL (N. Elston)
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April 19 — Falls Church, VA
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April 26 — Jersey City, NJ
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May 3 — Woburn, MA
How Target Store Events Work
If you’ve never attended a Target event before, here's the rundown:
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No ticket is required.
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No purchase is required unless stated.
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It's a first come, first served situation.
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Supplies are limited.
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Not all stores participate.
For tour-style events, confirm your location before heading out. For bonus items, like the Lego commemorative coin, arriving early is key.
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