Courtney Omell | Updated

These Are the 10 Things to Buy in January (And 3 You Shouldn't)

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The best things to buy in January range from fitness gear deals to after-Christmas clearance, to big ol' bottles of shampoo.

To save on Christmas decor for the next holiday, you’ll want to memorize these after-Christmas clearance schedules and watch for toy clearance sales to stock your stash for next Christmas. Some retailers still have holiday stuff on their shelves in early January and are willing to mark that Christmas clearance down by up to 90% to get rid of it.

Alright, let’s get to it — here are all of the things to buy in January (and a few things you should wait on).

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The Best Things to Buy in January

a calendar of january 2026 with the best sales and deals

1. Christmas Clearance

Be ready to stock up on Christmas and holiday decor for the next year in early January. On Dec. 26, we see retailers drop prices on Christmas decor, wrapping paper, and even snacks in holiday packaging by 50% - 75%. By early January, you should see up to 90% off on whatever's left.

Follow these after-Christmas clearance sale schedules to know when stores will release their largest markdowns. These are our predictions for the hottest January 2026 clearance sales:

2. Toys

I know we just finished Christmas shopping. But hear me out. What if you buy toys in January for next Christmas, save 70%, and have half of your Christmas shopping done 11 months early? Grab clearance deals on toys like Lego or Play-Doh now, and I promise your future self will thank you.

  • Target Toy Clearance

    • Shop in-store to get the best deals.

    • Most deals will start at 15% - 30% off around Dec. 27.

    • Get up to 50% off later in January.

  • Walmart Toy Clearance

    • Shop in-store to get the best deals.

    • Most toys hit 50% off on Dec. 27.

    • By mid-January, we'll see deals up to 80% off.

3. TVs

New models arrive in early spring, and retailers want to clear out the excess inventory, making January a great time to find TV deals. Plus, Super Bowl TV sales start in the second half of the month.

You’ll have the best luck with larger TVs (think 50 inches and up), but that doesn’t mean you won’t score major savings with smaller ones too.

4. Shampoo and Conditioner

The Ulta Jumbo Love sale starts in December and runs through late January. You'll save more than $1 per ounce on high-end hair care.

It's worth noting that Amazon usually gets in on the haircare action and price matches these deals (with free 2-day shipping for Prime members).

5. Hand Soaps

Hand soaps drop to as low as $2 in the winter Bath & Body Works Semi-Annual Sale, which always starts right after Christmas and runs for about three weeks. Typically the lowest price you’ll see all year is $2.95 (and that’s a  good  sale). Aim to score a pump for $1.98 — you’ll pay 75% less than the original price and 33% less than the sale price.

6. Undies and Sleepwear

Victoria’s Secret Semi-Annual Sale starts every year on Dec. 26 and runs through January.

Not even their Black Friday sale can compare to this twice-yearly event. While Black Friday discounts linger at around 40% - 50%, the semi-annual sale discounts reach up to 80% in January

7. Workout Apparel

The Under Armour winter clearance sale is the one I always shop during all the "new year, new you" promotions. Towards the end of the 3-week sale (which begins in early January), they offer an additional promo code (usually 25% off) on top of the clearance prices. I've gotten women's shorts for $13 and men's running tees for $14.

8. Bedding

I've seen hundreds of bedding deals in January during winter clearance sales (sometimes also called White Sales). Kohl’s and Macy’s are the big hitters for these.

You’ll save up to 80% on sheet sets — we’ve seen sets at Macy’s priced as low as $9. At Kohl’s, look for the biggest discounts on Cuddl Duds and The Big One brands.

9. Storage Bins

Deals on holiday-specific storage hit 70% - 90% off in January. Look for deals on wreath holders, ornament boxes, and wrapping paper organizers. Check out all our favorite storage deals.

10. Gym Memberships

Look for end-of-month promotions. Many new gym-goers lose motivation by the end of January, so you can get a deal on a membership  and  enjoy shorter lines to use the equipment.

More Deals and Food Freebies in January

Ross clearance price tag with a pink circle around the final price reading $0.49
  • Ross $0.49 Sale (Predicted for Jan. 26) Unofficially known as the “Ross 49 Cent Sale,” it's the best time to hunt for hot pink reduced stickers at Ross. Not all Ross stores participate in the $0.49 clearance event, and selection varies a lot by store.

  • Ulta Love Your Skin Sale (Predicted to run through Jan. 17) — The Ulta Love Your Skin sale is an annual 3-week event with rotating daily deals offering 50% off top skincare brands.

  • National Bagel Day (Jan. 15) — Expect promotions on National Bagel Day from restaurants like Dunkin', Einstein Bros. Bagels, Panera Bread, and others.

  • National Popcorn Day (Jan. 19) — On National Popcorn Day, participating chains including AMC Theatres, Cinemark, Regal Cinemas, Garrett Popcorn, The Popcorn Factory, and more offer discounted or free popcorn.

Wait Until Later For ...

  • Baby Gear: Walmart has a twice-yearly baby sale that we predict will start on Feb. 12, 2026. You'll also see the Amazon Baby Sale in February, and based on last year, expect it to start on Feb. 1, 2026.

  • Snacks: February is National Snack Month, and we’re certain you’ll see some excellent snack deals on Amazon. Save even more with Amazon’s Subscribe & Save.

  • Housewares and Tools: Macy’s, Target, and Amazon have Presidents Day sales with deals on small kitchen appliances, in-home storage, tools, lawn equipment, and more. Presidents Day falls on Monday, Feb. 16, 2026.

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