We're reader-supported and only partner with brands we trust. When you buy through links on our site we may receive a small commission at no extra cost to you. Learn More. Product prices and availability are accurate as of the date and time indicated and are subject to change.

Black Friday is no longer just one day. In fact, I can argue it’s more like a month-long savings event ever since 2020 when October became the new Black Friday. Retailers are releasing deals earlier than ever this year, and it may be hard to decide when to buy and when to hold off on a better deal that drops during actual Black Friday Week.

Let me help you out, my fellow deal hunter. KCL has tracked Black Friday deal trends for years, and these 10 most-wanted products are the best things to buy at major retailers during Black Friday Week.

Before we dig in, make sure to bookmark KCL’s Black Friday deals page and download the free KCL app to ensure you get first dibs on the best prices this holiday shopping season.


1. Buy small kitchen appliances for as low as $3.99 at Macy’s.


Macy’s Black Friday deals usually always include huge discounts on small kitchen appliances like blenders, rice cookers, and toaster ovens. Last year Black + Decker and Bella appliances were as low as $3.99 (reg. $44.99). While most purchases required you to submit a mail-in rebate to get that price, there were a few items that were straight-up cheap. For instance, last year you could buy a Black + Decker chopper for $3.99 or a Bella waffle maker for just $6.99 — no rebate needed.

Kohl’s Black Friday deals take second place with the best and most consistent savings on small appliances. Last year we saw prices at Kohl’s for smaller Toastmaster appliances like blenders, 1.5-quart slow cookers, 5-cup coffee makers, and more for as low as $2.14 after a $14 mail-in rebate (reg. $24.99)!


2. Buy $60 TVs at Walmart during Black Friday week.

Walmart TVs on display during Black Friday

Shoot for 40-50% savings when shopping for TVs. In 2020, Walmart customers scored a variety of TV deals, including: $88 onn. 42 inch Ultra HD Roku TVs (reg. $178) and $59.88 Seiki 32 inch Cass HD 720p LED TVs (reg. $99.99).

If you’re looking for bigger name-brand TVs, Costco is your best bet. 55″ LG 4K UHD LCD TVs were just $379.99 last year, while 65″ Samsung 4K UHD LCD televisions were $479.99.

Don’t have a Costco membership and want a new TV? Ask a nice friend to buy you a Costco Shop card (like a gift card), and go getcha one! Learn more Costco Pricing Secrets to save big this holiday season.


3. Buy matching family pajamas for under $5 at Target during Black Friday week.

Person holding holiday pajama pants in store

Matching holiday sleep tees and pants for the family were only $5 (reg. $7-$10) during Target’s Black Friday 2020 sale. RedCard holders could apply an extra 5% off, making the deal even sweeter at just $4.75. Unlike other retailer pj’s deals, Target’s inventory remained strong through Black Friday Week.

Kohl’s comes in second. During Black Friday Week, Kohl’s will usually run a mystery code promotion, giving shoppers an exclusive coupon code worth 20, 30, or 40% off their entire purchase. With a 40% off coupon code, you can score matching family pajama sets for as low as $3.36 (reg. $8-$58)! No coupon code? You’ll still find pj’s as low as $5.60 on sale during Kohl’s Black Friday.



4. Buy boots and booties for 75% off at JCPenney.

Boots on display in a store

Year after year, JCPenney Black Friday deals tempt us with women’s boots for only $19.99, regularly priced at $80! That’s a 75% savings, people. Men’s and kids’ boots also go on sale for a similar price, so stock up for the whole family during Black Friday Week.

Macy’s also tends to have great deals on women’s boots, regularly priced at $70 for only $19.99, so plan to stop there during your mall trip. Or, get Macy’s free shipping on orders over $25 during Black Friday.


5. Buy winter coats for $20 or less on Amazon.

Person holding up Columbia jackets in a store

I’ve seen Amazon selling kids’ jackets for as low as $6 in past years. In 2020 you could buy Columbia jackets for the family for just $20 during Amazon Black Friday. Plus, you could buy them in your jammies from home. Amazon has been known to drop $10 off $20 app-purchase coupons during Black Friday Week as well, so keep your eyes peeled for stacking opportunities!

For the last two years, kids’ puffer jackets, normally $50-$80, were just $16.99 during Macy’s Black Friday sale. Make sure to use an online coupon code to save, and avoid shipping fees (free over $75) by using free curbside pickup.


6. Buy Nintendo Switch and other gaming consoles at Kohl’s to earn over $100 in Kohl’s Cash.

A Nintendo display in a store

Most gaming systems will be the same price at all big retailers. But shop during Kohl’s Black Friday to receive $15 Kohl’s Cash for every $50 spent, making Kohl’s the best place to shop for video games and bundles. Last year, a Nintendo Switch bundle with Mario Kart 8 Deluxe was $299.99 during Black Friday Week at Kohl’s, but you also earned $105 in Kohl’s Cash — that’s like getting the bundle for only $195!

Best Buy also sold their Nintendo Switch bundle for $299.99 and included the Mario Kart 8 Deluxe game during last Black Friday Week. But what was special about Best Buy’s deal was the 3-month Nintendo Switch online membership that was included. In years past, Best Buy has been the only retailer to offer an online subscription in its bundle.


7. Buy toys at Target and save around 50%.

Star Wars Baby Yoda toy display

Expect to save about 50% on retail on popular toys like L.O.L. Surprise!, Disney, and games & puzzles — and not just during Target Black Friday Week! Keep your eyes peeled for a special “toys” coupon throughout November. In the past, Target has offered a coupon for 25% off toys. Factor in your 5% RedCard savings and Target Circle promos, and you’re golden.

Melissa & Doug, Disney dolls, Barbie, Paw Patrol, and Fisher-Price toys were all heavily discounted during Walmart Black Friday last year as well. We’re talkin’ $5 Disney Princess dolls, Melissa & Doug giant floor puzzles, and those big toy vehicles for just $10. On top of all that, the cashback site TopCashback.com had a $10 cashback offer when you spent $10 on toys at Walmart. You had to sign up for a free account to get the offer. Look out for extra savings like these in November this year!



8. Buy cookware for as low as $5 at Macy’s.

Tools of Trade cookware sets on display in a store

Every year Macy’s Black Friday sales include killer cookware deals. Last year fry pans were only $5 (reg. $39.99) and Tools of the Trade 13-piece cookware sets were discounted to $29.99 (reg. $119.99)!

I love department store rebates during Black Friday week, especially for cookware deals like the one JCPenney offered last year. Cooks 30-piece non-stick cookware sets (reg. $160) were on sale for $66.66 during JCPenney Black Friday. But when you stacked a 10% off coupon code with a $20 mail-in rebate, the final price was only $39.99. Awesome.


9. Buy storage container sets at Target for as low as $8.

Rubbermaid kitchen storage sets in a cart at Target

There’s no better time to refresh your kitchen storage containers than during Black Friday Week when you can find 30-piece sets that normally go for $42 for only 8 bucks. You can expect to see a similar deal during Target’s Black Friday sale this year.

Macy’s is also a stellar store for getting cheap kitchen storage during Black Friday Week. Whether it’s Pyrex or a store brand, you’ll see under $10 deals for sets or something like $30 off a 100-piece food storage container set like what went on sale last year.


10. Buy $20 vacuums at Walmart during Black Friday Week.

Dirt Devil vacuums on sale for $29 at Walmart

Walmart Black Friday deals are usually packed with vacuum discounts. In 2020, Bissel 3-in-1 lightweight stick vacuums were only $19.86! You could also score a Dirt Devil bagless vacuum for $29 (reg. $42). Expect similar savings in 2021.

Target vacuum deals were competitively priced too. For those of you looking for a robot vacuum, Target Black Friday usually has deals on Roomba (up to $200 off last year), Ecovacs (only $139.99 in 2021), and Shark ($150 off last year).


What are you looking for during Black Friday 2021? Let us know in the comments.




10 Best Things to Buy During Black Friday Week (and Where to Buy Them)