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Best Buy deals aren't hard to find overall (they always have something on sale with their Best Buy Deal of the Day), but ideally you want nail savings of at least 40% on electronics and 15% on large appliances. And that's definitely possible during the Best Buy Black Friday in July sale. It's here now through July 26.
Below you'll find some of our favorite deals from the previous sale, plus tips to shop the Best Buy event.
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Best Buy Black Friday in July is a once-a-year, weeklong sale on TVs, laptops, and home appliances.
Best Buy Black Friday in July started as a 3-day sale created to compete with (and capitalize on) Amazon Prime Day deals. However, Amazon Prime Day moved to June in 2026, and Best Buy kept their sale in July.
You can expect to find deals on TVs and laptops and even bigger discounts on kitchen appliances such as coffee makers and air fryers.
The Best Best Buy Black Friday in July Sale runs July 21-26.
This is later than the sale's usual timing. Past Best Buy Black Friday in July sale dates:
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July 21 - 26, 2026
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July 7 - 13, 2025
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July 15 - 17, 2024
Tips to Shop the Sale
Make the most of Best Buy Black Friday in July with a couple of shopping tips in your back pocket.
Use free store pickup for BestBuy.com orders unless you’re spending $35 or more.
While you can absolutely access the Best Buy Black Friday in July sale at BestBuy.com or in stores, please, oh please, don’t pay for shipping! Choose in-store or curbside pickup instead because it’s free.
If you’re buying electronics, which you probably are at Best Buy, you’ll reach $35 quickly, so it’s not a concern. But for smaller purchases, keep store pickup in mind!
Keep tabs on Best Buy student deals during Black Friday in July.
If you’re in the market for electronics and you’re a student, bookmark Best Buy’s student deals page. Expect to see 5% – 10% off items when you become a My Best Buy member. Just tell the cashier to look up your account and apply any rewards to activate the student discount.
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