Katie Broome | 

Dollar General's 25 Cent Sale — Almost Everything Christmas Costs Just $0.25

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After the Target Christmas Clearance and Hobby Lobby Christmas Clearance sales have wrapped up, it's time for one last stop — the Dollar General 25 Cent Sale. Every year in late January, Dollar General does massive in-store markdowns on the majority of their remaining holiday inventory. And by massive markdowns, I mean most everything Christmas-related goes to $0.25.

But not everything's included in the Dollar General 25 Cent Sale, and you'll need to be quick about it, since inventory can be limited by the time the sale rolls around.

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Dollar General's 25 Cent Sale is an annual in-store event where most Christmas items get marked down to $0.25 or less.

To clear out remaining holiday inventory, Dollar General always hosts a big in-store markdown event where the majority of Christmas items go to $0.25.

This includes seasonal items like holiday-themed candy, air fresheners, home decor, baking sets, apparel, and party supplies.

KCL predicts the next Dollar General $0.25 Sale will start on Tuesday, Jan. 21, 2025.

Calendar graphic showing the predicted start date for the Dollar General 25 Cent Sale 2025 as January 21.

Dollar General hasn't announced the next start date for the 25 Cent Sale (they never really do ahead of time), but based on what they've done in prior years, we here at KCL expect it to kick off in stores on Tuesday, Jan. 21.

The $0.25 markdowns typically stick around for about two weeks (likely until Feb. 4); then they drop to $0.10 for a week before they eventually hit the Dollar General penny list in mid-February.

How do we make our prediction?

Tuesday is the day that Dollar General stores always mark down their items, and the $0.25 Christmas Sale at Dollar General always starts on the third or fourth Tuesday in January. Last year, the Dollar General 25 Cent Sale 2024 happened on the fourth Tuesday of the month.

Here are the past dates we've tracked for the Dollar General $0.25 Sale:

  • Tuesday, Jan. 23, 2024

  • Tuesday, Jan. 24, 2023

  • Tuesday, Jan. 18, 2022

Get to the store early on the first day because holiday items clear out fast.

dollar-general-25-cent-sale-christmas-clearance-kcl-1

By the time this sale rolls around in late January, holiday inventory will be very limited, so you may need to visit multiple Dollar General stores in order to scope out the selection in advance.

I highly recommend getting there as soon as the store opens on the first day of the sale, as the event is very popular in the couponing community.

Look for the biggest savings on holiday decor, air fresheners, matching family pajamas, and gift box sets.

Since everything holiday gets marked down to $0.25 during this sale, you'll save the most if you go for the pricier items like home decor, inflatables (normally $10 - $30), gift box sets, family Pj's, and air fresheners from brands like Glade and Air Wick.

A few Christmas items are excluded from this sale (like totes, lights, trees, and gift wrap).

Keep the list of exclusions in mind so you don't run into anything unexpected at checkout. The $0.25 Sale always excludes "holiday plastics" — which refers to items like storage totes, gift wrap organizers, and tree bags — plus a few other items like holiday trees, lights, and gift wrap.

To confirm sale prices, use the DG app while you're shopping in store.

dollar-general-store-cart-calculator-sign

To make sure an item is included in the $0.25 sale, just open the DG app (iOS / Android) and scan the item's barcode with the CartCalculator tool. That way, you don't run the risk of an item ringing up full price when it's time to check out.

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