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Dollar General recently announced they’re joining up with the cash-back and rebate app Ibotta to help stretch your shopping budget a little further at the dollar store. The partnership involves integrating Ibotta offers right into the Dollar General app and website, which means you’ll soon be able to access your cash-back rewards within the DG app instead of going to Ibotta.
This type of partnership between a retailer and Ibotta isn’t new, as we saw Walmart join forces with Ibotta to launch Walmart Rewards. But Dollar General is the first of the dollar store bunch to join the fray. And the partnership between Dollar General and Ibotta seems quite different from Walmart’s.
So what does this change mean for you? Will Dollar General make you pay to play like Walmart Rewards does? Let’s break it all down.
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1. Ibotta-powered rebates are coming to the DG app and website by spring 2023.
By spring of 2023, you should see new Ibotta offers pop up on the Dollar General app and online.
The good news is the program will be available to all dollar store shoppers — not just to those who pay a subscription fee like with the Ibotta-powered Walmart Rewards program. Unlocking Ibotta rebates through Walmart Rewards requires you to pay for Walmart Plus, but so far that’s not the case with Dollar General.
2. Dollar General offers are still available in the Ibotta app … for now.
Currently, you can still redeem items purchased at Dollar General through the Ibotta app. We can expect the merger of Dollar General and Ibotta to happen sometime in the spring of 2023. For now, keep submitting your paper receipts to Ibotta for all your DG purchases.
3. You can already see a sneak peek of changes in the Dollar General app as of February 2023.
You can already see some of what’s to come in the latest version of the DG app. You’ll see separate tabs under the Deals menu for Coupons, Weekly Ads, Rewards, and Rebates.
It’s not yet clear if the Ibotta offers will get grouped in the Rewards or Rebates sections or in a new category entirely. This might work like the cash-back rewards offered at Kroger-owned stores, where they are treated separately from digital coupons.
TIP: At Dollar General, Rewards are earned when you purchase a certain amount of a product, like “Spend $10 on Proctor & Gamble products, earn $3 back.”
4. New to it all or a lazy couponer? You might like the Dollar General x Ibotta collab.
These days, my focus is on convenient couponing. While some may view it as lazy, I see it as a smarter way to save. If I’ll be able to get an Ibotta rebate by simply “clipping it” in the Dollar General app, count me in!
Combining Ibotta rebates with DG offers in one place could simplify the whole process. This is especially helpful if you’re a person who typically wouldn’t bother submitting your receipts to the Ibotta app at all. This may make couponing at Dollar General that much easier.
5. But Krazy couponers might not like this change.
It’s unclear whether or not the DG digital coupons and Ibotta rebates will be stackable. Currently, you can use a digital coupon from Dollar General and then submit your paper receipt to Ibotta to get a rebate. But ever since the Ibotta-Walmart partnership began, many offers have had restrictions that prevented them from stacking with other coupons or promotions.
If you’re worried at all about the DG–Ibotta partnership going the way of Walmart Rewards, though, there are some key differences to note. Dollar General has digital coupons, whereas Walmart does not. And so far, it doesn’t sound like Dollar General will make you pay to access these offers like you do with Walmart Rewards.