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Good hair care doesn’t have to cost you a fortune, especially when we have Target. There are over 50 pages (yes, pages) of hair care products alone on Target.com. But the real question is — what’s the best shampoo at Target when you’re looking for a good deal?

We’re breaking down the best shampoo at Target for oily hair, curly hair, thinning hair, and even dirty hair (hello, dry shampoo)! Plus, we’ve got tips for buying your shampoo at Target to save even more money. You probably already know that Target loves to offer a store gift card promotion when you buy a certain amount of shampoo products. And now with Ulta in Target at select locations, the variety of hair products is endless! Let’s get to it.

Text TARGET to 57299 and be the first to know about the best Target deals.

 

We Picked the Best Shampoo at Target for Every Hair Type

Best Shampoos For Oily Hair

A person's hand holding a bottle of Kristin Ess Deep Clean Clarifying Shampoo in the haircare aisle at Target.

Odele Clarifying Shampoo Clean, Sulfate Free, Hair and Scalp Detox Treatment – $11.99

This shampoo has almost a full 5-star rating from over 200 shoppers. It’s sulfate-free, with 100% natural fragrances. While there aren’t many coupons or rebates for this brand, Target will offer gift card promotions for buying certain quantities of Odele products. This sale only comes around a few times a year, so if this is your go-to shampoo, be sure to stock up then.

 

Kristin Ess Deep Clean Clarifying Shampoo for Buildup, Dirt + Oil, Cleanse + Detox Oily Hair – $13

With a 4.4 out of 5 star rating, the Kristin Ess deep clean shampoo will remove your buildup and detox your hair without removing the shine. During Target Deal Days, they love to put Kristin Ess products on sale for 50% off. If you didn’t stock up during their sale, look for Target gift card deals to buy your shampoo.

 

OUAI Detox Shampoo – An Ulta Beauty product – $12

OUAI is an Ulta Beauty product, so you’ll only see it in Target stores with the Ulta pop-ups. It’s a higher-priced shampoo and will be on sale when it’s on sale at Ulta. Look for it at a discounted price during Ulta’s Summer of Hair Sale in July or the Gorgeous Hair Event in October.

TIP: We’ve got tips on how to stack your Ulta rewards with Target Circle earnings for even more savings on every beauty purchase.

 

Best Shampoos For Curly Hair

A bottle of SheaMoisture Curl and Shine Coconut Shampoo on a shelf at Target.

SheaMoisture Curl and Shine Coconut Shampoo – $9.99

Keep your curls shiny and frizz-free with this SheaMoisture shampoo. Save on your SheaMoisture shampoo purchase by shopping their Target gift card offers, like when they have a buy four, get a $5 gift card promotion. Target Circle will also put out digital coupons too.

 

Kristin Ess Moisture Rich Curl Shampoo for Curly + Wavy Hair – $13

Shampooing your curls can be nerve-racking. Not all shampoos are the same. But I think my curly hair girls will love the Kristin Ess curl shampoo. As mentioned above for Kristin Ess products, look to stock up during the Target Deal Days sale or when you see Target gift card deals.

 

 

Best Shampoos For Thinning Hair

A person's hand taking a bottle of Hair Biology Biotin Volumizing Shampoo from a shelf at Target.

OGX Thick Full Biotin Collagen Salon Size Shampoo – $6.79

When you have thin hair, you don’t want a shampoo that’ll weigh you down. The OGX Thick Full shampoo helps thicken your hair and infuse it with collagen. You can stock up on OGX at 65% off with the help of gift card offers, manufacturer OGX coupons, and Ibotta rebates.

 

Hair Biology Biotin Volumizing Shampoo for Thinning, Flat, and Fine Thin Hair – $9.99

The Hair Biology shampoo helps to give thin hair extra volume and body. And it’s safe for your colored hair. Look for Target gift card deals like buy four, get a $5 gift card.

 

Best Dry Shampoos

A person's hand taking a bottle of Odele Dry Shampoo from a shelf at Target.

Odele Dry Shampoo Clean, Non-Aerosol and Volumizing Treatment – $11.99

The Odele dry shampoo is made of plant proteins to not only absorb the oil on your scalp, but also promote scalp health. While there aren’t many coupons or rebates for this brand, Target will offer gift card promotions for buying certain quantities of Odele products. This sale only comes around a few times a year, so if this is your go-to shampoo, be sure to stock up then.

 

Kristin Ess Style Reviving Dry Shampoo with Vitamin C for Oily Hair – $15

The Kristin Ess dry shampoo is great for all hair types. It contains vitamin C, too. Look for Target gift card promotions like buy four, get a $5 gift card.

 

 

Best Shampoos For Dry Scalp

Nexxus Ultimate Moisture hair products on a shelf at Target.

Dove Beauty Dry Scalp Therapy Shampoo – $7.99

Not only is the Dove Beauty dry scalp shampoo sulfate free, but it’s moisturizing, too. You can look for Dove Beauty hair care Target Circle offers and gift card offers.

 

As I Am Dry and Itchy Shampoo – $10.99

There’s nothing worse than dirty, itchy hair when you can’t wash it! As I Am to the rescue. Not only does this dry shampoo remove the buildup, it also helps fight the itchiness and dandruff. There aren’t many sales on this product, so use your Target RedCard to save 5%.

 

Nexxus Therappe Ultimate Moisture Silicone Free Shampoo – $25.99

Don’t let the $25+ price tag scare you. Target loves to put Nexxus Hair Care on sale for buy one get one 50% off, plus 15% off Target Circle offers. This is an easy way to get salon-crafted hair care products for cheap.

 

Best Shampoos For Color Treated Hair

Bottles of Alba Botanica haircare products on a shelf at Target.

L’Oreal Paris Elvive Color Vibrancy Protecting Shampoo – $3.99

Don’t wash your hair color away in the shower. This L’Oreal Paris Elvive color shampoo will protect your hair against color fade. You can find L’Oreal coupons from the manufacturer, Target Circle offers, and Target gift card deals in abundance. Pair all three for the ultimate savings.

 

Alba Botanica Plumeria Shampoo – $7.99

Alba products are made from 100% vegetarian ingredients. The Plumeria line helps keep your color vibrant and long-lasting. Look for Target offers such as buy one get one 25% off.

 

Best Shampoos For Volume For Thin Hair

A person's hand holding a bottle of Odele volumizing shampoo in the haircare aisle at Target.

Odele Volumizing Shampoo Clean, Sulfate Free for Fine to Medium Hair – $11.99

Want volume? Check out the Odele volumizing shampoo. It’s sulfate free and weightless. There aren’t many coupons or rebates out for Odele, but Target will offer gift card promotions for buying certain quantities of the products. This sale only comes around a few times a year, so if this is your go-to shampoo, be sure to stock up when you see one of these promotions.

 

 

Best Purple Shampoos

A person's hand holding a bottle of Kristin Ess The One Purple Shampoo in the haircare aisle at Target.

John Frieda Violet Crush for Blondes Purple Shampoo – $10.99

This is the highest-rated purple shampoo on Target.com. The John Frieda purple shampoo removes any brassy tones from blonde hair, leaving your hair brighter.

 

L’Oreal Paris EverPure Sulfate-Free Purple Shampoo – $7.99

Keep your blonde neutralized and free of yellow or orange tones. The L’Oreal purple shampoo keeps your hair moisturized. Use L’Oreal manufacturer coupons, Target Circle offers, and Target gift card deals for the ultimate savings.

 

Kristin Ess The One Purple Shampoo Toning for Blonde Hair – $13

The Kristin Ess purple shampoo has an ultra-violet pigment and intense toning. Save on Kristin Ess products during the Target Deal Days event or with Target gift card deals.

 

Best Affordable Shampoos

Garnier Fructis

Look for a gift card promotion like buy three products, receive a $5 Target gift card. Sweeten the deal with a Garnier coupon, and you can save up to 70% on Garnier Fructis shampoo.

 

Pantene

Pantene is another brand that will have gift card offers and Pantene coupons from the manufacturer available to stack. You can expect to save up to 55% on Pantene products.

In-Store Deal
$3.00/3 - Pantene products
$1.00/1 - Pantene product
Pay $11.96, receive $5 Target gift card
 

OGX

The OGX line of shampoo is huge. They have something for everyone. You can stock up on OGX at 65% off with the help of gift card offers, OGX coupons from the manufacturer, and Ibotta rebates.

Best Shampoo at Target? We've Got Thoughts