The smartest things to stock up on in February really run the gamut. You’ve got everything from chocolate to chips, to towels to TVs. We've got Presidents Day sales from nearly every retailer you can think of (but only some are worth actually shopping), Amazon's Baby Sale arriving on Feb. 1, and National Snack Food Month — which means you can stock your pantry for less.
Valentine’s Day is this month, which means Valentine's Day clearance (which will be up to 90% off). Plus, you’ll need to jump on end-of-season winter clearance so everyone in the family has a coat that fits next fall. Whew! This month is going to be a busy one.
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What to Buy in February
Valentine’s Day Clearance
Much like Christmas clearance schedules, stores have a Valentine's Day clearance that starts at half off and then goes up to 90% off. The best clearance deals are at Walmart, Target, CVS, Walgreens, and Dollar Tree. Jump on Valentine's Day decor when it hits 50% off since it won't last long. Wait for the 70% markdowns on party supplies. And candy always sticks around for that 90% discount, so hold out as long as you can.
Baby Supplies
Every year on Feb. 1, we notice a (sorta secret) Amazon Baby Sale with up to 60% off baby supplies and essentials. This sale isn't heavily advertised, but we typically see discounts on brands like Fisher-Price, Baby Einstein, and Graco. Plus, Amazon may discount their Amazon brand diapers and wipes (which are already some of the lowest per-diaper prices out there).
Not to be outdone, the Walmart Baby Sale also has some hefty discounts on baby gear in February. We predict that Walmart's Baby Days deals will kick off on Feb. 13, 2025.
Presidents Day Deals
Presidents Day sales give us deals at stores like Target and Macy's on sheets, pillows, comforters, and bedding sets, plus mattresses and bath linens. Macy's will also likely have a 15% off coupon and lower their free shipping threshold to $25.
Home Depot, Lowe's, and Amazon will have deals on small and major home appliances as well as kitchen gadgets for 30% - 40% off.
Pantry Essentials and Snacks
I see lots of grocery items go on sale in February. I'm talking boxed dinners, paper towels, bottled beverages, and more. Now's the time to stock up for the next few months. Plus, I see big discounts on snacks, thanks to National Snack Food Month. (Also thanks to the Big Game, let’s be honest.)
One of the best deals I've found so far is Publix Stocking Spree Rewards. Shop select P&G, Kraft Heinz, Mondelez, or Pepsi brand products and get a $10 Publix gift card when you spend $50. You can earn up to 12 of these gift cards per year!
Use this deal to stock up in February on items that are shelf stable and non-perishable. Then you can use whatever you don’t eat now for later in the year during backyard BBQ season or summer snacks for the kids.
Winter Boots, Hats and Accessories
We've been telling you to hold off on winter apparel clearance for a couple of months now, but now it's finally time to shop those coat deals, including brands like The North Face.
We started to see up to 70% off deals in January, but February is when you'll see up to 90% off regular prices. We're talking cold-weather gear clearance — not just long sleeve shirts and fleece-lined pants. Stock up in February on winter puffer coats, boots, and gloves for next year.
Tax Software
Tax software gets more expensive the closer we get to the April deadline, so February is a great time to buy. Check Amazon and Target for some of the lowest prices anywhere on TurboTax and H&R Block software. Aim for 30% - 40% off to get a true deal.
Groupon often has coupons for tax prep services, so check their site too. Then compare prices to the discounts you’d find for software available for purchase in-store.
KCL TIP: If you earn $67,000 or less, head to IRS.gov where you can choose a local tax-prep service to visit in person for help preparing and filing your taxes for free.
TVs
This year, Super Bowl Sunday falls on Feb. 9, 2025. If you missed the TV deals in November, you’re in luck. One of the best times to buy a TV is in the weeks before the Super Bowl. You’ll find similar deals to Black Friday on TVs — with the best deals on TVs from 48 inches to 75 inches.
You're going to find the best TV deals at Amazon, Target, Best Buy, and Walmart. Aim to save at least 30% to get a true deal. If you're seeing closer to 50% off, grab it.
These brands consistently have the best deals in late January and early February.
Amazon Fire
Element
Hisense
LG
Onn. (Walmart Exclusive)
TCL
Vizio
Westinghouse
KCL TIP: Don't wait to buy. The best TV deals happen in the weeks before the Super Bowl, so you’re better off buying a TV before Super Bowl Sunday instead of waiting until after. Retailers drop sale prices on smart TVs a month or so before the big game and then they go back up in price immediately after.
February Reminders
National Froyo Day is Feb. 6.
Who says you can’t froyo in the winter? Every day is a good day for frozen yogurt, and especially on Tuesday, Feb. 6, National Frozen Yogurt Day. Look for deals like your first six ounces for free at TCBY, BOGO frozen yogurt at Menchie’s and more. We have all the FroYo Day deals here.
National Pizza Day is Feb. 9.
You'll see a lot of BOGO pizza offers on National Pizza Day, which is Feb. 9. Chuck E. Cheese, Schlotzsky’s, and more offered this perk in previous years.
National Margarita Day is Feb. 22.
Get a deal on everyone's favorite tequila cocktail on Feb. 22, 2025 — National Margarita Day. You'll see deals at chain restaurants like Applebee's and Bahama Breeze, but you'll also likely see deals at your local Mexican restaurants too.
Wait until March to buy . . .
High-End Beauty and Skincare
Ulta and Sephora both have sales in March. Ulta usually hosts their 21 Days of Beauty Event, while Sephora competes with their Oh Snap Sale.
Pancakes
We confirmed with IHOP that this year's National Pancake Day is on March 4, 2025, where you'll get a FREE short stack of pancakes all day at IHOP.
Cleaning Supplies
Spring cleaning is on everyone's radar come March, and you'll score better deals on cleaning supplies. March 20 is the official first day of spring; look for sales on Lysol, Clorox, Swiffer, and more.
Cereal
March 7 is National Cereal Day, so wait until March to stack low sale prices with coupons. Cereal is an ideal item to stockpile because it has a long shelf life when unopened — six months to a year.
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