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The Bath & Body Works Black Friday sale is a good sale that can be a great sale, if you shop it the right way. Black Friday is the first of three major Bath & Body Works’ winter sales, including Candle Day and the Semi-Annual Sale. And it’s followed closely by the Bath & Body Works Big Weekend Event, which we predict will happen Nov. 25 – 26, 2023. Of course, to shop the BF sale you’ll need the lowdown on Bath & Body Works Black Friday hours, which we outline for you below.

The Black Friday sale at Bath & Body Works is the same each year: The whole store goes BOGO free, but instead of buying one, you have to buy 3 to get 3 free in return. Fifty percent off is good savings, of course, but you know we always like to aim higher. Luckily, there are three ways to take this sale from drab to fab.


3 Ways to Save During Bath & Body Works Black Friday Sale

  1. Get a Bath and Body Works winter mail coupon to stack with the sale.
  2. Wait for a stackable coupon code to be released during the sale.
  3. Pick up a limited-edition Black Friday Box set.

Here’s the full breakdown of Bath & Body Works Black Friday hours and how the sale works. . . werks [snap].

Looking for the latest B&BW deals? Check out our Bath & Body Works coupons page or text BBW to 57299 to get on our Bath & Body Works text alerts list.


1. Last year’s Black Friday sale started the Monday before Thanksgiving and got better as the sale progressed.

Bath and Body Works Black Friday sale promotion schedule.

For the past three years, Bath & Body Works has started their Black Friday sale the Monday before Thanksgiving Day. We expect to see the same in 2023.

The gift boxes I’ll go over in a minute became available to everyone on Tuesday, Nov. 22, 2022 at 6 a.m. ET. A 20% off stackable coupon code was available to use online on Thursday (Thanksgiving). A shopper could take advantage of all three promotions in one transaction, which created some truly krazy deals.


When will Bath & Body Works Black Friday start this year?

We expect this year’s sale to begin on Monday, Nov. 20, 2023.


Are Bath & Body Works stores closed on Thanksgiving?

Bath & Body Works stores are closed on Thanksgiving, but the online Black Friday deals do not pause on Thanksgiving.


What are the Bath & Body Works Black Friday hours?

Most Bath & Body Works locations open at 6 a.m. on Black Friday. Stores in malls and free-standing stores may have different opening times, so check your local listings to confirm your nearest Bath & Body Works Black Friday hours.


2. Bath & Body Works’ Black Friday sale is buy 3, get 3 free in store and online.

bath and body works mix and match buy 3 get 3 free sale

Every year, during Bath & Body Works Black Friday hours, it works the same: Buy 3, Get 3 free on everything in the store. Buy 3, get 3 started last year on Nov. 21 in 2022.

Bath & Body Works runs this Buy 3, Get 3 free sale five or six times a year, so Black Friday might not jump out as very exciting. A few things to keep in mind though: during other BOGO sales, often only select categories are included. The Black Friday Sale is unique in that nothing is excluded, not even hardware like candleholders and such. It can be a great time to save on items that don’t usually go on sale.

But there are ways to boost your savings up above 50% during Black Friday, and that’s really what we’re here to talk about.

Related: Bath and Body Works Black Friday Coupon


3. One of the best Black Friday deals is the $40 gift box worth $117.40.

bath and body works festive christmas box on mailer

The gift box was available to everyone starting on Tuesday, Nov. 22, 2022, two days before Thanksgiving. The box typically contains an assortment of products worth over $100, and it costs only $40. But you must make a $40 qualifying purchase in order to purchase the box.

Last year’s gift box was regularly priced at $117.40 and included these items:

  • Dream Bright Fine Fragrance Mist (8 oz)
  • Dream Bright Daily Nourishing Body Lotion (8 oz)
  • Dream Bright Shower Gel (10 oz)
  • Exclusive Fresh Balsam Gentle Foaming Hand Soap (8.75 oz)
  • Exclusive Fresh Balsam 3-Wick Candle
  • Exclusive Sugared Snickerdoodle Single Wick Candle
  • Exclusive Sugared Snickerdoodle Hand Cream (1 oz)
  • Exclusive Sugared Snickerdoodle Bath Fizzy
  • Iced Cinnamon Rolls PocketBac Hand Sanitizer (1 oz)

Not only did you get the $40 Merriest Gift Box, but you could stack the buy 3 get 3 free promotion AND the 20% off coupon on Nov. 24. That way you’d be getting over $200 worth of product for just $66.80.

I was able to grab six holiday products marked at $14.50, making each just $7.25 at checkout, PLUS the 20% off coupon code YAY. Feel free to do your own holiday shopping and mix and match.



4. Bath & Body Works does NOT have free shipping on Black Friday.

bath and body works shipping box on front step

I never get too excited about online sales since Bath & Body Works free shipping doesn’t exist. Even on Black Friday, customers must pay $6.99 shipping, no matter how large the order.

The only workaround is buying online and picking up in-store, which is a great option for those looking to avoid crowds. Bath & Body Works store pickup is only available at select locations. Just keep in mind, the only items available for pickup are those that are in stock. There is no ship-to-store option.

After your purchase, you have two days to pick up your order. That means you can shop online on Thursday and not go into the store until Saturday, when the sale has technically ended. (But if you go on Saturday, the Bath & Body Works “Big Weekend Event” will be in full swing.)

Black Friday Flash Sales
The best part of online Black Friday shopping at BathandBodyWorks.com happens Thursday morning, when the retailer holds an online-only flash sale with items priced at $3.25 (more than 50% off). The flash sale only lasts a few hours (ended at noon ET last year), so make sure to start Thanksgiving with a quick check-in at Krazy Coupon Lady.


5. Bath & Body Works Black Friday Hours

Bath and Body Works Black Friday hours promotion schedule.

Store hours can vary by location, so always check before you go in to shop, but here is what you can likely expect. Stores will open with Black Friday deals starting at 9 a.m. on the Monday before Thanksgiving.

On Black Friday, Bath & Body Works stores will open at 6 a.m.



6. If you don’t like the scents in your gift box, exchange them for ones you do.

bath and body works give love gift box with person holding socks

You read that correctly. If you don’t like the items in the gift box, you can exchange them for new ones!

Bath & Body Works’ return policy is the actual best, but people have abused it over the years resulting in a few tweaks in it. Bath & Body Works’ return policy is “Return anything, anytime for any reason. 100% Guaranteed.” Keep in mind, returns will be limited to merchandise that is in “new, gently used or in a defective condition,” an exchange will only be permitted for the same product type with the same ticket price as the product being exchanged, and price adjustments exclude select promotions lasting 48 hours or less, for example, Candle Day.

You can read more on the return policy tips and tricks in our Bath & Body Works Sale Hacks. Some shoppers even report that store associates will allow them to swap out items in the tote/box AT TIME OF PURCHASE. While that’s certainly not a company policy, and on a busy shopping day seems a bit of a long shot, it’s always worth asking. If not, no sweat. Come back literally any time.


7. And bring your coupons during Bath & Body Works Black Friday hours.

A person holding a Bath & Body Works coupon mailer next to a mail box

Bath & Body Works coupons don’t have any blackout dates, so if you’ve got a valid coupon, you can use it on Black Friday or even Cyber Monday.

  • To get coupons in the mail, fill out this form online and select topic “Mailing address add/update” to begin receiving coupons.
  • This year’s Bath & Body works holiday coupons have a $10 off $40 purchase coupon that will stack with any day of the sale.
  • Another good bet for a coupon code on Black Friday is the $10 off $30 coupon you can get for joining My Bath & Body Works Rewards.

The Bath & Body Works Rewards program is finally available nationwide, and when you first join, you’ll receive a coupon for $10 off a $30 purchase. The coupon code is valid in stores and online.

Because you’ll only have 30 days to use this coupon after you sign up, don’t take the steps to get this coupon until the week before Black Friday. If you already have an account, sign your partner up — or your mom, or the mail carrier, or anyone willing to share that code with you once they receive it.


8. Get text reminders from Krazy Coupon Lady for every Bath & Body Works sale.

person holding phone with bath and body works candle day notification

If you want in on our free Bath & Body Works alerts, text BBW to 57299 and be the first to know about the hottest deals each day, like reminders of Bath & Body Works Black Friday hours, the Bath & Body Works Big Weekend event, and more.


9. Download the Krazy Coupon Lady app for Bath & Body Works deals and sale reminders.

Download The Krazy Coupon Lady app to find out about Bath & Body Works sales.

Be sure to download the Krazy Coupon Lady app for the latest Bath & Body Works coupons and deals. You can also visit the KCL Bath & Body Works coupons and deals page on your phone or computer.



And if you’re prepping for Black Friday, you’re not gonna want to miss these:


Bath & Body Works Candle Day will likely be coming up on Dec 1, 2023

A candle held next to a Back and Body Works candle day sign

It’s the only day of the year you should buy three-wick candles. The price is lower than on Black Friday!

Learn all about the Bath & Body Works Candle Day Sale and what to expect.


Bath & Body Works Semi-Annual Sale will probably be Dec. 26, 2023

person standing next to bath and body works 75% off clearance display in store
The single best sale of the Semi-Annual Sale, where select fragrances are 75% off. This is the one you don’t want to miss.

Learn all about it: Bath & Body Works Semi-Annual Sale


If you only read one thing: Bath & Body Works Sales Hacks

A woman standing in Bath & Body Works holding several pump hand soaps in her hands.

Every Bath & Body Works hack, policy, sale, and insider secret I’ve got. If you only read one thing, this is it.

Read me: Bath & Body Works Sale Hacks

Bath & Body Works Black Friday: What You Need to Know for 2023