When I was growing up, I learned how to coupon at my mother's knee. She taught me using the only method we had—clipping paper coupons. These days, my mom has an iPad, an iPhone and a Mac, but when it comes to coupons, she still sticks to what she knows—despite her Krazy Couponing daughter. She has been a "Store" couponer all her life…until recently. Recently, she’s been curious to see what else is out there in the couponing world.

If you find yourself in her boat, still trying to figure out what style of couponing works best for your personality, available time, comfort level with technology, and money-saving needs, this short primer is written just for you!

Note: Be sure to pick up a copy of KCL's new eBook, 10 Days to Become a Krazy Coupon Lady. Regardless of what your personal couponing style is, this little book will help you make the most of it!

Tips to identify your personal couponing style 

In my experience, some personal preferences show themselves right away. However, other preferences may take time to develop. Whether you "just know" what style of couponer you are, or you are still exploring your options, these tips can help get you closer to deciding.

  • Think through the pros and cons of each style: (here is a great KCL post about the pros and cons of eCouponing). For instance, if you choose the "Store" style and leave for the store without your paper coupons, your only choices are to go home and get them, or shop without your coupons and pay full price.
  • Try out each method before choosing one (or all): The only way to know for sure whether a method will or will not work for you is to give it a chance.
  • Talk with couponing friends: Chatting with fellow KCLs is a great way to gather feedback. Also talk to local couponing friends and see what works for them.
  • Take a look at your existing technology: For instance, to use mobile or eCoupons, you will need a smart device of some kind (most people have these now, but not everyone!).
  • Identify your shopping style: If you do nearly all your shopping online, you may find using coupon codes is your ideal, but if you primarily shop in stores, loading coupons onto a loyalty card or using paper coupons may work better. 

Here is an overview of five basic couponing styles. Which one fits you best?

1. Store

As a store couponer, it’s all about the paper. You still clip religiously (and likely reserve yourself a standing coupon clipping "date" at the same time each week). As well, you love to nab the store flyers the moment you get to the store and pore over them, tearing and ripping and snipping and clipping for in-store savings.

Major chain stores that offer sales flyers include (but are not limited to) these: Whole Foods, Kroger, Michae's, Walgreens, CVS, Target, Family Dollar, Rite Aid, Hobby Lobby, Kmart, Walmart, Food Lion, Publix, Stop & Shop, Winn Dixie, Safeway, Albertsons, HEB, Petco, Petsmart, Fred Meyer, Shaw's, Foodland, Randalls.

Tools of your trade:

  • Sharp scissors
  • Binder or file box
  • Sunday paper coupon inserts
  • Store sales flyers
  • Snail mail coupons
  • Krazy Coupon Lady's list of printable coupons  and Coupons.com coupons
  • Krazy Coupon Lady's list of newspaper coupons
  • Regular group of stores that offer in-store sales flyers (you can use our list here to get started)

2. App-er

As an "App-er," for you couponing centers around the latest and greatest (or your one single favorite) couponing app. Maybe you already have a favorite app on your phone or tablet that does everything you need it to do, such as loading app-based coupons right onto your store loyalty cards, or perhaps you are still shopping around for just the right app for your needs.

Tools of your trade:

3. Code-a-holic

If you love to shop online using discount codes you also find online, you just might be a code-a-holic couponer.

Tools of your trade:


4. eCouponer

As an eCouponer, you live for electronic coupons wherever they may be found. You love loading them directly onto your store loyalty card or using services like Cellfire and P&G eSaver to do this for you.

Tools of your trade:

5. Krazy Couponer

For Krazy couponers it’s very tough to pick just one couponing style. We love 'em all! We like going old school and love exploring new technology too.

Tools of your trade:

  • Here, you will definitely want a copy of Joanie and Heather's new eBook, 10 Days to Become a Krazy Coupon Lady!
  • As a Krazy Couponer using "10 Days" as your guide, you can realize extra deep savings through innovative couponing techniques.
  • "10 Days" will teach you how to redeem special app offers, use classic store manufacturer coupons together with in-store flyer coupons, nab and redeem special holiday and tax-free weekend eCoupons, put your loyalty club rewards points and coupons to good use, double your coupons, and much more!


How to Find Your “Couponing Style”