Move over, gingerbread latte and peppermint mocha — Starbucks just unveiled a new holiday drink that goes where no other latte has gone, by having you taste a tree.
The Starbucks Juniper Latte is here, y’all, and it’s starting all kinds of conversations.
The Juniper Latte is Starbucks’ seventh holiday beverage.
It joins the Peppermint Mocha, Toasted White Chocolate Mocha, Caramel Brulee Latte, Chestnut Praline Latte, Gingerbread Latte and Eggnog Latte on the seasonal menu.
It features juniper, sage, evergreen and citrus flavors.
Starbucks’ juniper syrup is mostly responsible for the unique taste — although it’s not clear if there’s actual juniper in it, since the main ingredient after sugar is listed as “natural flavors.”
Sippers will come in contact with the pine-citrus sugar that’s dusted on top of the latte.
Early reviews are mixed on the gin-like flavor.
Obviously there’s no alcohol in the latte, but lots of people are drawing comparisons, since juniper is a key ingredient in gin.
Some people say the Juniper Latte tastes like Christmas, while others have described it as resembling Lemon Pine-Sol.
The drink is all a part of Starbucks’ plan to improve holiday sales.
Last year, Starbucks sales fell 2%, and the chain said they believed they missed the mark.
Starbucks is going all-in on the holidays this year, rolling out its seasonal menu and store decorations more than a full week earlier than in 2017.
The Juniper Latte costs around $5 for a grande, but you can save $0.50 with your reusable cup.
Prices vary by location, but a grande will run you somewhere between $4.75 and $5.50.