The Target Memorial Day Sale is one of the best times of the year to grab summer essentials on the cheap — think swimwear, apparel, ground beef, and more. You’ll even spot a few solid toy deals during the event, with some marked as much as 50% off. And here’s where things get good: Your Circle Card discount stacks right on top of sale prices, and Target Circle offers can turn a decent deal into a total steal.
Like many other retailers' sales, such as the Amazon's Memorial Day sale, things will likely kick off before the actual holiday. The 2026 Target Memorial Day Sale begins Sunday, May 17, both online and in stores, and runs through Monday, May 25. Target stores will also be open on Memorial Day 2026 (Monday, May 25) during regular hours, if you're planning to shop in person.
Before we dig into the best deals, here’s how to set yourself up for savings:
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Download The Krazy Coupon Lady app and add Target to your favorite stores to see real-time deals on the go.
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Brush up on your money-saving skills with our complete guide on how to coupon at Target.
For more money-saving tips, text HACKS to 57299 .
Target's Memorial Day Sale is an annual 9-day sale with best-of-the-year discounts on summer essentials.
The 9-day Target Memorial Day Sale runs the whole week before the holiday. Select deals are available the full sale window from May 17 – 25, and a fresh batch of deals will drop Friday, May 22, for the 4-day Memorial Day event leading up to the holiday. Across the sale, expect up to 50% off toys, up to 40% off apparel, plus discounts on soda, ground beef, and more.
The official Target Memorial Day Sale will begin Sunday, May 17, 2026.
The Target Memorial Day Sale will begin Sunday, May 17, and continue through Monday, May 25. There will be two phases of the sale.
Two phases of the sale:
May 17 - 25 (full 9-day sale window):
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20% off Favorite Day treats with Target Circle
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Up to 50% off Sun Squad outdoor toys, pools, floats, and water toys
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Plus rotating early deals across apparel, home, and outdoor
May 22 - 25 (4-day Memorial Day event):
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New deals drop Friday, including the biggest markdowns on swimwear, sandals, food, and more
A few deals, like discounts on sandals and swimwear, will only be available during the 4-day window of May 22 - 25.
Is Target open on Memorial Day?
We’re expecting Target stores to be open on Memorial Day 2026 (Monday, May 25) during regular business hours. Store hours can vary by location, so it’s still worth checking with your local store as the date gets closer. If you’d rather skip the crowds, most Memorial Day deals should also be available online.
The best Target Memorial Day deals are usually on apparel, food, and toys.
Sun Squad Toys: Up to 50% Off (May 17 – 25)
Sun Squad is Target's go-to summer brand, and Memorial Day is when they drop the first big discount of the season. You'll find up to 50% off Sun Squad outdoor toys, pools, floats, and water toys, and the discount runs the full 9-day sale window, not just the 4-day event.
Favorite Day Treats: 20% Off (May 17 – 25)
Stock up on Favorite Day snacks and sweets with 20% off through Memorial Day with Target Circle. Like the Sun Squad markdowns, this deal is live for the full sale window.
Burgers and Other Food: Up to 20% Off (May 17 – 23)
Target always drops a few food deals for the 4-day event. During the first week of the sale, you can get ground beef buy one get one 25% off, select Oscar Mayer hot dogs for $2.49, Ball Park buns 2 for $5, and Tillamook cheese 2 for $6. Watch for additional deals when the Friday, May 22, drop hits.
Expect these deals to start May 22:
Swimwear: 30% Off
Over Memorial Day weekend, all swimwear is marked down by 30% — that includes styles for women, men, and kids. It’s one of the best swimwear sales Target runs all year (besides clearance deals).
Keep an eye out for stackable Target gift card offers during the sale.

Target regularly gives out Target gift cards when you spend a certain amount on purchases in a particular category like diapers or laundry detergent. Keep an eye out for Target Circle offers for the same products that you can stack with the gift card promo.
Pay with your Target Circle Card to save an extra 5% on Memorial Day deals.

If you don’t pay with your Target Circle Card, you’re missing out on extra Memorial Day savings. Don’t forget to use your card for that extra 5% discount on top of Memorial Day sale prices.
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