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Target vs. Walmart is a constant debate amongst smart shoppers. Walmart’s everyday prices consistently beat other stores’, but Target’s prices can compete, especially with their 5% savings through Target RedCard.

So is Walmart cheaper than Target? After going through over 60 different products, I found that Target actually edged out Walmart over 60% of the time, partly due to the extra RedCard savings boost (let’s assume for the sake of argument that all Target prices include RedCard savings). Here’s a look at everything you need to know about Walmart vs. Target.

These prices are based on online numbers at the time of publication, so what you see in the store may vary. But since both stores price match their own websites, you can still get the lower online price at the register if you show the cashier an example on your smartphone. If you see differences in the store, please leave a comment below.

Don’t forget to download the KCL app for all the Walmart and Target deals. Want to stay on top of your shopping game? Learn all about Target’s price match policy, Target’s return policy, and follow all the latest Target coupons.

1. Target beats Walmart for baby formula and diapers.

A woman at the store holding pampers swaddlers at Target and a target logo in the corner

Is Walmart really cheaper than Target for diapers and formula? Paying for diapers is almost as painful as the daycare bill. Don’t be fooled by thinking Walmart is the cheaper choice. Without even factoring in any Target diaper gift card deals, Target takes the win. If you’re looking to stock up on diapers, keep your eyes out for Target gift card deals. You’ll find deals like these: buy two and get a $15 Target gift card, or spend $75 and get a $15 Target gift card.

Pampers Swaddlers Size 1, 32 ct$9.11$9.56
Pampers Cruisers Size 3, 140 ct$40.84$43.97
Johnson’s Head-to-Toe Baby Wash, 27.1 oz$7.12$6.32
Johnson’s Moisturizing Pink Baby Lotion with Coconut Oil, 27.1 oz$6.07$6.32
Similac Advance Infant Formula, 12.4 oz$17.00$17.46
Enfamil Premium Infant Formula, 29.4 oz$34.19$35.83


2. Walmart vs. Target food prices: grocery prices are a tie.

walmart grocery bags and target grocery bags side by side - grocery prices are about the same at Target and Walmart

Are Target groceries more expensive? Starting prices for groceries at Target tend to be a bit higher, but after factoring in the 5% Target RedCard savings, they get close to the Walmart everyday low prices. Thankfully, with the power of the internet, it’s super easy to compare prices to see which store is worth going to. And with Walmart Grocery Pickup and Target Drive Up, you could place orders at both at once if they’re close enough to you.

Occasionally, Target will offer $10 off a $50 grocery purchase. I normally buy groceries at Target if I have a Circle offer or coupon.

Whole Milk, 1 gal$3.79 $4.07
Eggs, 12 ct$2.08$2.83
Pirate’s Booty Aged White Cheddar Puffs, 6 pk$6.45$6.58
Doritos, 9.25 oz$3.79$3.48
Klondike Bars, 6 ct$3.79$3.74
Pringles, 5.5 oz$1.80$1.78
Cheetos Puffs, 8 oz$3.79$3.48
Kind Bars, 12 ct$13.96$14.22
Hot Pockets, 12 ct$11.96$11.98


3. Pick up household products at Target when you can get a gift card too.

cottonelle toilet paper in a shopping cart at the Target store with a Target logo in the top right corner

Target’s everyday prices on items like toilet paper and tissue are often within cents of Walmart’s, if not flat out lower. Throw in the RedCard discount and Target totally sweeps them when it comes to household essentials.

Keep an eye out for gift card promotions at Target too. Target loves to have promotions where they offer a $10 gift card when you spend $50 on select household products. Remember, that’s $50 before coupons.

Bounty Select-A-Size Triple Roll Paper Towels, 6 ct$15.74$15.74
Charmin Ultra Soft Mega Roll Toilet Paper, 24 ct$24.94$24.98
Glad Cling Wrap, price per sq ft$0.01$0.01
Reynolds Wrap Everyday Strength Aluminum Foil, price per sq ft$0.06$0.06
Reynolds Cut-Rite Wax Paper, 75 sq ft$1.74$1.74
Glad ForceFlex Tall Kitchen Drawstring Trash Bags, 120 ct$18.94$18.56
Puffs Plus Lotion Mega Cube Facial Tissue, 4 pk$6.44$6.43


4. Go to Target for your laundry needs instead of Walmart.

woman holding a container of tide pods on the shelf at the Target store with Target logo in top right corner

I know what you’re thinkin’: Target is more expensive than Walmart when it comes to household or laundry products. But you’d be wrong — Target wins again!

To really save, buy your products when a gift card promotion or Circle offer is available.

Tide High-Efficiency Liquid Laundry Detergent, 92 oz$12.94$12.97
Downy Fabric Softener 164 oz$12.94$12.97
Bounce Fabric Softener Sheets, per sheet$0.044$0.041
Gain Flings Laundry Pacs, 42 ct$12.94$12.97
Dreft Laundry Stain Remover, 24 oz$3.94$3.97


5. Target beats Walmart when it comes to pet supplies.

woman putting friskies meaty bits cat food in a target shopping cart with a target logo in the top right corner

Target vs. Walmart: Target wins when it comes to pet supplies. You’ll find that most pet food and treats are a few cents cheaper at Target after factoring in the Target RedCard. Target also offers a $10 off $40 pet Circle offer often. You’ll find this offer right in your Target Circle app.

IAMS Adult Dry Dog Food, 30 lb$35.94$35.98
Cesar Wholesome Bowls Wet Dog Food, 6 ct$14.94$14.88
Greenies Pill Pockets Dog Treats, 30 ct$7.94$7.98
Feline Greenies Cat Treats, 9.75 oz$8.44$8.48
Blue Buffalo Wilderness Cat Food, 4 lb$18.94$18.98
Purina Fancy Feast Kitten Pate, 12 ct$9.14$9.12



6. Target toys beat out Walmart toys.

Two lego sets in a Target shoppin cart in the toy aisle at Target with Target logo in top right corner

Target has their semi-annual toy clearance sales in January and August, and Walmart has their toy clearance sales in mid-December and July. Between the two retailers, you’re sure to save a great amount of money.

When it comes to their regular everyday prices, Target tends to have a wider selection of toys in stores, while Walmart has more outdoor toys such as bikes and scooters.

LEGO Star Wars: The Mandalorian$79.94$63.99
LEGO Marvel Captain America and Hydra Face-Off$9.94$9.97
Play-Doh Kitchen Creations Flip ‘n Pancakes Playset$7.94$7.99
Fisher-Price Laugh & Learn Around the Town Learning Table$39.94$39.82
LEGO Classics 790-Piece Boxes$43.44$43.00
Barbie Career Scientist Doll$7.34$7.39


7. Both Target and Walmart are competitive when it comes to medicine and first aid.

woman holding up a box of bandaid plastic strip bandages at the store - walmart and target have about the same prices on first aid

When it comes to the price of medicine and first aid products, Target and Walmart are pretty neck and neck. Don’t forget that Target has Circle offers and occasional gift card promotions like these: purchase two products and get a $5 Target gift card, or spend $25 on health care products and get a $5 Target gift card.

Claritin Reditabs, 30 ct$19.94$19.82
Children’s Band-Aid Bandages, 20 ct$3.24$3.27
Original Neosporin, 1 oz$6.94$7.97
Tums, 72 ct$4.24$4.22
Burt’s Bees Flavored Lip Balm, 4 ct$9.54$9.57
Children’s Mucinex, 4 oz$9.94$8.97
Children’s Benadryl, 4 oz$6.84$6.67


8. Walmart vs. Target: they’re tied when it comes to tampons and feminine supplies.

Boxes of tampax pearl tampons on the shelf at Walmart

Feminine care items can be pricey and costs can add up quickly. Is Target or Walmart cheaper? It’s a bit of a toss-up on where to go since both stores offer competitive pricing. Just set an alert in the KCL app or bookmark tampon deals on our site, and we’ll let you know about the best prices everywhere.

Clear Blue Pregnancy Test, 2 ct$7.94$7.83
First Response Pregnancy Test, 2 ct$8.54$8.59
Always Xtra Protection Liners, 100 ct$5.74$5.72
Tampax Pearl Regular, 50 ct$9.74$9.77
Summer’s Eve, Ultra Feminine Deodorant Spray, 2 oz$2.94$2.98


9. Shop Target for personal care items like soap and body wash.

two large bottles of dial soap sitting on top of a target shopping cart at the target store

After I looked at the soap, mouthwash, lotion, and body wash, I found that Target is cheaper than Walmart almost every single time. Needless to say, it’s the place to go for your personal care needs. Plus, Target offers gift card deals on personal care nearly every month. More savings!

Dove White Bar Soap, 8 ct$9.94$9.97
Olay Body Wash, 22 oz$6.44$6.47
Aveeno Body Wash, 33 oz$9.94$9.97
Old Spice Body Wash, 30 oz$7.94$7.97
Women’s Dove Advanced Care Deodorant, 2.6 oz$5.94$6.12
SoftSoap Hand Soap, 7.5 oz$0.94$0.98
Listerine Mouthwash, 1 L$5.64$5.53
Colgate Optic White Advanced Whitening Toothpaste, 3.2 oz$4.94$5.96
Jergens Ultra Healing Lotion, 21 oz$6.74$6.47


10. Stop by Walmart for hair products and makeup.

A bunch of makeup items in a Walmart cart: loreal mascara, eyeliner, eyebrow pencil, eyeshadow, and maybeline concealer

Is Walmart cheaper than Target for makeup and hair care? While Target offers some low prices on items like lipstick and shampoo and conditioner, Walmart’s selection will save you cash in the long run. Keep an eye out for additional coupons and cash-back rebates to save even more.

Garnier Hair Dye$7.94$7.75
OGX Coconut Milk Shampoo & Conditioner, 25.4 oz$9.94$9.84
Pantene Pro-V Classic Clean Shampoo, 17.9 oz$4.94$4.97
Revlon Super Lustrous Lipstick$5.44$5.49
Covergirl Lash Blast Volume Mascara$7.94$5.78
Target vs. Walmart: Which Store Should You Shop At?