Courtney Omell | 

These Are the 12 Things to Buy in January (Including a Timely DIGIORNO Offer)

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The best things to buy in January range from obvious fitness gear sales to $3.99 undies to $9 sheet sets. While a lot of sales focus on that whole “new year, new you” adage, we also see a lot of deeply discounted prices on winter apparel and Christmas clearance.

To save up to 90% on Christmas decor for the next holiday, you’ll want to memorize these after-Christmas clearance schedules from stores like Walmart, Target, Hobby Lobby, and more. Plus, the Ulta Love Your Skin event runs from Dec. 31 – Jan. 20 for all your skincare needs.

We’re also shopping the huge semi-annual sales from Bath & Body Works and Victoria’s Secret for 50% – 75% off end-of-season goodies. Both of these sales are available in-store and online, but TBH, you’re going to get better deals by braving the crowds and heading to your local store. Online deals get picked through pretty quickly, but you’ll still find deals in-store well into January.

Alright, let’s get to it — here are all of the things to buy in January (and a few things you should wait on).

For more smart shopping tips and savings hacks, text HACKS to 57299, and be sure to download the Krazy Coupon Lady app.


A shopping list that can be used to stock up on things in January


1. Earn a Fanatics Gift Card by Shopping for DIGIORNO Pizzas at Walmart.

digiorno pizzas in a shopping cart

For a limited time, spend $10 on any DIGIORNO® pizza at Walmart to receive a Fanatics gift card. Follow these steps below:

  • Spend a minimum of $10 on DIGIORNO® pizzas.
  • Save your receipt and submit it to
  • Once your receipt has been verified and approved, you’ll receive a $10 Fanatics eGift card via email. Please note that this offer is valid while supplies last.

You can redeem this offer either in-store or online at Walmart. Along with the gift card, submitting your receipt gets you a chance to win an at-home watch party, a new TV, a kegerator, and more pizzas. This offer ends on Feb. 16, 2024.


2. Shop after-Christmas clearance sales for up to 90% off decor for next year.

a person holding a christmas sign in the clearance area

On Dec. 26, we saw retailers drop prices on Christmas decor and supplies by 50% – 75%. But if you make seasonal decor as part of your things to buy in January, you could score even deeper discounts of up to 90%. Just follow the after-Christmas clearance sale schedules.

Hobby Lobby

The first week of January is the best time to buy Christmas items from Hobby Lobby. All the leftover decor, tableware, trees, florals, crafts, lights, and will go for up to 90% off. As of Jan. 1, 2024, clearance is still sitting at 75% off but we expect that to change any day (and we’ll report when it does). The best things to shop in this clearance sale are ornaments, garlands, bows, ribbons, and holiday floral.


Every year we see the Walmart Christmas clearance schedule begin promptly on Dec. 26 with 30% – 50% off. On January 1, 2024, discounts hit up to 75% off. With Walmart’s already low prices, we suggest you jump on any must-have deals when they’re at the 50% – 75% off mark because these deals go fast. If you wait until it’s 90% off, there’s not going to be very much left. By mid-January, most items are gone. This one is worth shopping right after the new year.

Your best bets to shop in the Walmart after-Christmas sales are going to be kids’ holiday books, artificial trees, and Christmas decor. In last year’s sale, we saw decor as low as $0.81.


By Jan. 1, Target had slashed 90% off the original price on select Christmas clearance. These deals are typically in-store only and inventory varies by location. We advise that you wait until early January to shop for toy deals at Target. They dropped prices by 50% in the days after Christmas, but you’ll see toys for 70% off during the Target Semi-Annual Toy Clearance, which we predict will happen on Jan. 9, 2024. (More on that later. . .)


3. TVs go on sale for Super Bowl viewing and to make room for new models in the spring.

a woman putting a tv in a shopping cart

We see a lot of retailers put TVs on sale right before the biggest TV event of the year — yep, football’s “big game”. Especially since new models are about to arrive in early spring and retailers want to clear out the excess inventory, January is a great time to look. Start looking for Super Bowl TV deals in January up until the big game in February (the next one is Feb. 11, 2024). You’ll have the best luck with larger TVs starting at 49 inches, but that doesn’t mean you won’t score major savings with smaller ones, too.


4. Grab toys at 70% – 90% off during big toy clearance sales.

a woman looking at a doll in the walmart toy clearance area

After Christmas, we see toy clearance prices around 50% off. But if you shop in January — especially at Target or Walmart — you’ll get closer to 70% off toys. In some cases you’ll even hit up to 90% off.

Every year, Target offers 70% off toys in January during their Semi-Annual Toy Clearance. This is the highest discount you’ll see on toys from Target until their next Semi-Annual Toy Sale in July. The winter toy clearance usually starts in mid-January. Look for savings on everything from Paw Patrol toys to Disney dolls, and don’t forget to use your Target RedCard for an extra 5% off!

Here are some deals we’re seeing right now in the 53 – 66% markdown range:

In-Store Deal
Aquaman Action Figure
$3.00$8.88(66% off)
Magic Mixies
In-Store Deal
Magic Mixies
As low as$4.74$9.99(53% off)
What to buy
1 Magic Mixies Mixlings, $4.99 $9.99
Mobile coupons needed

5. Save up to $1.46 per ounce on shampoo and conditioner by buying jumbo sizes.

a woman holding jumbo litters of shampoo in ulta

Ulta’s Jumbo Love sale started on Dec. 25, 2023 and runs through Jan. 20, 2024. Though Ulta touts up to 45% off, you’ll save closer to 30% – 35% on the majority of their jumbo liters of shampoos and conditioners. It’s also worth noting that Amazon is price-matching most brands like Redken, Biolage, and more!

You can save over $1 per ounce on high-end hair care by shopping this sale at Ulta or on Amazon. Looking at Redken All Soft, grab a 33.8-ounce bottle for $34.99 instead of the regular $50. That’s 30% off the jumbo bottle and $1.04 per ounce at the sale price. Shopping the 10.1-ounce bottle at the regular $25, you’re spending $2.50 an ounce.

Plus, JCPenney is also in on the jumbo haircare action with sales of their own — Paul Mitchell, Chi, and more as low as $17.99.

In-Store or ONLINE Deal
$34.99$50.00(30% off)
Shipping: Free on orders of $35+
Pickup: Free
ONLINE or In-Store Deal
$27.99$40.00(30% off)
Shipping: Free on orders of $35+
Pickup: Free

6. Stock up in January on pretty hand soaps when they’re around $2 each.

a woman looking at hand soaps in store

Bath & Body Works slashes prices right after Christmas, but you’ll see deals on hand soaps well into January. Hand soaps can get pretty pricey, especially if you’re a sucker for a good scent. Bath & Body Works drops hand soaps from $7.95 to as low as $1.98 during this sale. Typically the lowest price you’ll see all year is $2.95 (that’s a good sale), but we see them on sale for $3.50 most often. If you score a pump for $1.98, you’re paying 75% less than the original price and 43% less than the average sale price.

Not finding any at the $1.98 price? Skip ’em unless you’ve got a coupon. The $3.97 online sale price on many of the hand soaps isn’t a good one. Aim to spend under $2.95 for a stock-up price.

The Bath & Body Works Semi-Annual Sale usually runs for a total of three weeks in the winter and you’ll score better deals in-store than online. If you are planning on shopping this sale exclusively online, wait until the final two days of the sale to get the absolute lowest prices — likely the week of Jan. 15, 2024.

Some of our favorite Bath & Body Works Semi-Annual Sale deals available online include:

ONLINE or In-Store Deal
$4.48$17.95(75% off)
Shipping: $6.99 on orders of $10+
Pickup: Free
In-Store Deal
$4.12$16.50(75% off)
Shipping: $6.99 on orders of $10+
Pickup: Free

7. Start those meal planning and healthy eating resolutions with $10 or $20 gift cards on Lean Cuisine, Stouffers, and more.

someone looking at the 2024 nestle rewards website offer

Whether you’re hoping to get a better handle on planning weekly meals ahead of time or trying to incorporate healthier meal options in 2024, you can earn a $10 or $20 Visa gift card by stocking up on select Nestlé grocery brands in January. We’ve got three easy steps to score your gift card below.

Some of the qualifying brands include:

  • DiGiorno
  • Lean Cuisine
  • Hot Pockets
  • Stouffers
  • Coffee mate
  • San Pellegrino
  • Essentia
  • Gerber
  • Nestlé

Here are the steps to claim your gift card:

  1. Spend $40 on qualifying Nestle grocery items and get a $20 gift card,
  2. Or spend $25 and get a $10 gift card.
  3. Fill out the rebate form and upload your receipt photo to get your gift card.

This offer is valid through Feb. 3, 2024, and there is a limit of 10 submissions per person (so you can earn between $100 and $200 in gift cards). The order minimums must be met in a single transaction and can be made in-store or online. You’ll need to submit a rebate form to receive your gift card.


8. Undies, bras, and jammies (oh my!) — get over 50% off in the Victoria’s Secret Semi-Annual Sale.

Not even the Victoria’s Secret Black Friday sale can compare to their twice-yearly semi-annual sale. While Black Friday discounts linger around 40% – 50%, Victoria’s Secret Semi-Annual Sale discounts can reach up to 80%. This sale is on now and we’re seeing bras for $11.99, panties for $3.99, and sweats and sleepwear from $15.

The typical “5 for $30” panties bundle is a sham compared to Semi-Annual Sale prices. We’ve seen Victoria’s Secret clearance panties for just $2.99 after coupons during both summer and winter sales, so why pay more than twice as much?

As low as$25.00$49.95(50% off)
Shipping: Free with $50 for Rewards Members
As low as$3.99$12.50(68% off)
Shipping: Free with $50 for Rewards Members
$26.99$59.95(55% off)
Shipping: Free on orders of $50 for Rewards Members
$14.99$34.95(57% off)
Shipping: Free on orders of $50 for Rewards Members
$5.99$19.95(70% off)
Shipping: Free on orders of $50 for Rewards Members
As low as$15.00$25.00(40% off)
Shipping: Free on orders of $50 for Rewards Members

9. Winter clearance shoes and apparel hit up to 70% off this month.

A woman holding a pair of Under Armour shorts next to a clearance sign

Instead of listing out all the stores that have winter clearance sales, it’s easier to just ask, “Which stores don’t have winter clearance?” And the answer to that is not many. We see tons of markdowns in January from big stores like Kohl’s, Target, and Dick’s Sporting Goods, plus other stores like Carhartt and Under Armour.

For goal pricing, you’ll want to hop on shoe deals when they hit 60% to 70% off — we tend to see smaller discounts on footwear. But when it comes to apparel, challenge yourself to hit 70% to 80% off in these sales. We see Kohl’s offer an additional 50% off clearance, dropping tees and leggings to as low as $2.

Crewneck Sweater
ONLINE or In-Store Deal
$13.49$44.99(70% off)
Shipping: Free with code GFSHIP
Pickup: Free

10. Replace old bedding and linens at up to 80% off.

someone shopping bedding at Kohl's

January clearance sales and White Sales are a great time to refresh your linen closet. In fact, our team shared a total of 114 bedding deals in Jan. 2023. Compare that to 87 in Feb. 2023 (which, by the way, is still a lot). We typically find the best deals on bedding, but you’ll also want to keep an eye out for bath linens like hand and bath towels.

Kohl’s and Macy’s are the big hitters for these sales. You’ll save up to 80% on sheet sets — we’ve seen sets at Macy’s for as low as $9. At Kohl’s, look for the biggest discounts on Cuddl Duds and The Big One brands. Not feeling Kohl’s or Macy’s? Target is a third option. We see over 55% off bedding clearance in January with deals on pillows, throws, and sheet sets.


11. Gym memberships or an online fitness subscription.

Someone talking to a gym employee who is showing him the membership information

Gyms begin offering promotions in December to cater to the New Year’s resolutions crowd, but you might get a better value by waiting until late January to sign up. We say this because gyms tend to oversell memberships at discounted prices in December and early January. In turn that means you may be waiting in line for equipment longer than you spend actually working out. TBH, that sounds like a waste of money rather than a bargain. Instead, look for end-of-month promotions closer to February. Many new gym-goers lose motivation by the end of January, so you can still get a deal on a membership and enjoy the use of the equipment.

Prefer a home gym experience? Look no further than Get Healthy U TV, which is at it’s lowest price of the year right now: $0.65 for a full year of online workouts!


12. Storage Bins and Organization Supplies

When it’s time to un-deck the halls, you’ll want to stock up on holiday decor storage. Retailers offer up the biggest discounts on Christmas-themed storage. Look for red and green storage containers to save the most. Target always drops the prices right around Christmastime (see deals below!) and you’ll get containers from Hefty for as low as $8.

Here are your stock-up price goals for different-size storage totes and bins.

  • 16-gallon – Aim to spend $5 to $6 on a 64-quart or 16-gallon storage bin.
  • 20-gallon – Stay around $6 to $8 on an 80-quart or 20-gallon storage bin.
  • 27-gallon – Spend no more than $9 to $10 each on a 108-quart or 27-gallon storage bin.

You’ll also find deals on item-specific storage like wreath holders, ornament boxes, and wrapping paper organizers. Aim to get at least 50% off, but 70% – 90% off is best in January. Here are the best deals we’re seeing at Target:


Things To Buy in January: Honorable Mentions

a woman holding an outback bag outside a car window

Food Deals and Freebies

January is the month to grab New Year’s deals at restaurants, bagels on National Bagel Day, and even score some free popcorn on National Popcorn Day.

Here’s what you can look forward to this month:

Ross $0.49 Sale

You’ll usually see these prices at Ross stores in December and January. Unofficially known as the “Ross 49 Cent Sale,” it’s the best time to hunt for those hot pink “reduced” stickers at the retailer, just one of our favorite Ross shopping hacks. You can seriously buy clothes and shoes for less than $0.50 during the Ross clearance sale.

Not all Ross stores participate in the $0.49 clearance event. From what we hear, these markdowns don’t happen at all in Ohio. We also know that different stores mark down items at different times, and some locations will have more $0.49 items than others. So, while these price tags are worth hunting for, they aren’t guaranteed.

Home Decor and Apparel at T.J. Maxx

The T.J.Maxx Clearance Event happens twice a year — typically in January and then again at the end of July/into early August. These events are the closest you’ll get to a T.J.Maxx sale all year. The retailer does a massive clearance sweep twice annually and it’s the best time to find top markdowns, with savings of up to 75% or more in stores and online. We predict that you’ll start seeing clearance prices around Saturday, Dec. 30, 2023, into mid-January 2024.


Skip these things to buy in January — you’ll get ’em for less later. . .

A person pulling baby products out of an amazon box. An amazon welcome bag is hanging on a crib near by


February is National Snack Month and we’re certain you’ll see some excellent snack deals on Amazon. To save even more, Amazon’s Subscribe & Save program is a great way to access some of the best prices on snacks with the online retailer. Looking to save on snacks at other stores? Use our free guide to couponing and learn the easiest ways to save. Plus, we’ve put together a master list of stock-up pricing, so you’ll know if you’re getting a true deal.

Baby Gear

Walmart and Amazon offer deals on baby gear in February and March. Walmart has a twice-yearly baby sale that we see in September and then again in late winter. This year we predict their sale to begin on or around Feb. 20, 2024.

Amazon will also have their baby sale in February and, based on last year, you should plan on shopping first thing in February. In 2023, the initial set of baby deals dropped on Feb. 1 – 17. There was a second wave that ran Feb. 13 – 27 and we expect the same timeline in 2024.

While Target doesn’t run a February baby sale per se, we did see quite a few baby deals in their President’s Day sale last year. Which brings us to our next point. . .

Housewares and Tools

Presidents Day falls on Monday, Feb. 19, 2024. Most major retailers have sales celebrating this holiday, which is when we see the deepest discounts on housewares and tools. Stores like Macy’s, Target, and Amazon have Presidents Day sales where you’ll find deals on small kitchen appliances, in-home storage (like cabinet organizers and utility carts), tools, lawn equipment, and more. We predict that you’ll be able to start shopping these sales the weekend of Feb. 16, 2024.

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