Alana Vandagriff | 

Whole Foods Beauty Week Is Now a Two-Week Sale — And You'll Save Up to 33%

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Well, the month of March came and went, and we never got an official Whole Foods Beauty Week sale like in years past. What gives? Turns out that Whole Foods gave their Beauty Week a bit of a makeover, transforming it into a two-week Body Care Sale that quietly kicked off on May 3 and will last through May 16, 2023.

Now you have two whole weeks to shop deals on beauty, bath, aromatherapy, and personal care products. And just like always, you’ll save the most (up to 33%) if you’re an Amazon Prime member. Ya know, since Amazon owns Whole Foods now.

But not everything about this Body Care Sale is better than Beauty Week. We used to see Whole Foods Beauty Week savings as high as 35% for Prime members, and now the discounts are now capped at 33% off (or 25% off if you don’t have Prime). But a savings of 25% – 33% is still nothing to scoff at, especially when we’re talking about saving money at Whole Foods.

Let’s break it all down right here.

For more smart shopping tips and savings hacks, text HACKS to 57299.


Whole Foods Beauty Week is no more — it’s been replaced by a two-week Body Care Sale.

A shelf of body care items in Whole Foods with large SALE signs 33% off for Prime Members and 25% off for non members

We used to look forward to the Whole Foods Beauty Week sale every March to stock up on rarely-discounted beauty items from Burt’s Bees, Thayers, and other brands. But March came and went with no beauty sale.

With the latest Whole Foods weekly ad, we see the rumors were true — Beauty Week has been replaced with a two-week Body Care sale that’s happening May 3 – 16, 2023.


Prime Members will save 33% on all body care and beauty products during this sale.

A shelf of body care items in Whole Foods with large SALE signs 33% off for Prime Members and 25% off for non members

From May 3 to May 16, Prime Members can save 33% on all Beauty items and Body Care products at Whole Foods. This includes all bath, aromatherapy, and personal care items, too. Many of these products aren’t on sale typically throughout the year, so it’s a great time to grab some of your favorite brands at the best prices.

To unlock your 33% Prime discount at Whole Foods, here’s what you do:

  1. Download the Whole Foods app.
  2. Sign in with your Amazon account credentials.
  3. Scan your QR code at the Whole Foods register at checkout.



Not a Prime Member? You’ll still save 25%.

All shoppers will receive 25% off select beauty products during the Body Care sale. You don’t need coupons or anything — expect to get 25% off automatically at checkout.

TIP: If you aren’t a Prime member yet, sign up for Amazon Prime to unlock all these Amazon Prime benefits ASAP.


You can also shop the Whole Foods Body Care sale online through Amazon.

Whole Foods Market offers convenient delivery and free pickup options for Prime members in select ZIP codes when you shop on The body care sale items are all available online, and the Prime savings will get automatically applied. You’ll see the items showing as “Ships from Whole Foods Market” and “Sold by Whole Foods Market.”

Although the sale is advertised as 33% off, we found items up to 49% off on Amazon!


Here are some deals you can score online now:


Need help deciding? Visit a participating store on May 13 for free beauty advice and a take-home gift.

A personalized leather gift basket with spa items from Whole Foods inside

On Saturday, May 13, 2023, from 11 a.m. – 2 p.m. select Whole Foods locations will host an in-store Mother’s Day event where you can work with a beauty expert to curate a gift basket for your mom.

Each guest will take home a free vegan leather basket, personalized by a local calligraphy artist. The event also includes free small bites and drinks. Free gifts are while supplies last, and in-store only.

Check to see if your Whole Foods store is one of the 49 locations that will participate.

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