Here's a restaurant freebie I did not have on my 2025 bingo card: Free Labubus at Steak 'n Shake. Starting Monday, Aug. 4, 2025, select Steak 'n Shake locations are hosting a Labubu giveaway for all in-store customers.
We called several locations across the country and can confirm that select restaurants are participating in this giveaway. While some are ready to start the giveaway first thing on Aug. 4, others have yet to receive their shipment of Labubus so their giveaway will begin later in the week or month. Other franchise locations said they won't be participating at all. So your best bet? Call your local store to confirm before you visit .
Whether you want to get your hands on a coveted Labubu for yourself or your kids (these retail for $27.99 and up, and that's assuming you can even find them), or if you just want to resell the thing, here are all the details on how to win a free Labubu at Steak 'n Shake.
How to Enter the Steak 'n Shake Labubu Giveaway:
Once you've confirmed your local restaurant is participating, entry is pretty simple.
-
Visit your local Steak 'n Shake in-store. You have to go inside; drive-thru, mobile, online, and third party orders don't qualify.
-
Locate the order kiosk and tap the Labubu icon to activate the QR code. Alternatively, you can ask an employee at the register for the QR code.
-
Scan the QR code with your phone and enter your information.
-
After entering your information, you'll receive a digital scratch off ticket to reveal if you've won a Labubu.
-
If you win, they'll give you the Labubu. If they ran out in-store, they'll take down your info to mail it to you.
Which Labubus are available?
This is a surprise — to everyone. Even the store owners, employees, and managers we called don't know which Labubus they'll have to give away. So think of this like a Labubu Blind Box. If you win a Labubu, share which one you received and tag us on Instagram or TikTok.
Is my Steak 'n Shake participating?
Only select locations are participating in this free Labubu giveaway, so it's best to call ahead and find out. Here's a list of Steak 'n Shake locations and contact information.
What is a Labubu?
Fair question. Labubus are plush toys that have gone viral because of their limited designs and collectibility. Blind box packaging drives demand, and resale groups on Facebook (as well as eBay and Poshmark) also feed into their popularity.
Generally, you have to wait for weekly drops on PopMart (prices start at $27.99). We've also seen Blind Boxes on Jane.com starting at $59.99.
At the risk of aging myself, these are essentially the Beanie Babies of this generation (IYKYK).
Related Reading: