Video streaming is in, and traditional cable plans are out.
But in a rapidly changing industry previously dominated by Netflix and Hulu, a new player is making a compelling case for your viewership.
In our opinion, Amazon Prime Instant Video has already surpassed Hulu based on content and cost, and it’s gaining rapidly on Netflix. Here’s what Amazon Prime Instant Video has that the competition doesn’t.
1. Amazon Prime Video is free for 30 days versus only 7 days with Hulu.
Right now, Amazon wants to get you hooked, so, like Netflix, they’re giving you 30 days of Prime membership for free! This is a great way to check out Prime’s TV and movie streaming service. Hulu only has a 7 day free pass. That’s like speed dating for TV watching.
During the 30 day free trial, if you’re not using Prime enough to justify spending the $99, cancel! Amazon doesn’t loop you into signing a contract, and during the free trial you can cancel for free anytime. If you don’t cancel (or forget to before the 30 days is up), congratulations; you’re now a proud Prime member. Amazon automatically charges after the free trial. With Hulu, you have to cancel by day 7.
2. Netflix costs $21 more and Hulu costs $45 more than Amazon Prime Video.
Amazon charges you $99 up front for a year membership, where both Netflix and Hulu charge a monthly fee to stream content. So while the $99 up front feels more expensive, Netflix is actually 20% more expensive than Prime. Hulu’s recommended plan is 44% more expensive:
- Amazon Prime: $99 per year
- Netflix Standard Membership: $120 per year
- Hulu Commercial-Free Membership: $144 per year
3. Users have the option to cancel immediately and still enjoy the full, free trial.
Worried you’ll forget to cancel and get charged for your Prime membership? Cancel right away, and you still get to enjoy the benefits of the full, free trial.
4. Amazon is giving away 30 days of Showtime for free…
While your Amazon Prime account includes older Showtime content, sign up to receive the latest content like Homeland and Penny Dreadful.
5. …And a free week of Starz.
Love current programming? Get your Ash vs Evil Dead and Outlander on with Starz.
6. Plus, an extra 30-day free trial to Seeso.
Enjoy a good laugh? Get all the comedy you can watch free for 30 days! Seeso includes series, stand-up specials and more.
7. Amazon Prime users get older HBO content free without separate add-ons.
It doesn’t look like Netflix or Hulu have HBO at all, with or without add-ons.
8. Viacom’s partnership with Amazon Prime means children’s Nickelodeon content.
While Netflix has a lot of Disney and PBS Kids, Amazon Prime’s relationship with Viacom (which controls Nickelodeon), means you expect great children’s programming, like Spongebob Squarepants, Blues Clues, and more!
9. Plus, Amazon Prime Video’s original programming bagged 5 Emmys, versus Netflix’s 4.
Sorry, Netflix. Losers. But seriously, shows like Emmy-winning Transparent and Golden Globes winner Mozart in the Jungle make Amazon Prime a destination spot for hardcore TV fans.
10. Pausing videos means added movie commentary, the story behind the soundtrack, and other related content.
When I pause a movie or show, extra info clips pop up. This can be stuff like commentary from actors, the story behind the soundtrack, or other related content—much like added DVD content, but without the DVDs.
And, in addition to instant video, Amazon Prime members also get free, 2-day shipping, commercial-free music streaming, and more.
Where Netflix and Hulu are just TV streaming services, Prime offers added incentives like free 2-day shipping and other added discounts only a mega-retailer like Amazon can. These added bonuses are so cool, you might just do a little jig. And that’s okay.