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Wondering what are the top things to buy in July? Let’s just say fireworks aren’t the only thing hot this month!

July is quickly becoming one of the most exciting shopping months of the year, perhaps second only to Black Friday season in the fall. In addition to plenty of coupons for food and summer needs, you can find bargains on electronics, appliances, tools, shoes, toys, and rugs.

The best way to do that is to download the Krazy Coupon Lady app for money-saving coupons, deals, and tips.

calendar showing what to buy in january 2023 graphic


1. Amazon Prime Day is the single biggest shopping event each July.

A woman standing on a front porch covered with several Amazon packages and holding stacks of more Amazon packages in each hand.

In 2022, Amazon Prime Day deals are took place on Tuesday, July 12, and Wednesday, July 13. And Prime Members got early access beginning Sunday afternoon.

Prime Day is technically for Amazon Prime members, but if you’re not a member, just sign up for a free 30-day trial of Amazon Prime and you’ll get access.

Watch for $19.99 Echo Dots, $32 Fire Tablets, plus TV deals, cheap Beats Solo Wireless headphones and more.

Read all our Amazon Prime Day shopping tips

In 2022, you could Download the Amazon app during Prime Day and Amazon would take $15 off a $25 purchase (twice!) to sweeten the deal for new app users. Here are more ways you can earn Amazon promotional credits.


2. But there are lots more Black Friday in July sales to watch.

A Target shopping cart parked in front of the Chromebook display in the electronics department in Target.

Amazon isn’t the only one with crazy good deals in this mid-summer month. These are just some of the major retailers who hold massive Black Friday-like sales during July. Be sure to watch these Black Friday in July sales.


Target Deal Days started on July 11 in 2022.

Target patterns its Deal Days sale after Prime Day, so Amazon calls the shots on when this sale begins. In 2022, it ran from July 11 – 13. We predict the timing will be similar for 2023.

Target Deal Days will include all the top brands. We saw Apple AirPods as low as $169.99 in 2022, plus half-price Chromebooks, and 50% off popular toys. Prices were on par with Black Friday. Read more about what to expect and get all our Target Deal Days shopping tips.


Walmart Deals for Days is expected to begin on July 11, or whenever Amazon Prime Day happens.

Walmart’s Big Save event is the other massive sale patterned after Prime Day. Walmart’s sale will overlap with Amazon and Target, competing for your expendable dollars. We expect a July 11th start for the 2023 Walmart Big Save sale. But this sale outlasts the competition, usually running a full four days. All the standard electronics and household items will be included, so get ready with our full list of Walmart Deals for Days shopping tips.


Kohl’s Summer Cyber Deals was July 12 – 13 in 2022.

Kohl’s is trying to get in on the action. Although they change the name of their sale almost every year, it’s still the fourth retailer to overlap Prime Day intentionally. Expect Kohl’s Summer Cyber Deals to do the same this year and, if you like to play that Kohl’s Cash game, plan to see Kohl’s deals that offer some of the lowest prices anywhere, if you factor in the value of the Kohl’s Cash earned on your purchase.


Best Buy Black Friday in July will coincide with Amazon Prime Day.

In 2022, Best Buy offered two days of deals that lasted July 11 – 13. The ad was thin, at only eight pages, but we still saw deals on back-to-school items like laptops and earbuds. If you’re not saving at least 50% during Best Buy’s July sale, wait to shop during Black Friday. Follow KCL’s Best Buy deals page for all our hand-picked favorites.


Macy’s Black Friday in July is expected to begin on July 7th.

Macy’s says to heck with all the big names clogging up the third week in July, so they typically start their Macy’s Black Friday deals early. Check out KCL’s Macy’s deals to see if you want to shop ahead of the pack. In 2022, we saw 75% off mattresses and bedding, 60% off kitchen appliances, and 50% off clothing and swimwear.


JCPenney Black Friday in July will start at the end of the month.

JCPenney, like Macy’s keeps their JCPenney Black Friday in July away from the noise, but in the other direction. Look for JCPenney deals for summer Black Friday sale to land around mid to late July. In 2022, the sale went from July 18 – 24.


3. Free Slurpee Day runs for seven days: 7/1 – 7/11.

A person holding a slurpee and their phone displaying a coupon for a free slurpee to be scanned by a 7/11 employee at checkout.

Every year, 7-Eleven stores typically celebrate their unofficial birthday by giving away free slurpees on July 11th (7-11). This year, Free Slurpee Day lasts eleven days!

Get a free small Slurpee (reg. $1.29) starting July 1 and until July 11 if you are a 7REWARDS or Speedy Rewards member (since Speedway and 7-Eleven are the same company).


4. National Ice Cream Day is Sunday, July 17.

Someone holding a Dairy Queen soft serve cone in front of a Dairy Queen storefront.

National Ice Cream Day is the third Sunday in July! The next national ice cream day will occur on Sunday, July 16, 2023. But you can expect to see National Ice Cream Day deals all month long.

Baskin Robbins, Dairy Queen, Menchie’s, and Marble Slab Creamery all have special offers on Ice Cream day.


5. Chick-fil-a Cow Appreciation Day is Tuesday, July 11.

A child in a cow costume standing with cow-clad family for Chick-fil-A cow appreciation day.

Chick-Fil-A Cow Appreciation Day has been on hiatus since the COVID-19 pandemic. The event is traditionally held on the second Tuesday in July. Customers in cow costumes get a free entree, kids get a free Chick-fil-A sandwich. We hope to see this event return in 2023!


6. Save on new appliances.

A row of refrigerators on display at Home Depot.

Home Depot, Lowe’s, Best Buy, and Macy’s typically all offer deep discounts on appliances in July. Home Depot and Lowe’s have been known to offer up to $750 off major appliances like refrigerators, microwaves, and stoves. In 2022, you could get free delivery when you spent more than $299. Watch for these deals to appear mid-month.

In 2022, Best Buy offered free financing for 24 months, and free delivery on purchases over $399.

Macy’s had all their Ninja appliances marked down by $50!


7. Get 50% off tools at Fourth of July sales.

A DeWalt brushless drywall screwgun being held on a Home Depot shelf

Hot weather is a good time to invest in tools. July 4 sales generally include big premium tool items from Bauer, DeWalt, and Craftsman. Lowe’s 4th of July, Home Depot, and Harbor Freight all typically have big savings on tools — up to $60 or 50% off.


8. Receive up to 70% off at Target’s semi-annual toy sale.

A person putting a Barbie doll into the basket of a Target shopping cart that has LEGO toys in it.

Let your kids spend their summer allowance on Target’s semi-annual toy clearance sale in July. Typically, it starts by the first week of July and runs for one month. This year it started in late June, so shop early before it’s gone to Target salvage stores. You’ll see the most popular toys — like LEGO — begin with a 30% clearance and increase to 50% and finally 70% as the weeks progress.


9. Save 70% on shoes and sandals.

someone holding up a vans checkered shoe

In 2022, you could use promo code FOURTH for an additional 20% off at Macy’s.com shoe clearance. We saw end-of-the-season sandals and running shoes, for example, and 25% off New Balance at Shoe Carnival. Dick’s Sporting Goods has clearance on men’s, women’s, and children’s Nike and Brooks running shoes.

Also visit Kohl’s, DSW, or Macy’s for up to 70% off shoes and sandals.


10. Cool down with hot deals on ice cream during National Ice Cream Month.

Pints of ice cream in a shopping cart basket

July is National Ice Cream Month, so expect to see serious sales and coupons for ice cream.

Remember to check drugstores like Walgreens, Rite Aid, and CVS as well! I saved $2.50 on Magnum ice cream at Walgreeens with a digital coupon.



11. Stack coupons, rebates, and offers for free sunscreen at Target.

hand holding Neutrogena sunscreen in front of like item in Target cart

Sunscreen is a summer staple, but it can get seriously expensive — unless you buy it in July.

In July 2022, I found a deal on Neutrogena where I stacked a $2/1 Target Circle offer with $2/1 Neutrogena manufacturer coupon, and an Ibotta offer, which dropped the price down by over 60%. Amazon is another great place to look for sunscreen on sale. It’s often marked down by at least 50% during July.

Find more deals on sunscreen.


12. Get steals on patio sets in July.

Patio furniture on display at Walmart

In July 2022, you could buy discount patio sets for 50% – 70% off at Walmart. This included firepits, dining tables and chairs, lounges, and more. Additionally, Kohl’s, Home Depot, and Amazon had patio furniture for up to 60% off.


13. Enjoy discounts up to 50% or more on camping gear.

Coleman sleeping bags stocked on a shelf at Dick's Sporting Goods.

You’re likely to see discounts of 50% or more at stores like Columbia, DICK’S Sporting Goods, Bass Pro Shops, and Cabela’s. Visit their Bargain Cave while you’re online.

Other great spots to shop? In 2022, we saw 50% off camping and privacy tents at Walmart. And, get this: $9.99 sleeping bags, along with $12.49 air mattresses at Aldi.

Find more deals on camping gear.


14. Find deals on fireworks by signing up for emails.

Different kinds of fireworks organized into a display on the ground.

A few days after July 4 will be the best time to see clearance prices on fireworks.

Fireworks keep just fine if stored properly in a dry place, and you can break them out again at New Year’s!

Sign up for emails at TNT Fireworks and get 50% off coupons. Another common coupon is the Buy One, Get One for free Neon Canisters when you buy certain assortments.



15. Find discounted rugs during end of summer clearance sales.

A close up on a Room Essentials outdoor rug in a roll on a shelf at Target

In 2022, Target’s end of summer clearance was incredible. We saw $3.70 outdoor rugs, deep discounts on door mats, along with savings on backpacks, beach towels and vinyl picnic blankets.

Top Things to Buy in July 2023