National Underwear Day Deals: Victoria's Secret Free Panties, Plus More

National Underwear Day is always on Aug. 5. Every year on this date, Aerie, Target, Victoria's Secret, and more offer discounts. And Victoria's Secret usually offers a free pair of panties (no purchase required). Want to see more freebies? Check out our Freebie Deals Page.

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National Underwear Day (Aug. 5) is an annual 1-day event where retailers offer deals, and sometimes free panties.

During National Underwear Day, we see a variety of discounts, including BOGO offers, deals when you buy multiples, and sometimes even free panty giveaways. Victoria's Secret offers a free pair of panties in-store at certain locations while supplies last, no purchase necessary.

National Underwear Day is always on Aug. 5.

National Underwear day happens annually on Aug. 5. But the deals start a couple days early and run a few days after the holiday.

National Underwear Day Deals 2026

• 2UNDR: Save up to 40% on select men’s underwear during the 2UNDR National Underwear Day sale.

• Aerie: During the Aerie Happy Undies Day sale you can get 10 pairs of Aerie undies for $35, regularly up to $89.50 total. Sale ends on Aug. 6.

• Calvin Klein: Save 30% - 50% on select underwear during Calvin Klein’s National Underwear Day online sale through Aug. 5. Get free ground shipping on order of $75 or more.

• Jockey: Save up to 30% on select men’s and women’s underwear during Jockey’s National Underwear Day sale. The discount is reflected in the listed prices so no coupon or promo is needed. Sale ends Aug. 5.

• Target: Get five select Auden women’s panties for $20 in stores or online at Target through Aug. 8. Discount is applied at checkout. Pay with a Target Circle card to save another 5%.

• Victoria’s Secret: Get a free pair of panties at Victoria’s Secret on Aug. 5 for National Underwear Day. No purchase is necessary. Valid in stores only, while supplies last. You can also save with a few deals:

  • 5/$35 on select panties

  • Panty Packs from $20 (online only)

  • $25 PINK Panty Packs (online only)

  • Save $25 when you spend $125 or $50 off an order of $200 or more with promo code SHOPNOW (through Aug. 4)

You May Also Be Interested In:

• Bath & Body Works Member Appreciation Sale

• Victoria's Secret Semi-Annual Sale

• T.J.Maxx Yellow Tag Sale