Let’s be real: Black Friday is the freaking best time to shop for a LOT of things — but not everything.

It’s easy to get caught up in the Black Friday hype and assume it’s the best time to buy anything you need. But for certain products, there are better sales out there.

Knowing what to skip on Black Friday can help you focus on the deals that matter — like these Black Friday deals.

Here’s what NOT to buy on Black Friday (and when to buy it instead):


1. Wait for Christmas clearance to score up to 90% off holiday decor.

I know, you really need those ornaments NOW — but if you hang tight through the holidays, you’ll find serious deals (like 70-90% off) in the days and weeks surrounding Dec. 25. You’ll get to show off your new Christmas decorations next year and spend a lot less in the long run.

If you’re patient enough, you might even score a few decorations on sale in time for Christmas this year at Home Depot, Lowe’s, Kohl’s, and JCPenney — they all start rolling out Christmas clearance at least a week before the holiday.

See the Ultimate Guide to After-Christmas Clearance Schedules.


2. Find more discount gift cards for cheaper than their face value in January.

We all get gift cards we’d never use. Thankfully, Raise and Gift Card Granny will buy them from you — and you’ll be able to trade them in for the gift cards you really want.

Instead of buying gift cards on Black Friday, buy them in January and use them as another layer of savings throughout the year.

After Christmas, plenty of unwanted gift cards will be out there for you to snatch up. It’s easy to use discounted gift cards to save more!


3. Skip buying suspiciously cheap 4K TVs and get quality TVs around the Super Bowl.

When you think “Black Friday,” you think electronics, right? Some of the Black Friday TV deals are truly unbeatable, but when you see a 50-inch 4K TV for just $199 on Black Friday, you’re certainly paying for what you get.

Deals that seem a little TOO good are probably just that. Yes, you’ll pay a lot less for off-brand TVs, but you’ll also run into frustrating glitches and technical issues early on. TVs at these prices will probably need replacing in just a couple of years.

For great prices on higher-quality TVs, wait until January (just before the Super Bowl). Super Bowl deals focus less on rock-bottom prices and more on overall TV quality. In January 2021, LG 55″ Class 4K UHD Smart TVs were just $476.99 (reg. $799.95) at Walmart. Not bad.

These were the Best Super Bowl TV Deals for the Big Game in 2021.


4. Find up to 70% off jewelry prices in the summer months.

The best time to buy jewelry is in the summer, hands down.

Sure, you may see 20-30% off deals on Black Friday (or even 75% off during Valentine’s Day). But don’t make an impulse buy. A lot of these prices are jacked up for the seasonal demand. So even a seemingly steep discount may not be the best deal.

Visit jewelry stores in the summer months when demand is low. Sale prices drop to around 60% off, and you’ll have much better luck negotiating a great price. HINT: shop Macy’s for jewelry. During Macy’s Black Friday in July Sale, you could find 70% off fine jewelry, 60% off diamond earrings, and fashion jewelry for under $20.


5. Get better deals on power tools around Father’s Day.

The absolute best time to buy power tools is right before Father’s Day, and you’ll find the greatest deals at Lowe’s or Home Depot.

Maybe you’ll see some Black Friday deals for 20-50% off, but you can get similar (if not better) deals on power tools in June. For instance, in 2021 Home Depot launched a RIDGID power tools, combo kits, and accessories sale where you could score yourself or your pops a 4-Tool 18V Combo Kit for $100 off (reg. $369).


6. Shop for furniture the first half of the year when Wayfair and Overstock have competing sales.

As much as we love to save on furniture, Black Friday isn’t the best time to do it. Unless you’re looking for an item that urgently needs replacing, don’t waste your time searching for Black Friday deals on furniture. The discounts aren’t nearly as good as other sale periods throughout the year.

Instead, shop great deals on furniture during Presidents’ Day sales in February. Most furniture stores will run big sales for the entire four-day weekend.

In April, Wayfair holds their WayDay sale where you can get up to 80% off furniture, decor, bedding, and more. Overstock will typically compete with a 48-hour flash sale at the same time — like they did in 2021. Coffee and end tables were as low was $49!

See who wins: Wayfair vs. Overstock.


7. Find crazy clearance deals on outdoor grills in August and September.

Black Friday falls in the off-season for grilling, so it makes sense that grills would be super cheap, right? Not exactly.

By the time November hits, most stores have already sold what’s left of their outdoor grill inventories. As a result, the selection for Black Friday is scarce and so are the discounts.

Instead, look for deals on outdoor grills in August and September. That’s when the curtains close on peak grilling season, and whatever’s left gets a price drop.

Thinking About Buying a Grill? Here’s How to Do It Right


8. Get your new mattress during summer weekend sales.

Unless you’re currently sleeping on the sofa, we’d skip the Black Friday mattress deals and wait for warmer months.

For instance, get $399 in freebies and 35% off when you buy a Nectar mattress during their summertime sale. Or save an average of $300 and get a free base during Mattress Firm’s Fourth of July sale.

Like furniture, mattresses have better discounts during those long weekend sale events. The best time to find deals on mattresses is around Presidents’ Day, Memorial Day, and Labor day holiday sales.

Psst! Don’t Sleep on These 11 Best Mattress Deals


8 Items You DON'T Want to Buy on Black Friday