Destiny Irons | 

8 Ways Target Optical Gets You Glasses and Contacts on the Cheap

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If you’re a frequent Target shopper, you’ve probably seen a Target Optical location, since they’re in more than a quarter of stores. Target Optical is Target’s exclusive eye center that provides glasses, sunglasses, contacts, and even eye exams. I’d like to tell you the ins and outs of Target’s eye center, like how to use your RedCard, what you can price match, and how the return policy works.

Here’s everything you need to know about getting glasses, contacts, and eye exams through Target Optical.

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1. Always check Target Optical Special Offers like 50% off frames.

50 percent designer clearance sign with hand grabbing frames

Your first step before shopping Target Optical, whether online or in store, should be to peruse the Special Offers page. You’ll see a handful of offers available at any given time. Here are a few that caught my eye last time I checked:

  • 50% off designer frames
  • $150 off Ray-Ban contact lenses
  • Buy 1 Get 1 40% off on eyeglasses
  • $150 off Precision 1 contact lenses
  • 20% off non-prescription sunglasses with $100 Target Optical purchase


2. Use Target RedCard for 5% off glasses and contacts.

Target RedCard holders get 5% off their Target purchases, and that includes almost everything at Target Optical (the only exclusion being eye exams.)

In store, simply pay with your RedCard for 5% off on glasses and contacts. For online Target Optical purchases, you can’t pay with your RedCard, but you have the option to check off a box for RedCard owners to get the 5% off.


3. Use Target price matching on contact lenses, but not glasses.

hand holding cellphone with walmart app comparing target contact lenses

Take advantage of the Target price match policy for contacts when you see a lower price elsewhere. They’ll match any website offering contacts as long as there are no special offers or discounts going on. Plus, you can still use your RedCard on top of the price match! Check it out:

If you’re in store, show proof of the lower price to the Target Optical employee. For online shopping, you’ll have to call Target Optical customer service at (877) 848-8476 to complete the transaction.

They don’t do price matching on glasses, though. Womp.


4. You can’t combine insurance with any other deals.

50 percent designer clearance with good rx card being help up

If you’re planning on using insurance for your glasses or contacts at Target, you won’t be able to combine it with any other deals. This includes RedCard savings, store deals, and price matching.


5. Get free shipping on your Target Optical purchases.

hand on laptop looking at target optical website

No matter how much your total is, you’ll get free standard shipping on everything you buy at Target Optical. The standard shipping will take about three to five days, but you also have the option for two-day ($7.99) or one-day ($9.99) shipping.



6. You have 90 days to return your Target Optical purchases.

hand holding cellphone with target app with optical return policy in store in front of carts

Like most cases with the Target return policy, everything under Target Optical has a 90-day return policy. If your items get damaged in transit, you can still return for a full refund, but not if you’ve damaged them yourself.

When it comes to contacts, the box has to be unopened, unexpired, and unmarked for returns.


7. Target Optical eye exam costs will vary by location.

target optical section in store with signs

The only wild card when planning out your Target Optical purchases is eye exams. When I was price checking different states, my eye exam (without insurance) would be $80 with a $10 digital retinal imaging fee.

But, when I asked how much the exam would be in another state, they told me $85 for the exam and $45 for the digital retinal imaging fee.

Your best option is to call your local Target Optical store and get a quote before you head in for your exam.


8. Use your most recent prescription if you have it handy.

eye glasses frames on display in target optical with signs

If you’ve had a recent eye exam outside of Target, no need to get another one just for a new pair of glasses. Just request a written prescription from your eye doctor and provide it to the in-store employee. If you’re shopping online, upload a picture of your prescription or add your eye doctor’s info.

Have you made a stop by Target Optical before? Leave a comment with your experience below!


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