Amazon Prime Big Deal Days’ big sale event happened from Oct. 10 – 11, with deals starting and ending at 3 a.m. ET.
Dyson, iRobot, Beats, KitchenAid, and more went on major sale.
Plus, some Prime Day competitor sales were happening around the same time, like Walmart’s Deals for Days. Amazon’s sister site, Woot, also has a special Wootoberfest sale that went on until Oct. 14. You can also shop our favorite Lightning Deals, which we monitor every day, every few hours. So yep, the deals never end!
What is Amazon’s Prime Big Deal Days shopping event?
If you’ve shopped the Prime Early Access Sale in 2022, or October Prime Day in 2020, it’s pretty much the same thing. There will be thousands of discounts across tons of different products. You can anticipate plenty of bestsellers and trending goods to see some pretty decent price cuts. And, just like other Prime Day events, the deals are only available to shoppers with an Amazon Prime membership.
What is Prime Big Deal Days vs. Prime Day?
Don’t get the two Amazon sales confused, as they take place at different times of the year. The Prime Big Deal Day sale happens in October, while the Prime Day Sale happens in July. The 2023 Prime Day sale happened on July 11 & 12, and we predict that the 2024 Prime Day sale will happen on July 9 & 10.
RELATED: Amazon Prime Day Deals Under $5 to Look for in October 2023
When will Prime Big Deal Days start?
Amazon Prime Big Deal Days happened from Oct. 10 – 11, on Tuesday and Wednesday from 3 a.m. ET to 3 a.m. ET. We’re expecting a similar time frame for next year. Like other Prime Day events, we predict there will be a few early deals to get shoppers excited as well. Once those go live, we’ll add the best of the best to this article. But early deals are live now.
What kind of deals will there be during the Amazon Prime Big Deal Days?
Amazon shared some of their favorite callout deals ahead of the event.
Request an invite for these invite-only deals now for a chance to get access to these sales.
- Save up to 60% on select Bissell and iRobot
- Get up to 50% off select GreenPan cookware
- Find up to 40% savings on select Ninja blenders, cookware, and coffee makers
- Take up to 40% on select Le Creuset cookware
- Save up to 30% on select KitchenAid stand mixers
- Save up to 30% on select Dyson vacuums and air purifiers
Tech and Devices
- Get up to 60% off select Fire TV and Blink devices
- Save up to 50% on select Ring bundles
- Find up to 45% savings on select kids’ devices and bundles, Echo bundles, and Fire tablet bundles
- Save up to 35% on select Kindle e-reader bundles
- Get up to 50% off select Sony products
- Save up to 25% on select HP and Acer laptops and monitors
- Get up to 30% off select Clarins, Color Wow, Innisfree, Living Proof, T3, Sunday Riley, LANEIGE, Sulwhasoo, and AMOREPACIFIC
- Find up to 30% savings on Anastasia Beverly Hills
- Save 30% on select Murad skincare products
- Find Barbie, LEGO, Squishmallows, Squishville, PicassoTiles, and MAGNA-TILES at up to 30% off
You’ll also find these deals on our early Prime Big Deal Days deals page.
Expect to find promotional offers from Amazon brands, Panera, Gap, and Fanatics.
Last year, Prime members scored a $10 promotional credit with the purchase of a $50 gift card from top brands, including but not limited to Amazon, Panera, Gap, and Fanatics.
Plus, Prime members saved 20% (up to $10) on Grubhub orders if they used code PRIME20. This 48-hour deal was available for orders over $15 and could only be used once. And if you didn’t already know, Prime members can grab a free 1-year Grubhub+ membership trial. You must be signed up for the existing free 1-year Grubhub+ membership trial to use the 20% off offer.
Will the Prime Big Deal Days sale be an annual Prime event?
There’s a high chance that Amazon will make this sale a regular thing. Remember, the original Prime Day started in 2015, and the next year’s Prime Day in 2016 was 60% more successful than the first one.
Prime Day in 2020 moved to Oct. 13 – 14 and was Amazon’s biggest Prime Day to date. So it makes sense they’d want to keep a big sale during the month of October.
Given the ongoing success of Prime Day, Amazon will most likely keep this as an annual event each October.
What if you don’t have a Prime membership?
If you frequently shop on Amazon you might want to invest in the $14.99/month or $139/year membership. The free shipping, early access to Lightning Deals, and other benefits essentially pay for the service. But also money doesn’t grow on trees and if it’s not in the budget then it’s not in the budget. (Heck, I’m 27 and I still use my family’s Prime Household.) There are some workarounds.
Officially all the upcoming deals are exclusive to Prime members, but I’ve noticed in the past that many items go on sale for general shoppers anyway. The best of the best deals aren’t available to the general public though.
Instead, opt for a free 30-day trial of Amazon Prime. If you haven’t been a member in the last year, you can sign up and get all the regular Prime member benefits… including exclusive deals. Just be sure to cancel your membership before it automatically signs you up at the end of the trial.
How do I shop for the Prime Big Deal Day sale?
Add the things you want to buy to your Amazon cart as soon as the Big Deal Day sale begins in October. Check your cart often during the sale — you’ll see if the items in your cart received a discount. Then you can buy the items right away before they sell out.
You can also set up personalized deal notifications, meaning you can subscribe to receive deal alert notifications on your recent Amazon searches and recently viewed items. To get started, visit the Prime Big Deal Days event page on the Amazon app to create deal alerts. As soon as the event begins, you’ll receive push notifications for any deals.
Another way to prepare is to create Deal Lists with Alexa by adding products to your Wish List, Cart, or Save for Later list. Once done, Alexa will notify you up to 24 hours before deals go live on items you’ve added to your lists, and Alexa will also offer to purchase the deal once it’s available.
During the first week of October, we always recommend checking Amazon for any pre-sales — Amazon loves early Prime Day deals — and we love to follow them.
TIP: Download the Krazy Coupon Lady app and follow us on our social media pages to learn more about the sale and stay on top of Amazon deals.
Will other stores compete with the fall Prime sale?
Target, Walmart, Best Buy, and many other stores piggybacked on the success of Amazon’s Fall Prime Sale, just like they did during Amazon Prime Day in July 2022 by holding their own Black Friday in July sales.
These same retailers joined Amazon again in October for early Black Friday sales of their own — just like we saw when Amazon first moved Prime Day to October in 2020.