Kelly Bryant | 

Bath & Body Works' Back-to-School Sale's 13 Days of Deals, Explained

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We are pretty damn diligent in our efforts to keep up with Bath & Body Works sales. For example, we keep track of when each one starts and ends. Plus, we can tell you which have the best offers on what. But last year, in 2023 the retailer surprised us with a Bath & Body Works Back-to-School sale, including 13 days of deals. BBW literally came out with a bang, kicking the sale off on July 11 with 40% off site-wide. Now that doesn't get you Candle Day prices on 3-wicks, but it still brings most candles down to $14.95, which is something.

The deals changed each day, covering everything from candles to hand sanitizer.

While we wait to see if these 13 days of deals returns in 2024, text HACKS to 57299 to have all of the best savings tips sent to your phone.

The Bath & Body Works Back-to-School Sale is a 13-day event with rotating daily deals.

The Bath & Body Works Back-to-School sale started in July 2023 with 13 days of deals through rotated through the event. Besides finding discounts on candles, hand sanitizer, and lotion, we also saw 40% off all online orders and free shipping on orders of $50+. The deals change every day, which gives it the energy of a flash sale.

KCL predicts the next Bath & Body Works Back-to-School Sale will begin Tuesday, July 9, 2024.


Bath & Body Works hasn’t officially announced the next date for their Back-to-School Sale, but based on last year, we here at KCL predict that it’ll take place between Tuesday, July 9, and Sunday, July 21, 2024. 

How do we make our prediction?

Well, the 13 days of deals is pretty new; it started in 2023. So we have every reason to believe they’ll be aiming for a similar timeframe as last year — starting the second Tuesday in July, running through Sunday.

Bath & Body Works Back-to-School Sale is a new 13-day event that started in July 2023.

The semi-annual sale ended on July 2, 2023 so we thought it would be a minute before BBW would come back with any major deals. Yet they came barreling in with the Bath & Body Works Back-to-School Sale, new in 2023. The sale started on Tuesday, July 11, and ran through July 23, 2023, for a full 13 days. However, the deals weren’t the same every day.

The first day of the sale was major. They offered 40% off site-wide and a free shipping code SCHOOLPREP for orders over $50. As it continued, different deals with rotated through daily, or every couple of days.

Bath & Body Works offered a 10% in-store discount for teachers.

a person putting hand soaps into their basket at bath & body

Here’s a look at the 13 days of deals we saw in 2023, which were downright awesome.

  • July 11: 40% off the entire store + Free Shipping on $50 with code SCHOOLPREP

  • July 12: Single Wick Candles for $5.95 with code: GLOWON (limit 20)

  • July 13: Buy 3, Get 3 Free Full-Size Body Care

  • July 14 – July 16: $3.25 hand soaps, bar soaps, and sani sprays; PocketBacs for $1 (5-Pack for $5); hand soap refills for $9.95 (reg. $13.95)

  • July 15 – July 23: Extra 10% off for teachers, in-store only *School Badge/ID Required

  • July 17: Select Wallflowers Scent Control Plugs for $9.95 each with code SCENTPOWER (limit 20)

  • July 18: All Concentrated Room Sprays for $3.75 with code EVERYROOM (limit 20)

  • July 19: All Car Fragrance Refills for $1.95 using code CARBUDDY (limit 20)

  • July 20: Men’s Body Care Bundle for $18 — build your own bundle with a Body Wash, Antiperspirant Deodorant, and either Body Spray or Cologne Mist using code ROUTINE (limit 20)

  • July 21: Select Cleansers for $5.95 with code FALLREADY (limit 20)

  • July 22 – 23: Select Body Care for $3, Select Hand Cream for $2, and Select Lip Care for $4. Free Shipping on purchases of $50+ with promo code FALLREADY.

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